SwineCast 1161, 2021 World Pork Expo: Global Trade And Diversification Strategies
SwineCast 1161 Show Notes: From the 2021 World Pork Expo Pork Academy, a panel of experts share insights on global trade, review China's impact, and talk about U.S. diversification strategies. International markets were worth a record $7.7 billion to the U.S. Pork industry in 2020 as China and other foreign markets pushed demand for pork to new heights. Learn about the global protein landscape, including China’s role, how the U.S. Meat Export Federation promotes pork in Asian countries and National Pork Board’s strategy to diversify exports. A pork producer will also share their perspective on the importance of exports to their own business. The panel includes Dr. Clay Eastwood (Director of International Marketing for National Pork Board), Joel Haggard (Senior Vice President for the Asia Pacific Region at the U.S. Meat Export Federation), and Rupert Claxton (Meat Director for Gira International).