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Summit SCALE® Podcast

4 Episodes

11 minutes | Jun 25, 2021
Shawn Rhodes on Bulletproof-Selling
Check out these episode highlights: 00:26 – Shawn Rhode’s background 01:22 – The number one issue most salespeople suffer from 02:25 – What is Bulletproof Selling, and where it came from 04:38 – How Bulletproof Selling it works across the sales cycle 05:54 – When getting started in sales, the first thing you should do to become more bulletproof 07:23 – Where salespeople rely on hope more than they should 08:46 – Where to start implementing this approach in an organisation 10:28 – Where to learn more about Bulletproof Selling
8 minutes | Feb 20, 2021
Dr. Ed Jackson on Meaning-Centered Leadership
Check out these episode highlights: 00:28 – Dr Ed Jackson’s background 01:05 – Why Meaning-Centered Leadership is an important topic 02:32 – How to implement Meaning-Centered Leadership to start making an immediate difference 05:32 – How leaders manifest expertise in their organisations 06:54 – Where to learn more about Meaning-Centred Leadership 07:03 – Meaning-Centered Leadership website address
14 minutes | Dec 13, 2020
Dan Pfister on Winning Back Customers
Check out these episode highlights: 01:01 – Dan’s back story and the discovery of Strategic WinBack 03:08 – Why customers chose to leave us and the chances that they’ll actually come back 04:34 – How WinBack compares to new customer acquisition in generating revenue 05:23 – Why everyone not doing this is leaving large amounts of cash on the table 09:17 – The process to use for winning back past customers 11:37 – How overcoming rejection can have a massive impact on your business 13:15 – Dan’s website address
12 minutes | Oct 24, 2020
Michael Haynes on Driving Your SME B2B Restart and Recovery
Check out these episode highlights: 01:15 – Who Michael works with and why he does what she does 02:10 – How the B2B buyer has changed in this “new” environment 03:29 – What B2B buyers now ultimately seeking 05:15 – Why SMEs operating in B2B need to have a strategy 06:45 – How SMEs should approach strategy in this environment 09:20 – What initial steps SMEs should undertake to get started 11:30 – Michaels Website Address
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