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“Do unto others as you would want done to yourself … but take it up a notch.”This approach to her luxury fine art studio portraiture has ensured Joanna Booth’s clients walk away with museum quality works of art, allowing them to remember their strength, grace, and confidence during poignant life experiences.The Story behind Sanguine Portraiture (3:11)The journey to find your own artistic niche (4:44) The process of getting featured  in Vogue Italia (6:29)The secret ingredient to extracting the beauty, strength and power in subjects (9:49)Joanna doesn’t like working with models, much preferring her own direction with the client to dictate how they move. It's often the images taken in between poses that become the iconic ones.Editing: pre-planned or evolving? (13:57)Joanna starts by knowing what she wants an image to look like overall. A set is preplanned, but the session unfolds as it happens. Editing the first image in a series will typically take 3-5 hours.How to position your brand as a luxury fine art experience (18:51) With a love language of gifts, Joanna's luxury experience currently includes clients' favourite foods in the studio, wine, champagne, gift bags, etc.How can photographers define their niche  (25:53) Do what you love and brings you joy. It is not uncommon to get bored creatively – in that case, simply add a new challenge for yourself. The dream photoshoot … (28:50)The mindset shift required to establish yourself as a luxury brand (31:58) You need to full understand your own value. Everything in your business has to match this luxury style.  Don’t just provide luxury – make your clients FEEL a certain way. The team needed to create a luxury fine art experience (36: 27)The evolution of luxury fine art as a maternity style (38:10)Joanna was inspired by the thrown fabric style of Lola Melani, but evolved her own style to draped fabrics, especially those weighted, heavier fabrics that create form.Discover more about Joanna BoothWebsite: www.sanguineportraiture.comFacebook: @sanguineportraitureInstagram: @sanguineportraiture Bio: Joanna has won several silver awards in several prestigious world-renowned image competitions. She has achieved her associate photographer accreditation for both WPPI and PM and is working towards a master photographer designation. Her work has been featuredover 20 times in Vogue Italia, and can be seen in online magazines and articles from all over the world. In addition, Joanna has taught on the Tomaiya Colvin Education platform and has been interviewed by several leading industry icons. Resources shared in this episode:Vogue ItaliaActions: Erin TolePureTotally RadMusea LabLola MelaniAnnie MitovaTiffany's2021 {online} Newborn Retreat

Michelle  shares her storytelling mindset, and how she creates artful images for her in-home lifestyle newborn clients that catch those beautiful, ordinary, moments that ultimately make up the sum of our lives.Discovering a love for lifestyle newborn photography (4:17)Carve your own path as a lifestyle photographer (5:16)Get past the fear of uncertain circumstances and low light  (6:33)Understand lightBe the leaderRecognize that babies are going to be babies.Overcoming the fear of not being able to control the environment (13:29)Client preparation is super important. Assess which part of the mess is part of the story.Why is profitability so important? (16:10)Do lifestyle photographers have to be all-inclusive ? (18:12)All families are different in terms of their needs. Provide different options that can meet different needs.How to not fall into a photography rut (21:05)The Family Historian Scavenger Hunt (23:13)Figure out your artistic style (30:02)Slow it down so you can really listen to yourself. Shoot every single day. Find what makes your heart excited and do more of that.Value your time as an artist (31:37) Make time to set clear goals. You will stay on track, allow you to say no, and filter out the  noise. Creating a storytelling narrative (33:38)The first few weeks with a newborn can pass in a way where a mom doesn’t  feel she was present in that time.  Discover more about Michelle McKayWebsites:  michellemckayphotographer.com    wearememorycatchers.comFacebook: michellemckayphotographerFacebook Group:  wearememorycatchers       thebeautifulordinarypresetsInstagram: michellemckayphotographer    wearememorycatchersBio:  Michelle McKay happily runs a thriving and profitable lifestyle photography business, specializing in in-home newborns in Geelong, Australia. Her style is artful, organic and nostalgic, and her work aims to catch the memories of now for new mamas, for whom life with a newborn can feel like a beautiful yet somewhat hazy blur.She is also the creator of The Beautiful Ordinary presets, which are used by Lightroom and ACR photographers worldwide on their indoor and outdoor photographic art. It has a super active and engaged preset group, and it's in this space where the concept of the Memory Catchers was born - a phrase that describes photographic artists who strive to bring an element of storytelling or narrative to their imagery.Earlier this year, she established an online space called We Are Memory Catchers, which is a space for artists, heart-ists, and photographic business builders to learn, grow, get inspired, and hone their skills. It was from this space she launched her first course called Telling Stories and Making Meaning - Learning the Language of Photographic Art, and the first round of students are currently mid-way through, and learning so much about how to create intentional storytelling images, and possibly even more about themselves as artists, and business folk.Resources shared in this episode:2021 {online} Newborn Retreat

In this episode, Erin from Erin Elizabeth Photography, hits us up with some hard truths about running a profitable photography business, that makes enough money to warrant her taking time away from her family.1. Figure out what you need to be a profitable photography business (4:35)Once you realize everything that needs to be deducted from your session fee (expenses, taxes, overheads, etc.), it can come as a shock that you may actually be paying your client to work for them.2. How to raise your prices to be profitable (6:40)Charging more is just one way to raise your prices, but certainly not the only way to become more profitable. Rearranging what you offer in your different packages is another smart strategy.3. Communicate with clients to ensure no confusion about expectations and prices (12:06)    It is important to have some transparency on your website about pricing. You don’t need to list all your prices, but a price range and/or starting prices will qualify your leads. Then asking them to get in touch for the full price list opens up the lines of communication for them to discover more about your and your services, beyond just a price.4. Advice to save money by setting and sticking to a prop budget (18:32)A good rule is to only buy props that will actually bring people to you and generate business. A few quality items, especially gender-neutral ones, is all you need.5. How does a “shoot to sell” mindset work? (23:59)When you pay attention to what clients buy, and then create a posing list based on that, you become more productive and can actually shorten your sessions considerably.6. Getting better at the business side of photography (27:33)Take advantage of all the business-related groups on social media. Use them to learn about different sales models, productivity, profitability, etc.7. How to see your own value as a creative individual (29:10)Photographers often think that “I’m not worth it”.  What they don’t realize is that it is not your decision – it is a client’s decision whether you are worth it.8. Erin’s biggest business lesson learnt over the years (35:56)Work/life balance is the most challenging to maintain, but also the most rewarding.This no-nonsense approach to business has helped Erin run a profitable business for more than a decade. Now it is time for you to clean up your mindset, and run your business to its full potential.Discover more about Erin Elizabeth HoskinsWebsite: www.erinelizabeth.comFacebook: www.facebook.com/erinelizabeth.com.auInstagram: @erin_elizabeth_photographyBio: Voted the number one family photographer in the world in 2017, and one of the world’s most recognized newborn photographers and photography educators, Erin Elizabeth is a major industry leader and one of Australia’s best newborn, maternity and family photographers.She has taught thousands of photographers from around the globe and featured as a keynote speaker and presenter at dozens of photography conferences on six continents.Her images have been featured on Good Morning America, People Magazine, Huffington Post, and newspapers and magazines in all corners of the earth.Resources shared in this episode:2020 {online} Newborn Retreat

Learn how to create an incredible experience for your maternity clients that leaves them feeling empowered and amazing in their images.In this episode, Natasha shares her insight on how to inspire confidence in your clients (and yourself) and how her mindset about self-care has changed her own outlook and inspired others.Discover more about Natasha InceWebsite: www.PhotographyByNatasha.co.ukFacebook: @photographybynatashainceInstagram:  @photographybynatashaince Bio: Natasha has been named Maternity Photographer of the year a few times with Guild Of Photographers (2018 &2019) WPPI (1st half 2020) and The Rise Awards 2020.She strives to empower women and make them feel amazing. She is drawn to photographing women because since becoming a Mother herself 5 years ago, it dawned on her that women rarely exist in their photo albums, so it made her push for more women to be in front of her camera. I also love to be glamorous and sexy and I felt there was something missing for us women who aren't models in the industry but still love that fashionable, fine art style.There is something so powerful about a pregnant woman. I am humbled to create imagery surrounding her.I have had a camera since I was 11 years old. I have always photographed and videoed people, made films and had an interest in editing. I was a singer/songwriter before I started my own photography business so performing on stage and being theatrical has heavily influences my images.Creating my style took a few years but I knew the moment I cracked it and it has just grown over time into this. I now only really photograph Maternity, Newborns and Families, focusing on Mamma & Me. These are things I am most passionate about and I think it shows in my work.I just want to find the Goddess in any woman who walks through my door. The studio is their stage and I am there to direct their performance.Resources shared in this episode:Paulina Duczman The Power Of a Niche episodeElin ChromAR backdropsMii EstiloAlli Peck – Glow

Ever find your creative spark fizzling out? When was the last time you gave yourself a true break? And how can you use everyday life to find inspiration for your photography sessions?I'm joined by Natalie Houlding, a digital artist and newborn photographer who realized creating digital backdrops would allow her to create incredible artwork for her clients without the stress of creating the setups during each individual session.Discover her process for finding inspiration for her work, how she captures it and the biggest mistake she sees photographers make when creating art with digital backgrounds.Discover more about Natalie HouldingWebsite: newborndigitalbackdrop.comFacebook: @Photographer.Natalie.HouldingInstagram: @nataliehouldingphotographyBio: Natalie began her journey as a photographer in 2010. Winning multiple awards, she specializes in fine-art newborn and maternity photography. Her career has taken (literally) her around the world. Starting in England, before moving to Australia with her husband and 2 beautiful daughters. Natalie was one of the first to create digital backdrops for newborns and offers workshops in Australia as well as her home country of Israel. When she is not behind the camera, Natalie is a keen vegan food blogger and loves to play the drums.2021 {Online} Newborn Retreat

Ever find yourself overcomplicating things when it comes to marketing your photography studio?  Especially when it comes to social media?If so, tune in to today’s episode where Zakeya Smith breaks down the simple steps she’s taken to see big results when it comes to social  (especially Instagram) to book newborn sessions.Learn the simple steps you can take to connect with future clients, without the need to overshare every single thing happening in your personal life.You’ll also discover how your photography clients are using Instagram right now to find their photographer (without turning to Google)  - and how skipping this step could be costing you clients.Discover more about Zakeya SmithWebsite: www.zakeyalaniquephotography.comFacebook: @zakeyalaniquephotographyInstagram: @zakeyalaniquephotographyBio:  Zakeya is an Atlanta-based Newborn, Maternity, Milestone, and Family photographer. Her passion lies with newborns but loves seeing families come back time and time again to document the growth of their baby, updating family photos, or even capturing the expectant mother again. Zakeya also loves providing her clients with timeless heirloom products that her clients can cherish forever. Seeing her clients react to viewing their images for the first time or seeing their images printed for the first time is a heartwarming experience. Zakeya previously worked in the corporate world while balancing her growing business. With the help of Instagram, her business has blossomed into her full-time job. She recently received her Masters in Marketing and certificate in Customer and Brand Management. She has been growing her business for almost three years and is proud of her achievements in this short period of time, such as speaking on podcasts and being a teacher in the 2021 Newborn Retreat by the Milky Way. She looks forward to what her business grows into next. Resources shared in this Episode:Do you ever struggle with deciding what to post on social media?(...and find yourself wasting waaaay too much time on it!)If your hand's up, you aren't alone!And that's exactly why we created The Social Fix - a social media toolkit and calendar created specifically for newborn and family photographers.Inside you'll get access to a collection of 275 questions, prompts, quotes, and story ideas for Facebook, Instagram, and even your email marketing!Imagine planning out your entire month of social posts over a cup of coffee! #YesPlease!

Jessica Nip is a lifestyle portrait photographer specializing in maternity, newborn, and family work.  She is an ambassador for the Association of Professional Newborn Photographers International.Jessica works in both her home studio and in client homes, and she is able to problem-solve her way around any lighting situation to ensure the final images match what her clients expect in her brand, which is simple and soft imagery filled with beautiful, natural-looking light.I wanted to share Jessica with you because she is a perfect example of someone who decided to carve out her own style when it comes to newborn photography.  Instead of putting herself in a box and copying what she saw on the internet, she created her own niche, leaned into what she loved, and redefined what newborn photography meant to her.Discover more about Jessica NipWebsite:  www.jessicanip.comFacebook:  @jessicanipphotographyInstagram: @jessicanipBio: Jessica is a lifestyle portrait photographer specializing in maternity, newborn, and family work. She is an ambassador for the Association of Professional Newborn Photographers International, which provides support and education for photographers about safety, business, and creating photographic art. Jessica has also presented workshops for The Milky Way photography school and the Uncommon Creative Collective. She lives in Toronto with her two loves - her husband and 9-year-old son.2020 marks the seventh year that Jessica has been working as a full-time photographer. Her previous career as an elementary school teacher means she has lots of experience working with young children and she never shies away from engaging in epic fart-sound-battles with her littlest clients. Jessica works in both her home studio and in client homes, and she is able to problem-solve her way around any lighting situation to ensure the final images match what her clients expect, which is simple and soft imagery filled with beautiful, natural-looking light.Resources shared in this episode:Beyond the Pose, the Power and Joy in Capturing Moments that Can't be Replicated with Kristen Cook Dana Pugh Lola Melani 

Have you ever wondered what goes into being a baby whisperer?  Some photographers seem to make those posed newborn sessions look absolutely effortless. Charlotte Gamache is known for her excellence in newborn posing, wrapping, and safely educating newborn photographers around the world. In this episode, we chat about her advice for new photographers, how confidence is something that we gain with repeated practice and time, and how wrapping can save a session from going sideways.  Have a listen to learn what it takes to be a baby whisperer.Discover more about  Charlotte GamacheWebsite: charlottegamachephotography.com/Facebook: @charlottegamachephotographyInstagram: @charlottegamachephotographyBio: As a Vancouver newborn & maternity photographer,  Charlottle has over 20 years of experience in the Photography Industry. Originally from Leicestershire in the UK,  she immigrated to Vancouver with her family 21 years ago and Maple Ridge, BC is now where she calls home. Having been involved in many different areas of photography over the years, she soon discovered her passion was for newborn and baby photography when she had her first son 8 years ago. She is now an accredited Vancouver newborn photographer providing portrait photography services in Vancouver, Maple Ridge, and the Lower Mainland. Over the past few years, she has photographed over 700 newborn babies and she now travels throughout Canada mentoring other photographers in this specialty. Resources shared in this episode:Keri Meyers Nicole Smith Photography Charlotte's Newborn Academy AppBaby as Art

Mark Rosetto, is one of the kindest & knowledgeable business masters that wholeheartedly cares about his students and helping them succeed. I love how he combines his love for life & business coaching and how that plays out in how he runs his business. Mark Rossetto is an international award-winning Double Master Photographer with the Australian Institute of Professional Photography (AIPP), an international keynote speaker, and a qualified Life and Photography Business Coach. In this episode, we talk about marketing, anxiety & mindset, burnout & the power of preparation, and how it can change your business and your life.Discover more about Mark RossettoWebsite: www.markrossetto.comEmail: mark@markrossetto.comFB Page: Mark Rossetto Coaching FB Group:  The Photography Business Coach Bio: Mark Rossetto is an international award-winning double master photographer (AIPP), a highly sought-after public speaker and a qualified Life and Photography Business Coach.At just 25 years of age, Mark transformed his passion for photography from a hobby into one of Melbourne's most successful family and wedding photographic studios. Each year Mark and his team photographed over 500 families and were consistently booked at capacity with weddings.Mark now dedicates his time to teaching photographers the skills needed to build successful businesses. His systems and processes for increasing sales and profits, combined with his extensive marketing and industry knowledge have resulted in hundreds of success stories for both aspiring and seasoned professional photographers all over the world.His passion for helping people succeed and thrive in their business is only overshadowed by his charismatic and outgoing personality. Mark's zest for life, business and photography make him an in-demand speaker for workshops and events such as WPPI, NZIPP, SWPP, The Baby Summit and AIPP events. Mark has also featured on IPS Mastermind, Photobizx, the Milky Way Retreat and The Pet Photographers Club.Resources shared in this episode:WPPI  Jacinta Dal Ben Ashley K Offer for Listeners Website: https://www.markrossetto.com/the-photography-business-benchmark/Coupon Code: MILKYWAY2020Expire: Nov 30th

Julia Kelleher is quite literally the queen of marketing your photography business.  I knew when it comes to sharing advice on marketing and mindset, she was the perfect guest to have on the show.  In this episode, we unpack how self-worth, marketing & mindset are all interconnected.Julia Kelleher is a PPA Master Photographer, Artist, Craftsman, and certified with the organization.  She holds the prestigious Diamond Photographer of the Year title - earning it twice in PPA print competition. She is also a Master of WPPI and holds numerous top national and international awards for her newborn and children's work. She is a Nikon® Ambassador and is the only newborn photographer in the world sponsored by Nikon®Julia is a master marketer and business guru, lending her strengths in business and creativity to other studio owners. She offers online classes, private mentoring, and national workshops. We had such a fantastic conversation, about how her own personal transformation over the last few years has changed how she does business and life.Discover more about Julia KelleherWebsites: www.jewel-images.comwww.jewel-education.comWWW.5CCOLLECTIVE.COMFacebook: @JewelImagesFacebook Group: www.facebook.com/groups/juliakelleherInstagram: @juliakelleherPinterest: @jewelimagesBio:  Portrait Photographer & Nikon Ambassador, Julia Kelleher, is world-renowned for her moving, sentimental, and emotional portraits of pregnant women and children, and the bonds children have with their parents.  Specializing in fine art portraiture of newborns, maternity, children, and family, she runs her thriving retail studio, Jewel Images, Inc., in her hometown of Bend, OR, and educates other professional photographers worldwide on how to create unique imagery and build profitable studios.Her work has been featured in multiple publications including Professional Photographer, Digital Photographer, ISO 1200, Extreme Makeover: Home Edition, Marathon Press, and ABC News. She has twice been named Diamond Photographer Of The Year through Professional Photographers of America and has won numerous international awards for her work, including the WPPI newborn and maternity international titles, and industry awards thorough Kodak, Lexjet and the American Society of Photographers. Host of her business and creativity podcast, Focus & Facets, a 13-time Creative Live instructor, WPPI instructor and 7x Imaging USA platform speaker, Julia has spent her over a decade-long professional career helping other photographers hone their craft. She is passionate about business — teaching pros through her business mastermind, the 5 Carat Collective, to break into in-person sales, to master valuing their work, to market their art, and create systematized efficiency in their businesses. She teaches on the international stage multiple times per year and holds private creative workshops, offers her online membership, and personal mentoring sessions with students in her studio.Resources shared in this episode:Brooke Castillo - Monday hour one Neill Williams Life Coach&l

In this episode, we dive into topics on confidence and advice from Scott's mentor that helped him become the world-renowned photographer and speaker he is today. Sony Artisan and international master photographer Scott Robert Lim is a certified educator and has over 70 international awards to his name, including Top Ten Most Influential, Kodak Award, and World's Top Wedding Photographers.  He has also been a judge at many international photography competitions and his work has been published and viewed by thousands all over the world.We talk about the importance of valuing yourself as an artist, learning to find your confidence, creating a luxury brand, and learning how to be directive as a photographer.Discover more about Scott Robert Lim Website: www.alphaweddingphotos.comFacebook: Scott Robert Lim Instagram: @scottrobertlimBio: Sony Artisan and international master photographer Scott Robert Lim is a certified educator and has over 70 international awards to his name, including Top Ten Most Influential, Kodak Award, World's Top Wedding Photographers, and has been a judge at many international photography competitions. His work has been published and viewed by thousands all over the world and is a popular speaker around the world. For the last decade, he has dedicated his career to developing world-class photographers and loves teaching photographers of all levels. He has an energetic and charismatic speaking style and is an industry leader in photography education.Resources shared in this episode:Creative Live Crazy Stupid Light Yervant Bambi Certail Bob Davis WPPI  PPA Light and motion  Sony Artisan 

If you're someone that feels like you can't find your voice & gets a little lost on your artistic journey from time to time.. you are absolutely not alone.  In this episode, I chat with Caroline Jensen,  a Sony Artisan of Imagery, who is an award-winning photographic artist that lives on the wild prairie. Her passion for storytelling and creating art from her world around her has led her to photograph a wide range of subjects in her signature artistic style.  In this episode, we unpack uncovering your authenticity & creating from your artist's heart.  Looking for inspiration in unusual places,  the difference between your style & your voice, and ways to bust through resistance & fear.  It's an episode filled with loads of laughter and chock-full of great advice on growing yourself as an artist. Discover more about Caroline Jensen Websites: www.carolinejensen.comwww.creativephotographynetwork.comInstagram: @carolinejFacebook: Creative Photography Network Youtube: carolinejensen Bio: Caroline Jensen is a Sony Artisan of Imagery and an award winning creative artist. Whileshe adores making all sorts of photographic art, her biggest passion isguiding other people to success, whatever that may be. She loves nothingmore than watching creatives fearlessly express themselves throughphotography and its many offshoots.Her images always strive to take the viewer one step out of reality, be thatthrough digital painting, moving photos (cinemagraphs, time-lapse, or stop-motion) or creative editing. She is always looking to expand her repertoireof techniques. Photography can be therapeutic in many ways and makingthe connection between this art form and stress relief is a huge part of herwork. She doesn’t only care about the work you create, but how you feelmaking it.Resources shared in this episode:Understanding Exposure Brian PetersonJessica DrossinCharlotte Mason The Social Dilemma

Shannon Morton Photography is a professional portrait studio located in the Bryan/College Station, TX area. She runs a portrait studio with another photographer, as well as has a very profitable IPS business model. I wanted to share Shannon with you because she is a photographer with a successful IPS business model, and I firmly believe that there is no universal business model that will work for everyone. As business owners, we get to choose the one that works for us. My goal is to bring you, great photographers, to share with you as many success stories of varying models. We cover the importance of creating a great client experience & how to start to shift your mindset around sales. If you have wondered if IPS might be a great addition to your business then this episode is for you.Discover more about Shannon Morton:Website: www.shannonmorton.net/  Facebook: @ShannonMortonPhotographyInstagram: @shannonmortonphotoPinterest:  shannonmortonphotographyBio: Shannon graduated from Texas A&M in 1997 with a degree in English and a certificate to teach. After teaching for 6 years, she had her first daughter and decided to spend time at home with her. With the upcoming birth of her second daughter in 2008, she wanted a camera that could take quick and beautiful pictures, that's when she got her first DSLR camera. In 2009, she started taking photography classes and workshops. With a love for babies and expert training in how to safely and beautifully pose newborns and families, she launched a business with the intent to create incredible keepsakes for the families of the Brazos Valley. She now teaches classes and workshops for other aspiring newborn photographers, creatives who want to grow their businesses, and hobbyists who want to learn how to use their camera. She is a member of the Professional Photographers of America (PPA), pursuing her certification as a professional photographer, and an award-winning photographer.

"You gotta keep trying to find your niche and trying to fit into whatever slot that's left for you or to make one of your own." ~ Dolly PartonFine art children Portrait photographer Paulina Duczman has taken the world by storm, with her soulful images of children. She carved out a Niche with her stunning images, winning multiple awards and competitions. She shares that narrowing her service to a niche she was able to create momentum around being an expert in an area, instead of a jack of all trades. Paulina is the perfect example of the power of having a Niche market. Focusing on an area of doing what she loves, and creating her business around it.Discover more about Paulina DuczmanWebsite: https://paulinaduczman.com/Facebook: @paulinaduczmanphotographyInstagram: @paulinaduczmanPinterest: paulina-duczman-photographyBio: Paulina is a multi-award-winning portrait photographer and artist, who specializes in modern fine art portraits of children of all ages and families.She creates captivating and pure, soul-searching photographic portraits for discerning private clients.  She serves them by creating stylish and modern fine art portraits that are simple yet elegant, and are meticulously composed and lit.  She loves to capture mood and emotion and her favorite thing in the world is to capture her client’s eyes which she believes is the way to touch and find their soul.She has received praise and international acclaim for her work from SWPP, MPA, WPPI, Rangefinder as well as a significant online following.Resources shared in this episode:Awards 

“If you want to go fast, go alone. If you want to go far, go together” ~ African ProverbWe get so caught up in I can do it all myself, and there is almost shame in asking for help, or admitting you can not do it all. There are a couple of options, either settling into the realization that you are swamped and stay there, or start reaching out and asking for help. Abbey Ashley helps aspiring Virtual Assistants start their business from scratch with www.thevirtualsavvy.com. She’s been featured on NBC News, Smart Passive Income & Teachable, now she teaches & trains hundreds of VAs to start their own VA business to help entrepreneurs like us. I knew she would be the perfect expert to share with you on hiring virtual help. In this episode, we cover how to identify only things we can do as "the boss”, and understanding things we can start to outsource, what to look for in a good VA - and certain red flags to watch out for. If you are someone how has ever struggled with doing it all yourself, then this episode is for you.Discover more about Abbey AshleyWebsite: www.thevirtualsavvy.comFacebook: VA Savvies Facebook Group, The Virtual Savvy Facebook Biz PagePinterest: thevirtualsavvyInstagram: @thevirtualsavvyYouTube: abbeyashleyLinkedIn: thevirtualsavvyTwitter: thevirtualsavvyBio: Abbey Ashley is the Founder of The Virtual Savvy. She helps aspiring virtual assistants launch and grow their own at-home business from scratch. Abbey started her own virtual assistant business as a new mom and was able to double the salary from her full-time corporate job, working only 20 hours a week... in just 30 days! She's since gone on to grow a seven-figure business and retire her husband ALL from her at-home business. It's now her passion to help others start their own VA business so they can taste the freedom and flexibility of entrepreneurship as well. Resources shared in this episode:https://www.thevirtualsavvy.com/hire/Toggl

Michelle Harris is a destination wedding photographer based in the DC area. She is the owner and lead photographer at M Harris Studios in addition to her associate team, Laila Chanel Studios where she manages 15+ freelance photographers. Along with her photography services, she is a leader and educator for the online community M Harris Hustlers that inspire and educate wedding photographers. Michelle hosts a wedding photography conference called Hustle in Heels, where once a year, this conference is held in a major city around the country. This conference is all about empowering women and wedding photographers! She's also a mama of 2 gorgeous little girls & a sigma brand ambassador.I have been following her on Facebook for ages and love her positivity and inspiration encouraging wedding photographers to create a business & life they love.We dive into a huge range of great topics so grab a notebook!  We cover Cultivating a success mindset, creating boundaries to avoid burnout, developing relationships for life with clients, time management tips, the importance of a gratitude practice & showing up as our authentic selves. For those go-getters and business babes, this one is for you.Discover more about Michelle HarrisWebsite:  mharrisstudios.com  Facebook: @mharrisstudios15Facebook Group: @HustleInHeelsInstagram: @mharris_studiosBio: Michelle Harris is a destination wedding photographer based out of the DC area. She is the owner of M Harris Studios and Laila Chanel Studios. Michelle has been featured in magazines such as People, Style Me Pretty, Martha Stewart, and Munaluchi. Along with being a wedding photographer, Michelle is a mentor and educator for wedding photographers throughout the world. She is the owner of Hustle-in-Heels which hosts a wedding photography conference once a year in different cities throughout the country. Her education is based on helping other photographers achieve their full business potential. Resources shared in this episode:Hustle in HeelsSigma ambassador Sal Cincotta Creative LiveCelebration selfies - tag #milkywayfun & #mharris_studios

Elisha Weger joins me today with her whole heart to chat about her journey with accreditation and why it is so important to her as well as her perspective on becoming a multi-faceted entrepreneur. She shares advice about how to get started with accreditation, finding her value as an artist, and about how important lifelong learning is to her, and how changes in her personal life have lead to her finding her unique path as an artist and not holding back to follow her dreams.Discover more about Elisha WegerWebsite: Www.elishaandco.comInstagram: @elishaandcompanyFacebook: @elishaandcompanyBio:Elisha has always been a dreamer with a strong vision. 10 years ago, Elisha set out to create a thriving, boutique photography studio in the heart of Regina's warehouse district. She left her corporate accounting job and took the leap of faith to build her dream business! Elisha specializes in maternity, newborn, and children custom portraiture. Elisha has mentored with photographers across the globe to have a well-rounded approach in her business and create her very own unique style.This entrepreneurial journey has been one of the wildest rides she could have ever imagined. While raising three little boys Elisha built her business from the ground up. In 2018, after 6 years of dedication, Elisha completed her masters of photographic arts. The next thought was what is my next purpose? What will be my next achievement? With a business background in accounting, a master of photographic arts she began to think of ways she could help other creative entrepreneurs thrive. Elisha's new mission is to empower entrepreneurs to escape the ordinary, discover their bliss & find freedom within their creative business. Her biggest motto in life is always to follow your heart. Your determination and courage will lead you to the most beautiful destinations. ❤ACCREDITATION & AWARDS• Master of Photographic Arts (MPA) designation in 2018;• Craftsman of Photographic Arts (CPA) designation in 2017;• Accredited in Birth, Maternity, Newborn and Infant and Children Portraiture (2013/2014)through the Professional Photographers of Canada;• International, national and provincial photography award-winner. (2013 to 2019)• Photography competition judging training in 2017Resources shared on this episode:Jessica Green - Body Talk Steal like an artist book

With a background deeply rooted in fine art and a degree in web development, she lives by her motto "to obsess over the details so you don't have to." Bernel Westbrook works with creative entrepreneurs to build brands and websites that establish a foundation of trust. Since she started her business in 2016, Bernel has served the creative industry with high energy, tell-it-like-it-is honesty, and a passion for inspiring others. She's a hugger, a world traveler, and a design enthusiast. Branding is more than just a logo, or the colors you use, or even the font you use. Bernal shares with us her approach of holistic branding and creating a brand that aligns with who you are as a person. Bernel shares why identifying who your ideal client is so important in building an aligned brand, her advice on subconscious brand recognition & how you can start to incorporate your core values into your branding. For those wanting to really connect with clients that light you up to work with, this episode is for you.Discover more about Bernel WestbrookWebsite: Brandedbybernel.comFacebook: @brandedbybernelInstagram: @brandedbybernelBio: Bernel is the owner and lead designer of Branded by Bernel, a design boutique based in Charlotte, North Carolina. She works with creative entrepreneurs to build brands and websites that establish a foundation of trust. Since starting her business in 2016, she has had the pleasure of serving the creative industry with high energy, tell-it-like-it-is honesty, and a passion for inspiring others.Resources shared in this episode:Joseph Campbell The Hero's Journey BookShowit Template Shop

LeAnna Azzolini is an adventure-seeking, outdoor enthusiast based in a small beach town in Southern California called Dana Point. Motherhood is her main muse, she is known in the industry for her stunning self-portraits and she enjoys mentoring and guiding other photographers through their own journey in finding their artistic voice. In this episode, we dive into the power & the purpose behind her intention to create legacy portraits for her daughter. And we unpack her advice on silencing your inner mean girl to get in front of the camera, getting over other people's opinions & creating art for yourself, and how self-portraits truly are an act of self-love. I loved this conversation and felt like it was my own permission slip to get over my own perfectionism, to take the foot off the gas, and let myself go create and be messy. If you are someone who has struggled with your own perfectionism procrastination you are going to love this episode.Discover more about LeAnna AzzoliniWebsite: www.leannaazzoliniphoto.comFacebook: @LeAnnaAzzoliniPhotographyInstagram: @leanna_azzolini_photographyBio: LeAnna is an adventure-seeking, outdoor enthusiast based in a small beach town in Southern California called Dana Point. Motherhood is her main muse and she enjoys mentoring and guiding other photographers through their own journey in finding their artistic voice.She was named one of the Looks Like Film Artists of the Year in 2018 and 2019, a Voice Collection Finalist in 2018 and 2019, and is also the host of the new podcast called Curating the Curious.Resources shared in this episode:Keep an eye out for her new podcast called Curating the Curious

Her work is both ethereal, storytelling, and completely fine art. Lisset Perrier's photography journey began 6 years ago. She found her vocation in art at an early age and has been drawing and painting ever since. She has never taken a photography class however did grow up around cameras and photographs, and has a degree in graphic design. What inspired her about her photography is memories of her childhood …the art of telling a story and the way she is able to freeze a moment in time. I have actually been a student of hers for the past couple of years and love her whimsical children's portraits. I always leave with fresh inspiration to ret anew editing technique. I knew she would be a great person to talk to about getting through creative ruts, creating fine art that aligns with your passion & working with kids.Discover more about Lisset PerrierWebsite: www.lissetperrier.comFacebook: @LissetPerrierartistryInstagram:@lisset.perrier.artistryYoutube: Lisset PerrierFacebook GroupResources shared in this episode:Subscription plan ONLINE CLASSES ELEARNING AND TOOLS