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The Accidental Startup Podcast
40 minutes | Nov 27, 2020
Episode 12: How do you market a product when you can't say what it does or what it's for
Ben Hofmeister has a fabulous name and big ambitions to take a slice of the burgeoning CBD oil market in the UK. Still in its infancy, the market is valued in the hundreds of millions of pounds and the space is filling up fast. But how do you cut through when you can't market or advertise properly. Ben tells us about his company, Kokora, and about how he's taken his time to refine his product and use the experience gained from his other business to get a foothold. You can find out more about Kokora at www.kokora-cbd.com. Follow the Accidental Startup on Twitter - @accidentalstart The Accidental Start up is an EatSleep Media production
38 minutes | Oct 11, 2020
Episode 11: Distilling your brand - Hensol Castle Distillery
How do you create your brand? How do you find your own distinctive voice in a packed market place? At Hensol Castle Distillery they're crafting gin and a brand which taps into the local history and its links to an age old spirit. We're taken on a tour of their gin school, and what an education it turned out to be! Find out more about Hensol Castle Distillery here. Follow the Accidental Startup podcast on Twitter at @Accidentalstart_ The Accidental Startup is an EatSleep Media production.
58 minutes | Sep 23, 2020
Episode 10: What is an 'urban' high street?
What is a high street if it isn't urban? Is it marketing nonsense or a new way of looking at an old problem? How do we save our high streets? Simon Baston from Loft Co has an ambitious plan to start from scratch praising a new experience for visitors with local independent businesses. We take a tour of the Goodsheds in Barry, talking to Simon about his vision, the founders of the ultra successful cosmetics accessories company, Spectrum Collections, a former head teacher turned owner of Academy coffee and the brains behind street food specialists Meat and Greek. Is this new 'urban' high street going to ignite the public's imagination or burn on the grill of an uncertain economy. The Accidental Startup is an EatSleepMedia production. The music in this episode can be found on Artlist.
52 minutes | Aug 29, 2020
Episode 9: The Reluctant Disruptor
What is a disruptor? How does it start? And, how do you carry on disrupting? Jamie Graham and Dai Lewis from Who Knows Wins don't like to use the term disruptor. They also don't like being called a gambling app. But they will accept being called a betting app. What's the difference? Herein lies the story of a reluctant disruptor. Follow the Accidental Startup podcast on Twitter: @AccidentalStart Find out more about Who Knows Wins. The Accidental Startup is an EatSleep Media production. Hosted by Anchor. Music from Artlist.
34 minutes | Jul 3, 2020
Episode 8: Can a high-end bespoke fire pit company survive Coronavirus?
Accidental Startup host Alex Feeney is talking to Louise Wright, founder of Woodee, which uses local crafts to make beautiful, bespoke products. Summer garden shows are her main revenue stream but with Coronavirus and lockdown leaving all these plans in tatters, what has Woodee been doing to explore new avenues and revenue sources? You can follow the Accidental Startup on Twitter - @accidentalstart. The Accidental Startup is an EatSleep Media production.
21 minutes | Jun 13, 2020
Episode 7 - The Accidental Startup guide to not accidentally starting up a podcast
Everyone’s got a podcast right now. And if they haven’t, they’re really thinking about it. Some will be rubbish! Here are some tips we’ve learned which, hopefully, will mean yours isn’t one of those!
23 minutes | May 2, 2020
Episode 6 - Coping with Coronavirus - Siwan Rees, NatWest Accelerator
Coronavirus has had an unprecedented impact across the world, taking lives and tearing families apart. It’s also had a huge impact on the global economy, from the huge multi nationals down to SMEs and startups. There are things you just can’t do anymore. So what do you do? Hunker down and wait for it to blow over? Give up? Or, try to look at your business in a completely different light? Siwan Rees is an Entrepreneurship Development Manager for Natwest in Wales, it’s her job to help startups grow and take on the world. She’s also been named among the top 35 business women under 35 in Wales as well.
2 minutes | May 1, 2020
Promo Episode 6: Surviving Coronavirus in the business world
How do you still do business when there is very little business to business with? How are you supposed to get through the Coronavirus crisis with a business (and your health) in tact? For the health side of it seek the latest government advice, stay home and stay safe. For the business side we talk to Siwan Rees, Entrepreneurship Development Manager at Natwest, about what businesses have been doing to pivot, level up or simply support their own local communities.
24 minutes | Mar 15, 2020
Episode 5 - Can you really start a business in two weeks?
In this edition we speak to Jordan Guard and Reece Land, joint founders of The Women's Sports Alliance, an exclusive club to sport women competing at elite level in all sport. They came up with the idea and opened for business in just two weeks. Talk about taking an idea and running with it! If you want to know more about The Women's Sports Alliance you can visit their website here - https://the-wsa.co.uk You can contact us via @accidentalstart on Twitter, or by emailing firstname.lastname@example.org The Accidental Startup podcast is an EatSleep Media production.
32 minutes | Mar 1, 2020
Episode 4: Guy Last Recruitment and Enya's Childcare
What could a recruitment company and nursery possibly have in common and what could they learn from each other? But Guy Last and his brother Arron, co-founder of Enya's Childcare, are sharing experiences, lessons and ideas which show that whatever ever business you are running, there is something you can take from every other sector. The Accidental Startup is an EatSleep Media production Hosted by Anchor Music from Artlist
32 minutes | Feb 17, 2020
Episode 3 - Malcolm Sloan, Sports Injury Fix
Imagine if you’ve injured yourself doing some sort of exercise, but you don’t know if you need a physio, chiropractor, soft tissue specialist or someone else to help you recover. How great would it be if there was a website which could help you identify what sort of treatment you need and then give you a list of therapists near you who can help? That’s what Sports Injury Fix can do and its founder, Malcolm Sloan, is aiming to revolutionise sports therapy on a global scale. We chat to him about how he got started, how he sets the direction of the company and how clarity of vision is an incredibly powerful tool to get buy-in from employees, investors and clients. Natwest Accelerator programme: https://www.business.natwest.com/business/business-services/entrepreneur-accelerator.html Strategyzer Business Model Canvas: https://www.strategyzer.com/canvas/business-model-canvas The Accidental Startup is an EatSleep Media production - www.eatsleep.media Hosted by www.anchor.fm Music from www.artlist.io
19 minutes | Feb 1, 2020
Episode 002 - Lola from vegan beauty products and sustainable athleisure startup Nubyen
Lola started out as a doctor, but while she was working the wards she had an idea to develop a non-surgical, vegan lip plumper. Not long after she had another idea to start a sustainable, waterproof athleisure line. Nubyen is what those ideas have grown into. We chat about global domination, positioning your company in the high-end sector and why cheap leggings are a no no! The Accidental Startup is an EatSleep Media production. Podcast hosted by Anchor Music from Artlist.io
1 minutes | Jan 27, 2020
TEASE: Episode 002 - Lola from Nubyén
Coming up on your next episode we talk to Lola, co-founder of Nubyén which makes nature-inspired, vegan-friendly athleisure-wear, and non-cosmetic, vegan-friendly beauty products.
21 minutes | Jan 19, 2020
Episode 1 - Kelly Davies, Co-founder of The Goodwash Company
In our very first proper podcast we chat to Kelly Davies from The Goodwash Company about how wine led to Goodwash, how dropping soap in gravel led to a scrub and how wanting to do good in every aspect of your business from sourcing ingredients to donating your profits is a powerful recipe for success. The Accidental Startup is an EatSleep Media production Music from www.artlist.io
1 minutes | Jan 16, 2020
TEASER: What is the Accidental Podcast and what is it about?
We like startups and we like entrepreneurs. We want to talk to as many of them as we can about their stories to find out what makes startups tick and what can we all learn from them. Is their an entrepreneur lingering deep inside all of us? First episode coming up and in it we will talk to Kelly Davies, co-founder of The Goodwash Company which wants to change the world one wash at a time! Coming soon!
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