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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

398 Episodes

59 minutes | Jan 17, 2023
The most fun team in hockey - Dan LaTorraca , Carolina Hurricanes
Learn about digital and marketing in this chat with Dan LaTorraca from the Carolina Hurricanes including how use humour and banter to bring your fans closer (while firing up your rivals). Show notes -  https://sportsgeekhq.com/podcast/dan-latorraca-carolina-hurricanes/
60 minutes | Jan 10, 2023
Small wins become big wins in ticketing - Drew Bentley, DC United
"Small ticketing wins lead to bigger ticketing wins" that's the lesson from Drew Bentley from DC United on this episode of Sports Geek. A must-listen if you love data and filling stadiums with fans. Show notes -  https://sportsgeekhq.com/podcast/drew-bentley-dc-united
59 minutes | Jan 3, 2023
Building more equitable world through sport - Jessica Smith, Angel City FC
Angel City FC's Jessica Smith discusses building a purpose driven revenue model on this Sports Geek episode. She chats with Sean Callanan about how sales and sponsorship can develop outcomes for the bottom line and for a more equitable world. Show notes -  https://sportsgeekhq.com/podcast/jessica-smith-angel-city-fc/
42 minutes | Jan 1, 2023
Scott O'Neil - Leadership lessons in sports business - Be where your feet are - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (from 22 Jun 2021 - Ep 303) Sean Callanan chats with Scott O'Neil about his journey in the sports industry, career and his leadership style outlined in his new book "Be where your feet are". Show notes - https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are/  
57 minutes | Dec 31, 2022
Fiona Green - Data is the key to winning - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (from 29 Jun 2021 - 304) Sean Callanan chats with the Winning With Data author Fiona Green discussing what part data will play in the recovery of the sports industry. Show notes - https://sportsgeekhq.com/podcast/fiona-green-winning-with-data/
48 minutes | Dec 30, 2022
MLSE's Morgan Todd on how building partnerships that champions can leverage - SPORTS GEEK REPLAY
SPORTS GEEK GEEK REPLAY (from 27 Oct 2020 - 288) Sean Callanan chats with Morgan Todd from MLSE about sponsorship, activations and community partnerships. Show notes - https://sportsgeekhq.com/podcast/morgan-todd-mlse/
48 minutes | Dec 29, 2022
Putting your fans first, why serving your fans is so important with Tanya Gallina - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (from 16 Apr 2018 - Ep 191) Tayna Gallina knows membership, having worked at multiple clubs in Melbourne. Now at Hawthorn she is constantly looking for ways to better connect with fans and deliver them an experience to deepen their ties to the Hawks. Show notes - https://sportsgeekhq.com/podcast/tanya-gallina-hawthorn-football-club/
43 minutes | Dec 28, 2022
Stadiums, fans & technology - how they fit together with Al Guido - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (16 Apr 2018 - Ep 198) Sean catches up with Al Guido, President of San Francisco 49ers at the Levi's Stadium during the recent Sports Geek Trip. They chat about the 49ers' move to the new stadium, rolling out technology and Al's new venture, Elevate Sports Ventures. Show notes -  https://sportsgeekhq.com/podcast/al-guido-san-francisco-49ers/
48 minutes | Dec 27, 2022
Sports & Australia - long history, bright future with Kate Palmer - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (from 26 Nov 2018 - Ep 220) Sean Callanan chats with Sport Australia CEO Kate Palmer about her long career in Netball and how Sport Australia is helping Australians be more active and continue high levels of success on world stage. Show notes -  https://sportsgeekhq.com/podcast/kate-palmer-sport-australia/ 
52 minutes | Dec 26, 2022
Sports & Media - a view from the board with Marina Go - SPORTS GEEK REPLAY
SPORTS GEEK REPLAY (from 22 Oct 2019) Sean Callanan chats with author & executive director Marina Go about her career working in media and on boards in sports now as chair at Super Netball. Show notes - https://sportsgeekhq.com/podcast/marina-go-super-netball/
72 minutes | Dec 20, 2022
Australian Open - Growing media rights globally - Alfonso Medina, Tennis Australia
Tennis Australia's Alfonso Medina chats with Sean Callanan on how media rights landscape has changed, not only in dollar value but in how they are divided globally and amongst commercial partners. Show notes https://sportsgeekhq.com/podcast/alfonso-medina-tennis-australia
54 minutes | Dec 13, 2022
Importance of sustainability in sports - Aileen McManamon, 5T Sports
Aileen McManamon from 5T Sports discusses the importance of sustainability in the sports industry and why it is a growing sponsorship segment for sports in this episode of Sports Geek.  Show notes - https://sportsgeekhq.com/podcast/aileen-mcmanamon-5tsports
52 minutes | Dec 6, 2022
Major events are BACK – Dustin Lockett – FIBA Women’s Basketball World Cup 2022
Dustin Lockett shares his experiences running commercial for the 2022 FIBA Women's Basketball World Cup in Sydney. Show notes - https://sportsgeekhq.com/podcast/dustin-lockett-fiba-womensbasketballworldcup/
60 minutes | Nov 29, 2022
Big game technology demands in college sports - David Payne, University of Oklahoma
Long-time sports technology executive David Payne chats about his role at Oklahoma University and how technology supports students, coaches and fans across multiple sports. Show notes - https://sportsgeekhq.com/podcast/david-payne-university-of-oklahoma/
61 minutes | Nov 22, 2022
Developing connections with new fans – Nilay Shah, New York Giants
Nilay Shah, SVP of Marketing and Brand Strategy at New York Giants discuss developing content to attract new fans, why fans love retro uniforms and how sponsorship has evolved.  For more - https://sportsgeekhq.com/podcast/nilay-shah-new-york-giants/
67 minutes | Apr 27, 2022
Building a new team in a new motorsport - Mark Preston - DS TECHEETAH
Sean Callanan chats with DS TECHEETAH CEO Mark Preston about his career in motorsport that has seen him work in F1 and now running his own Formula E team. Learn how Formula E started and how the sport is growing in reach while promoting sustainability to new fans.  Show notes - https://sportsgeekhq.com/podcast/mark-preston-ds-techeetah/ 
45 minutes | Feb 8, 2022
Building Titans, success on the Gold Coast - Steve Mitchell - Gold Coast Titans
Sean Callanan chats with Gold Coast Titans' CEO Steve Mitchell about his career and how the Titans are building for success through deep engagement with the Gold Coast community defying the notion that professional teams can't succeed on the Gold Coast. Show Notes - : https://sportsgeekhq.com/podcast/steve-mitchell-gold-coast-titans/
49 minutes | Jan 10, 2022
Sports Geek Amplify Replay - Zoomph
Zoomph is a platform for Social Audience Intelligence and Sponsorship Measurement and Evaluation. Whether it’s new, active, or past, Zoomph will help you understand your audience. Big or small, it’s important to know your brand’s target market. In this episode, Sean and Amir geek out about digital and social media and how sports can build digital revenue via digital. Learn more - https://sportsgeekamplify.com/zoomph/
27 minutes | Jan 9, 2022
Sports Geek Amplify - UbiPark
UbiPark’s zero contact parking solution allows motorists to enter, exit and pay for parking without ever opening the window and reaching out of the car. It’s seamless, safe & hygienic. Save time, save money and be on your way faster and hassle-free. In the episode, Mosstyn shares how UbiPark's API can allow sports apps to direct fans to a car park to improve the fan experience and build a new revenue stream for sports. Learn more - https://sportsgeekamplify.com/ubipark/
41 minutes | Jan 8, 2022
Sports Geek Amplify Replay - StellarAlgo
StellarAlgo is the Leading Customer Data Platform for live audience businesses and the easiest way to build and monetize the world's most passionate digital audiences. In this episode Vincent shares case studies showing revenue uplift and growth across ticketing and sponsorship. Learn more - https://sportsgeekamplify.com/stellaralgo/
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