35 minutes | Jul 17th 2018

$0 to $3 Million in Under Five Years with Maurya Couvares

Our guest today is Maurya Couvares, CEO of ScriptEd, a nonprofit that provides free coding instruction to students in under-resourced schools. Growing ScriptEd from 12 students in its first year to over 800 in year five is the wonderful success story Maurya shares with us. A major element of ScriptEd’s phenomenal growth is robust data collection combined with the savvy use of that data in fundraising efforts.

 

Links:

ScriptEd’s site: https://scripted.org/

ScriptEd’s Twitter: https://twitter.com/ScriptEdOrg?lang=en

ScriptEd’s annual reports: https://scripted.org/annual-reports/

Maurya’s Twitter: https://twitter.com/MauryaCouvares?lang=en

Maurya’s LinkedIn: https://www.linkedin.com/in/mauryac/

 

*****Timestamped Highlights*****

(3:14) Maurya’s expectations for ScriptEd’s Growth

(4:58) What ScriptEd does

(7:12) Three Ps: Passion, Partnerships, Program

(9:29) Mo levels, mo expenses

(10:19) Do the hustle! How Maurya approached funders and corporations for money

(12:34) Deep thinking, low-cost

(13:30) Maurya shares how growth impacted her board  

(16:45) The theory of change and the metrics pyramid

(18:49) Talk about growth - less than 1% to 73%!

(19:47) Translate impact into $$$ - speak the language of the funders

(22:30) Automation of data collection 

(23:22) About ScriptEd’s custom Salesforce

(25:16) The Road Ahead: Maurya shares what’s next for ScriptEd

(27:00) 400%?!?

(31:03) Dolph declines a dip in the Hudson River

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