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It's normal to feel overwhelmed with all the choice..there are so many social media platforms. In this episode, I go over the questions you need to ask yourself that will help you decide. Download my Social Media Strategy Worksheet at www.sandysidhumedia.com/episode97

In this week's Q&A Friday, I answer the question about whether or not one social media strategy applies across all the different platforms. Your strategy won't necessarily change based on your overall objectives (whether it's awareness, engagement, sales) but how you implement it depending on the platform will. Let's discuss further in the Ignite Online group http://www.sandysidhumedia.com/igniteweekly

In this week's episode, I sit down and chat with Catherine Watkin and we talk all about selling from the heart and shifting from traditonal sales tactics to more heart-centered selling.   Let's discuss further in the Ignite Online group http://www.sandysidhumedia.com/igniteweekly

In this week's Q&A Friday, I share a quick tip that will help you when it comes to networking in Facebook groups. Too often I see entrepreneurs missing this small piece of information on their Facebook profile that is costing them connections and exposure to their business. Even if you want to keep your Facebook profile personal, you need to fill out this on your profile so your profile doesn't end up as 'dead-end' when people curious about what you do check out your page. Have a question for a future episode? Email me hello@sandysidhumedia.com

In this week's episode, I continue walking you through the Social Media Strategy worksheet that we started in Episode 89. This week we look at creating content, leveraging your content so you're not always on the content creation hamster wheel, managing your time and what to measure when it comes to your social media efforts. You can download the worksheet here www.sandysidhumedia.com/episode93

In this week's Q&A Friday, I answer a question I got asked about to structure your webinar and I walk you through the 6 parts I use to create the content of my webinar.   Email me hello@sandysidhumedia.com Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

This week I sit down and chat with author, Kallen Diggs from Reaching The Finish Line all about writing your first book and the process he went through that landed him a book deal in less than 90 days. We talked about the different types of publishing, why you just need to start with an idea and the importance of having a community. Let's discuss further in the Ignite community.

In this week's Q&A Friday, I talk about managing your social media time and how to plan so you don't feel overwhelmed and can still run the other aspects of your business. I recommend scheduling and planning out your core social media in advance (so your promotional content that is time-sensitive and you know in advance), creating your images, videos (batching helps!) and then on a day to day basis you focus on engaging/sharing content on the fly. Let's discuss further in the Ignite Online group http://www.sandysidhumedia.com/igniteweekly

Ever feel like you're missing *something* when it comes to social media? But not sure what? That you're spending hours on the various platforms but not really seeing any return (or even sure what the return should be?!) I hear you and have been in your exact shoes. Spending way too much time in different groups, pinning, tweeting, posting and for what all seems in vain.Over the years that I've been active on social media and consulting clients, I've developed a system that works for me as well as my clients. I teach this in my Ignite Online program when we cover the 3 Pillars and get into growing your online presence and connecting with your ideal clients. And today I'm giving you the exact Social Media Strategy Worksheet that we work through together. Download the worksheet at www.sandysidhumedia.com/episode89

There's a reason why they call it permission-based marketing and that applies to Facebook groups as well. This week I'm talking all about the practice of just adding your Facebook contacts to your groups on Facebook...not cool! Please, please stop! Groups are great when they work but when you get added to a group that you don't want to be in, it's just extra noise and you're just inflating numbers for no reason. Let's discuss further in the Ignite Online group http://www.sandysidhumedia.com/igniteweekly

In this week's episode, I chat with Tanja Gardner of Conscious Introvert Success and we talk all about introvert-friendly marketing. We get into what it means to be introverted, how to tweak high-energy marketing activities to make them more introvert-friendly as well as marketing techniques that support the strengths of introverts. You can find the shownotes at http://www.sandysidhumedia.com/episode87

In this week's Q&A Friday, I answer a question I got asked about preparing for a webinar and what (if anything) you need to have on your website to be ready to do one. Have a  question for a future episode?Email me hello@sandysidhumedia.com Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

Marketing shouldn't stop when times are good! You need to keep it going to avoid the feast/famine cycle but that doesn't mean you have to always be selling! What does your 3 month promotion plan look like? Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

In this week's Q&A Friday, I answer a question I get often: I want to do webinars but how do I overcome my fear of doing them? Have a question for a future episode? Email me hello@sandysidhumedia.com Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

In this week's solo episode, I talk more about the 3 Pilllars of Online Marketing and share a story about a doomed restaurant location my neighborhood and how that relates to marketing your business online. What does your 3 month promotion plan look like?Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

This week's question: What's the difference between a Webinar and a Youtube video? I would say the biggest difference is the live interaction component of a webinar. Your attendees are showing up live and have an opportunity to engage and connect with you and ask questions. Video is great to but serves a different purpose as people can search for it and get to know you and your business. Both webinars and video are good to have in your marketing strategy but serve slightly different purposes: your webinar could be used as list building and community building and something you do on a monthly basis whereas video might be something you do regularly as part of your content marketing strategy. Have a question for a future episode? Email me hello@sandysidhumedia.com  Get my Free 3 Part Mini-Video Course and start growing your business with webinars~>www.sandysidhumedia.com/gbw

In today's episode, I sit down and chat with Jeremy Miller, author of Sticky Branding and we discuss how to create a brand that is positioned to win. Jeremy walks us through 3 of his 12.5 principles and we cover how simple clarity is at the cornerstone of any successful sticky brand. Sign up for the Weekly Ignite for more marketing tips www.sandysidhumedia.com/igniteweekly

This is a question I get asked often: Should I do a webinar even if I don't have a big list (or a list at all?) by my Webinar Kickstart clients, how long should my webinar be? My short answer: YES! Don't let not having a list stop you from doing your webinar because webinars are *great* list builders. Have a question for a future episode? Email me hello@sandysidhumedia.com  Sign up for the Weekly Ignite for more marketing tips www.sandysidhumedia.com/igniteweekly

Stop Spinning Your Wheels Online! Does this feel all too familiar? You feel like you’re spinning your wheels when it comes to your online marketing. You know what you’re *supposed* to do, but there is no *real* plan and as a result you’re doing things randomly throughout the day. You’ve created all your social media accounts, started blogging, and set up an email list…but nothing is really happening. You're constantly scrambling with what to say online and joining the latest social network in hopes that *this* will be the one. Over the next episodes, I will be going over the 3 Pillars of Online Marketing so you can say good-bye to overwhelm and welcome more clarity, connections and clients in 2015. Sign up for the Weekly Ignite for more marketing tips www.sandysidhumedia.com/igniteweekly

In this week's episode, I share the story of how car-shopping has led me to re-evaluate my website and buyer experience. Is it easy for my potential clients to get in touch with me? How clear are my services? What is the buying experience like when they purchase digital products? Sign up for the Weekly Ignite for more marketing tips http://www.sandysidhumedia.com/igniteweekly