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Build it Like a Business

6 Episodes

29 minutes | 4 days ago
005: 6 Questions Every Business Owner Needs to Answer Before Making Their 2021 Marketing Plan
If you’ve ever reached the end of a year feeling burnt out, overwhelmed, and exhausted then you probably know what it feels like to be out of alignment with your unique ability. But… do you know what your unique ability is? How and how to use it to grow your business? This is just one of 6 important questions I ask myself every year before I make my marketing plan. 6 questions that help me AVOID burnout, overwhelm, and total exhaustion. Today I’m breaking down each question the 6 most important questions you can ask yourself, and your team if you have one, every year so that you can build your business more intentionally and without burnout. Whether it’s just you, you and an assistant, a large team of people supporting you, or you’re leading a direct sales team these 6 questions have the power to be a total game-changer for your business. In this episode you'll learn:  The awful thing my former boss did to me right before I started my business One of the most important things I learned working for Apple The 6 questions I ask myself and my team every year before I make my marketing plan How to ask yourself, even if you don’t have a team Which questions you should also ask your direct sales team if you have one The specific purpose behind each and every question Keep the party going!  Free Year in Review Worksheet  Follow us on Facebook Join the Build it Like a Business Community Connect on Instagram
29 minutes | 11 days ago
002: New Leads, Now What? Automate Your Follow-Up With Email
Okay, so you've got a new lead. Now what? Following through on new leads used to give me massive anxiety but I learned a simple secret that changed my life: You can automate the entire process.   Once I learned how to automate my entire lead follow up process using email my entire business changed. Today, I’m giving you my #1 email welcome sequence so that you can skip the anxiety that I had and dive right into getting results.   In this episode you'll learn:   ✓ Why every smart business owner is using email   ✓  The two  options you have when you get a new lead and why  you should pick the second one   ✓ My exact 6-email sequence for welcoming new subscribers and converting cold leads into paying customers via email   Plus, download a FREE Fruitful Follow Up Nurture Sequence so that you can jumpstart your email marketing!   Download this freebie and see the full show notes at AnchorDesignCo.com/2   Keep the party going!   ➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo   ➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness   ➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo   ➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard
32 minutes | 11 days ago
004: Booking Breakdown: Ditch Scripts Forever & Book More Parties
There's a nasty little lie going around. Have you heard it? There's a nasty little lie, that is making it harder for you to book parties and actually run your business.   In today’s episode I'm exposing the lie and talking about how you can overcome it so that you can book more parties while staying true to your authentic voice.   In this episode you'll learn:   ✓ Why booking is one of the most important skills you can grow within your business   ✓  The awful lie that’s been passed down for generations that is holding you back from actually making money   ✓ How you can bust through this #FakeNews about booking to start filling up your calendars   ✓ Everything you need to know in order to sound credible and interesting (instead of awkward and spammy)   ✓ My simple, no-fluff formula for booking parties with motivated hostesses Plus, download my FREE Ultimate Booking Script Cheat Sheet so that you can write your perfect booking script fast!   Download this freebie and see the full show notes at AnchorDesignCo.com/4 ➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo   ➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness   ➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo   ➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard
18 minutes | 11 days ago
001: Your Voice Matters: Building a Personal Brand in Direct Sales
If you've been taught the same as most people in direct sales and network marketing, you're likely using your company's branding as your own. You're using similar colors, their logo, and focusing primarily on showcasing their products on social media.   The problem with doing this is that you build a connection between the customer and the product but not with you!   Today I want to show you a different way that you can build your business. A way that allows you to lead with your own unique voice. A way that helps you stand out in a market of people who are all doing some variation of the same thing online.   In this episode you'll learn:   ✓ What does it even mean to have a personal brand and how it’s different from your company   ✓ How having a personal brand plays a crucial role in your long-term success as a business owner   ✓ Specific examples of how you can build a personal brand and incorporate your direct sales product   ✓ A simple, actionable step-by-step process for how to understand your audience to create a powerful personal brand Plus, download a FREE Ideal Customer Avatar worksheet so that you can find your niche and make your marketing work doubletime! Download this freebie and see the full show notes at AnchorDesignCo.com/1 Keep the party going!   ➡ Connect with Keleigh on Instagram: Instagram.com/AnchorDesCo   ➡ Join the Build it Like a Business Community: Facebook.com/groups/builditlikeabusiness   ➡ Follow Anchor Design Co. on Facebook: Facebook.com/AnchorDesCo   ➡  Try the AnchorCard Digital Business Card completely FREE: AnchorDesignCo.com/AnchorCard
33 minutes | 11 days ago
003: 6 Simple Ways to Boost Engagement on Social Media
How do I get more engagement on social media?
2 minutes | a month ago
000. Welcome to the Build it Like a Business Podcast
As a marketing strategist and systems expert, I've worked with thousands of direct sellers, from brand new to million-dollar earners, who felt overwhelmed by all the tools and systems available for their business. They wanted to build a business that could support their dream lifestyle, but were bogged down by out-of-date strategies, old-school sales tactics, and inefficient systems. You don’t have to fall into the same rut. I’m here to help you stand out in a crowded market, work smarter not harder, and build a profitable business that lasts a lifetime. Whether you’re feeling a little in-over-your-head, stuck on the same old way of doing things that you have been for years, or have a to-do list a mile long and just don’t know where to start, you’re in the right place. You might be in business for yourself, but you don't have to be by yourself.  Let's build it like a business together!
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