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Hey there! This is the second episode of the Business Purpose Podcast. We recorded a conversation during GoodUp’s event Purposed 2019, between purpose experts Afdhel Aziz and Wouter Bakker. Afdhel is a speaker and author, who wrote Good is the New Cool and contributes to Forbes on a weekly base. Wouter is GoodUp’s own purpose guru, who worked for several corporates during his career, and now made it his mission to transform those same corporates to become more purpose-driven. Enjoy the show!

Hey there! Welcome to the first Business Purpose Podcast. Recently we hosted a meetup at the GoodUp headquarters in Amsterdam, where we invited big purpose frontrunners like DSM, Achmea, NN, Deloitte, Accenture, and Booking. We are really excited to have Kaspar Holznagel on air to talk about his vision on the Purpose Ecosystem. Kaspar has been doing some amazing work at Accenture, realising their company purpose.