63 minutes | Jun 24, 2021

How to spark others: Yo-Yo Ma on the Silk Road Project

The Silk Road Project was an impossibly ambitious, creatively expansive idea to not only create a category of music that had never been heard before, but also create ensembles to perform it, and audiences who were hungry to hear it. How did Yo-Yo Ma build this vision? He knew from the beginning that it wasn’t about him.Follow along (with transcript and photos) at sparkandfire.com/silkroadSubscribe to the Spark & Fire weekly newsletter for images, stories and creative prompts: http://eepurl.com/hkmyMrJoin us every Wednesday on Clubhouse: https://joinclubhouse.com/club/CreativitySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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