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Social Media Decoded

122 Episodes

6 minutes | Jul 1, 2022
How to Write an Instagram Bio that Attracts Your Ideal Clients
Your Instagram bio is your first impression for potential new clients. You have to make sure your Instagram bio tells your ideal client who you are and how you can help them.  In this episode, Michelle shares how to write an Instagram bio that attracts your ideal client.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
31 minutes | Jun 27, 2022
How to Become a Social Media Manager in 2022 with Tyler Jackson
Become a social media manager by following these simple tips from Tyler Jackson. Social media has changed a lot since the launch of platforms like Facebook and Instagram, and now social media management is a real and highly valuable job.  Tyler Jackson is the founder of Trove Media Consultants. She is also a coach for social media managers. Unsatisfied with the politics and the restraints on her creativity within Corporate America, she founded her Social Media Marketing agency in 2016, with a mission to serve and create authentic brand voices for entrepreneurs, brands, and corporate companies! ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
8 minutes | Jun 24, 2022
How to Become Purposefully Visible on Social Media
You can use social media to build your personal brand, grow your company, or bring awareness to a cause. Whatever your reason for using social media, you need to attract your target audience to make effective use of platforms such as Instagram, Facebook, and Twitter.  Listen in for tips on how to maximize your social media content to attract the right people to your page.  —— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
28 minutes | Jun 20, 2022
Nurturing a high converting audience using Twitter with Ciarra Herring
Twitter has been around for a hot minute - I think most businesses treat is as though it is the messy Aunt of the family...you know, the one who shows up to family functions already half drunk and bragging about her weekend adventures. BUT, it is also one of the most under-used platforms for marketing and nurturing your audience.  Join me as I chat with Ciarra Herring on how you can use this platform to your advantage and why it is important that you're on there!  —— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
7 minutes | Jun 17, 2022
How to Create Viral Content for Social Media
If you want to go viral, you have to follow the right steps. To go viral, you need the right combination of detail, strategy, and luck.  Listen to this episode to get my top tips on how to create viral content. Going viral is possible for you and your online business, as long as you have the right strategy. ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
40 minutes | Jun 13, 2022
The Importance of Prioritizing Mental Wellness while Maximizing Social Media with Thomas Drew
You can prioritize your mental wellness and still maximize your social media for your online business. In this episode with Thomas Drew, we discuss prioritizing your mental wellness, and the steps business owners can take to avoid comparison. Learn to view social media positively and leverage it for your online business. Thomas Drew also shares resources for overwhelmed business owners.  Thomas Drew is an entrepreneur, public speaker, and co-founder of 1AND1 LIFE, a mental health and wellness digital platform that empowers consumers to become the best versions of themselves through media/content, digital products, and services. 1AND1 LIFE is a product of Thomas's love for brand building and storytelling, colliding with his passions for health, wellness, and self-improvement. ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
6 minutes | Jun 10, 2022
How to Use Instagram's 2 New Feeds
Instagram update: Instagram now offers two news feeds. In this episode, I break down the two different Instagram news feeds and how to use them. Plus I cover a catch that comes along with having two news feeds on Instagram.  Tune in to hear my take on this new Instagram update! ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
29 minutes | Jun 6, 2022
How to Cultivate an Audience Beyond the Follow Button with Sydney Hart
If you want to draw in your target audience, you need to listen to this episode with Sydney Hart, a brand and web designer, and a copywriter. We talk about how to cultivate an audience beyond the follow button. Learn how to nurture your online community once they've started following you to grow your online business.  We discuss why community building beyond social media is important and the dos and don'ts of getting people into your outside communities.  Sydney Hart makes her clients visually magnetic. She uses her diverse expertise to craft gorgeous brands that have an even better strategy behind them.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
7 minutes | Jun 3, 2022
How to Increase the Visibility of Your Content on Social Media
If you want to increase the visibility of your content on social media you need to listen to this episode. You can grow your online business by leveraging your online content.  Listen for my best ways to get in front of your target audience. In this episode I share information on the types of content you need to post to get in front of your ideal client and help build your online community.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
21 minutes | May 30, 2022
Finding and Nurturing Your Target Audience with Avery Campbell
If you want to sell your products online, you need to find your target audience and nurture your online community. In this episode with Avery Campbell, the business and marketing consultant go-to for online and product-based businesses. Avery helps business owners sell their products online and shares the knowledge he wishes he had when he started out.  We discuss Instagram content marketing and why you should know who your target audience is and share tips on how to find your target audience to grow your online business. Learn how to properly market a new product collection through email and social media marketing. ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
7 minutes | May 27, 2022
Latest Instagram Updates May 2022
The latest Instagram updates are here! In this episode, I go over the latest Instagram updates and how you can implement them for your online business.  Make sure to use all of Instagram's latest features to help your business grow and get your content in front of your target audience.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
29 minutes | May 23, 2022
How to Build your Email List Using Social Media with Aquilla Farrell
We have all heard time and time again that in order to scale we need an email list — this is very intimidating, to say the least. You know how much spam and junk mail you get, I know that the pressure is on to not be bulked into a mass delete or unsubscribed.  However, having an active (keyword there) list is so so so important and my guest today, Aquilla Farrell tells us why!  Join us as we chat about some ways you can use your social media accounts to grow your list and some HUGE do's and don'ts  —— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
8 minutes | May 20, 2022
Instagram Live Best Practices
Livestreaming is a great way to connect with your audience on social media. You can live stream on Instagram, Facebook, LinkedIn, and Twitter.  In this episode, I discuss why livestreaming is beneficial for your brand and business and how you can use livestreaming to grow your business. I also share with you my livestreaming best practices, so you can give your audience the most value for their time and for you to see the best results for your efforts.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
31 minutes | May 16, 2022
Community Building as an Influencer on Social Media with Natalie Barbu
After being in the influencer industry for a decade, Natalie has seen it transform and has experienced all the struggles that come with it. Being a content creator and influencer is a full-time job. Owner and creator of Rella - the social media management tool built by people who actually use it and know what needs to be done!  Join Natalie and I as we chat about why building a community on social media is what everyone's number 1 focus should be! ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
8 minutes | May 13, 2022
How to Utilize UGC in Your Social Media Strategy
In this episode, I discuss user-generated content and how you can incorporate user-generated content (UGC) as a part of your social media strategy.  User-generated content helps brands establish authenticity and credibility which will help your online business grow and scale. Listen to learn why user-generated content is so important and how you can include it in your social media strategy. ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
23 minutes | May 9, 2022
How to Create Great Content that Resonates with Your Audience with Kalli Combs
I will say this until I am blue in the face — Content is King (or well Queen 👑)  Today I chat with Kalli Combs on how you can get started creating content, what to do when you don't have time to create it, and how often you should be updating your strategy. HINT it isn't what you might think!  Kalli Combs has made her footprint in the online and digital marketing space by educating entrepreneurs on how to excel in the digital marketing world by teaching creative and sustainable social media marketing solutions.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
8 minutes | May 6, 2022
How to Utilize Facebook Groups in 2022
Facebook groups are still relevant in 2022 and can be a great way to connect with your community and create a loyal customer base. In this episode, I discuss why Facebook groups are beneficial for your business and how you can utilize Facebook groups to generate new leads and retain loyal customers. Please don't sleep on Facebook groups; use them to grow your business.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show
27 minutes | May 2, 2022
Targeting the Most Relevant Influencers for Your Brand with Liav Chen
Liav Chen is the Co-Founder and CEO of Humanz, an AI-powered platform that makes influencer marketing accessible, reliable and trustworthy for marketers and influencers. He has extensive experience in devops, big data and machine-learning—all of which was acquired through his five-year military experience with the esteemed intelligence Unit 8200 of the Israeli army. Join us as we chat about why businesses need influencer marketing, where bands can find them and some do's and dont's that you've seen when it comes to targeting the right influencers ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show (https://paypal.me/Thamesmediasolutions?locale.x=en_US)
9 minutes | Apr 29, 2022
Why You Must Constantly Revisit Your SM Strategy
A social media strategy is the key to running a successful business on social media. But you can't just create your strategy one time and forget about it. You have to revisit your social media strategy on a regular basis to stay up to date with changes (I'm especially talking about Instagram here) and stay ahead of your competition.  An up to date social media strategy is your key to success. Listen to find out more about why you should regularly update your social media strategy.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show (https://paypal.me/Thamesmediasolutions?locale.x=en_US)
25 minutes | Apr 25, 2022
How to use Linkedin to Tell Your Brand Story with Danielle Wallace
Danielle Wallace is the storytelling enthused copywriter and content strategist of Chayil Media Publishing where she helps powerhouse brands flip facts into cohesive, sales-driven narratives.  Over the years, Danielle has immersed herself into the creative world as a contributing writer, self-published author, creative writing instructor for children and teens, and as a digital/print magazine curator for her Christian women’s magazine Memoirs of a Virtuous Woman.  We chat about copywriting and why it's important across ALL platforms, ways that you can use LinkedIn to grow your business and so much more! ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday! 📲My flagship membership program The Social Pro Academy is open for enrollment! 👋🏽 Say HI on Instagram @michellelthames  🎥 Check out my Youtube Channel  ✅ Work with me 🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND! ⬇️ Download the 5 things you should do with every Instagram Post Support the show (https://paypal.me/Thamesmediasolutions?locale.x=en_US)
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