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Need to diversify your online advertising? Wondering how to leverage Google's entire ecosystem to reach more people? To discover how to get started with the Google Performance Max ads solution, I interview Brett Curry.     Guest: Brett Curry | Show Notes: socialmediaexaminer.com/538     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you use analytics to measure your marketing? Are you prepared for the shutdown of Google Universal Analytics? To discover how to use Google Analytics 4 to continue tracking consumer behavior and measuring your marketing now and into the future, I interview Dana DiTomaso.     Guest: Dana DiTomaso | Show Notes: socialmediaexaminer.com/537     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is your Instagram marketing working? Are you using outdated strategies and tactics? To discover how to audit and improve your existing Instagram strategy, I interview Millie Adrian.     Guest: Millia Adrian | Show Notes: socialmediaexaminer.com/536     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to become the top-of-mind provider in your industry? Looking for a plan to develop extreme influence via social media? To discover a three-step process for building a strong personal brand that gets you noticed by the right audience, I interview Phil Pallen.     Guest: Phil Pallen | Show Notes: socialmediaexaminer.com/535       Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wish more people trusted your business? Looking for a content marketing model that helps establish trust? To discover how to combine three kinds of content to earn and sustain a trusted relationship in today’s marketplace, I interview Melanie Deziel.     Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/534     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to produce effective video content for Instagram, TikTok, YouTube, and beyond? Looking for a better plan? To discover how to create a video content strategy to serve marketing goal., I interview Saj Adibs.     Guest: Saj Adibs | Show Notes: socialmediaexaminer.com/533     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to produce professional-grade videos without a costly camera? Wish your Reels, TikTok, and YouTube videos looked amazing? To learn everything you need to know to create quality videos using your smartphone, I interview Steve Wright.     Guest: Steve Wright | Show Notes: socialmediaexaminer.com/532     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to become the go-to expert in your industry? Wondering what types of TikTok content will position you as a recognized authority? To learn how to build your influence and convert customers with TikTok, I interview Keenya Kelly.     Guest: Keenya Kelly | Show Notes: socialmediaexaminer.com/531     Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to run successful Facebook ad campaigns every time? Looking for a process that relies on data rather than a best guess? To learn which metrics to consider to make smart decisions for Facebook ad campaigns that work, I interview Andrea Vahl. Guest: Andrea Vahl | Show Notes: socialmediaexaminer.com/530 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to sell your products or services on Instagram? Need a better strategy? To discover a three-step method to improve your sales, I interview Carla Biesinger. Guest: Carla Biesinger| Show Notes: socialmedieaexaminer.com/529 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to make great TikTok videos? Looking for a proven organic content strategy? To discover how to develop and execute a TikTok plan that works, I interview Gerardo Perez. Guest: Gerardo Perez | Show Notes: socialmediaexaminer.com/528 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you noticed a drop in your Facebook or Instagram ad performance? Could your campaign structure or targeting be at fault? To discover how to align your Facebook and Instagram ad strategy with Meta’s algorithms for better campaign results, I interview Zaryn Sidhu. Guest: Zaryn Sidhu | Show Notes: socialmediaexaminer.com/527 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want raving fans? Wondering how to build a fan-first experience? To discover a 5-step framework for creating great experiences that your customers and fans will share on social media, I interview Jesse Cole. Guest: Jesse Cole | Show Notes: socialmediaexaminer.com/526 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you using TikTok or Instagram for business? Looking for a content strategy that works and won’t leave you exhausted? To discover a three-step strategy to create highly engaging TikTok and Instagram content that will scale your audience while helping you avoid burnout, I interview Kat Norton. Guest: Kat Norton | Show Notes: socialmediaexaminer.com/525 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Asking yourself whether ads still work on Facebook and Instagram? Wondering what’s working for other businesses? To discover three ad strategies proven to convert on Facebook and Instagram, I interview Allie Bloyd. Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/524 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to sell more on TikTok? Looking for a content strategy designed around business goals? To discover a proven TikTok content strategy designed to build awareness, support consideration, and drive conversions, I interview Austin Armstrong. Guest: Austin Armstrong | Show Notes: socialmediaexaminer.com/523 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Trying to grow a following on Instagram? Could chasing new followers be negatively impacting your connection to current followers? To discover a strategy for growing and sustaining an engaged and responsive community on Instagram, I interview Jonny Keeley. Guest: Jonny Keeley | Show Notes: socialmediaexaminer.com/522 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more people to respond to your LinkedIn posts? Wondering how to ideate and create LinkedIn content people will engage with? To discover a LinkedIn engagement marketing strategy that will improve your content creation process and help you interact with more prospects, I interview Daniel Kading. Guest: Daniel Kading | Show Notes: socialmediaexaminer.com/521 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Looking to diversify your ad spend? Wondering if TikTok ads could reach your target audience? To discover how to use TikTok Spark Ads to amplify authentic user generated content that authentically promotes your business and products, I interview Dennis Yu. Guest: Dennis Yu | Show Notes: socialmediaexaminer.com/520 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Struggling to attract and connect with your audience on social media? Could you be working with outdated content strategies and tactics? To discover common content strategy mistakes and learn how to develop content that draws a loyal community to your business, I interview Brooke Sellas. Guest: Brooke Sellas | Show Notes: socialmediaexaminer.com/519 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.