CSC003 Kathy Boone Maximizing Visibility Through Radio
Joining me today is the amazing and absolutely powerful when it comes to media, specifically for Radio, Kathy Boone. She is the president and CEO of Source Radio Network, and she is determined to change the face of Internet Radio with traditional media concepts. They are giving people the opportunity to have a voice, translate words that haven’t been heard and painting a picture that no one has seen. Here are some highlights from our episode today:
· Source Radio Network is an online radio show with a dynamic host and they showcase Real life events, on Real talk radio, with Real people and guest. The thing about media is you want to connect with people – give them the entire picture. Give people what they like to see, hear and know. She envisions for her radio station to be for the people, by the people. If you can develop a program that meets the needs of your audience, then you are on your way to success.
· Guests to Kathy’s radio show talk about Relationships, Politics, Sports and Religious views. Three things usually catches Kathy’s attention when looking for guests: pure passion for what they do, comes across as very genuine, and speaks to the need.
· In media, the tone of your voice and the pace of your voice can give away if you are being genuine or bein