Ep 2: How to Create Successful Membership Sites
#2: How to Create Successful Membership Sites In today’s show I reveal all about membership sites, the lessons I learned in the process of building them and how you can create or improve your own. Where are you with your online membership ideas? My own product suite consists of THREE membership sites Press Club Which was the first I created about FIVE years ago now. Media School which is about three years old and teaches people all about how to get into newspapers, magazines, on radio and how to blog. And finally, my Signature Program Dream Life Academy Trust me, I’ve learned a lot of lessons along the way but the value of having a Membership Site is enormous. The value of keeping it alive though is even bigger and that’s the hardest task to do. Here are some KEY POINTS we cover if you are thinking of building one or if you have one already. There is no such thing as passive income from a Membership site. You have to continue to create for it AND you have to be available personally (not some PA) to it for at least SOME of the time. Even if it is a low end product that doesn’t promise any access to you. You still have to show up. On-boarding of clients is crucial and even the best sites in the world fail to do this properly. There will always be technical hitches but you can make if flow as easily as possible with some quick video tutorials about how to log on and find your way around. This is something I need to implement myself. It’s one of those jobs that gets left until last because you are so busy creating the content and then launching and selling. But during those in between times, when the dust has settled, go back and tighten up that process. Face to face contact is paramount. I honestly believe this. Yes it’s online and yes the information is there for your members to work with. BUT, and it’s a big but. For many of us when people buy into our products they are buying into us as a person and we have to show up. Now that could be in person (we have a physical meet up every 90 days in DLA) it could be online in the form of a Q&A or a hangout on Zoom, it could be a personal video message or a phone call. I know, I know, it’s more hard work and you’re probably thinking you’re going to create an online members’ site so you can do less not more but I’m telling you now, if you take yourself out of the equation it just won’t work in the long term. Subscribe & Review in iTunes Are you subscribed to my podcast? If you don’t want you to miss an episode and you’re not subscribed there’s a good chance you’ll miss out on so hit the link to subscribe Click here to subscribe in iTunes! I would be really appreciate if you left me a review over on iTunes, too. Those reviews help other people find my podcast just select “Ratings and Reviews” and “Write a Review” and let me know what your favourite part of the podcast is. Thank you xx Links mentioned In This Episode Big Me Up Media Big Me Up Media 2019 Planner Dream Life Academy Wait List Press Club Media School Instagram @bigmeupmedia Charlie Stone Website Design Social Media Examiner Social Media Marketing World For more media and business advice follow me on my social platforms Facebook Twitter Instagram Website