27 minutes | Jun 11, 2019

Story Selling: Why Telling Stories Is the Best Way to Gain the Trust of Your Buyers with Harry Maziar

Storytelling is one of the first forms of communication to have existed. It’s one that’s intimately human.

It has power for connection few other forms provide, yet it’s often misunderstood and rarely executed well.

So how does one understand the power of story and leverage it in sales? How does it support the belief that sales is an honorable profession? How does it help you become memorable?

Listen in as Harry Maziar, author of Story Selling: Sage Advice and Common Sense About Sales and Success, shares some of his own stories. He’s a quote machine and an incredible storyteller.

You won’t want to miss this one.

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