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Smart Time Online

44 Episodes

19 minutes | Jul 30, 2015
44: 7 Ways to Make the Most Out of a Conference
Are you attending a conference soon? Are you sponsoring or promoting at a conference soon? Are you hosting a conference soon? If you said yes to ANY of the above, THIS episode is for YOU. I discuss 7 Ways to Make the Most Out of a Conference so you have the best chances of leaving with the highest return on your investment.  If you'd like a PDF outline of these 7 tips, just text the word SMARTGIFT to 33444 or visit this episodes shownotes at www.smarttimeonline.com/44
13 minutes | Nov 11, 2014
43: 5 Steps to Creating a Winning Lead Magnet
If you do not yet have a lead magnet in place in your online business, this episode may very well change your life. A lead magnet is something you offer of high perceived (and actual) value in exchange for a visitors information, typically a name and email address. It is the first step in converting a visitor into a customer - all while establishing extremely high goodwill, trust and rapport with those who sign up to get it. It is the foundation to creating a highly responsive email list, an asset that is undeniably one with extremely high potential to increasing revenue.  Get my FREE 5 Step Lead Magnet outline (based on this episode) for free on the show notes page at: www.SmartTimeOnline.com/43
38 minutes | Nov 4, 2014
42: How to Profit Wildly from Joint Ventures with Sohail Khan
In this episode, I have a conversation with the million-dollar joint venture expert, Sohail Khan. We talk about practical joint venture strategies that business owners can leverage TODAY, including how to best approach a company with a joint venture deal, sales techniques, how to best increase your chances of making wildly profitable joint venture deals, and what you can learn in Sohail's new book that he co-wrote with the late Jay Conrad Levinson, Guerilla Marketing and Joint Ventures.  For Show Notes & Action Steps, visit: www.smarttimeonline.com/42
15 minutes | Jul 25, 2014
41: How to Optimize Google Analytics
In this episode, I’m going to take you step-by-step through setting up Google Analytics in a way that will give you the most useful information for understanding how people are really using your website so you can make smarter marketing decisions. The cool part about this is once it’s done, you won’t have to worry about it again. Show Notes & Action Steps - SmartTimeOnline.com/41
13 minutes | Jul 14, 2014
40: Website Optimization Series - About Page
Your websites About Page is one of the most important pages on your website. Is yours optimized for conversions? In this episode, I talk about specific strategies on how to expertly craft your About Page so you can make an impactful connection with your new visitors by better communicating your value and USP. This episode is the second of the Website Optimization Series! Show Notes & Action Steps - SmartTimeOnline.com/40
10 minutes | Jun 30, 2014
39: How to Move Forward, Faster
Regardless of whether you're new in business or a seasoned vet, we all get stuck sometimes, and we all wish that we could move just a little faster through our own mental resistance. In this episode, I talk about a profound 3-part thought-concept that I learned from Dan Sullivan and how you can apply it in your life to move faster towards your powerful future. Show Notes & Action Steps - SmartTimeOnline.com/39
15 minutes | Jun 25, 2014
38: 12 Must-Know Blogging Tips (2 of 2)
In part one of this two part series, I talked about why having a blog is one of the most important digital assets any business could have. Whether you run an ecommerce website, host a podcast or simply have a static informational website - a blog is a crucial part of your marketing plan. In part two, I reveal the last 6 of the 12 must-know blogging tips, so you can build authority, value and ultimately sales using this important digital marketing asset. Show Notes & Action Steps - SmartTimeOnline.com/38
15 minutes | Jun 20, 2014
37: 12 Must-Know Blogging Tips (1 of 2)
One of the most important digital assets any business should have is a blog. Whether you run an ecommerce website, host a podcast or simply have a static informational website - a blog is a crucial part of your marketing plan. In this episode, I reveal the first 6 of the 12 must-know blogging tips, so you can build authority, value and ultimately sales using this important digital marketing asset. Show Notes & Action Steps - SmartTimeOnline.com/37
68 minutes | Jun 16, 2014
36: John Benson on How to Write Copy That Sells
Without marketing, you have no business. Without sales copy, you have no marketing. It stands to reason that copywriting is an absolute fundamental aspect of doing any business, and in this episode of the Smart Time Online podcast, I chat with Jon Benson, originator of the Ugly Video Sales Letter and million-dollar copywriter to help us write copy that sells. Show Notes & Action Steps - SmartTimeOnline.com/36
10 minutes | Jun 12, 2014
35: Email Marketing - Should You Use Graphics or Plain Text In Emails?
There's no denying the fact that Email Marketing is one of the most important aspects of doing business online. The way your email messages are perceived is everything, and in this episode, I talk about whether you should use graphic templates or plain text when sending emails to your list! Show Notes & Action Steps - SmartTimeOnline.com/35
14 minutes | Jun 5, 2014
34: Website Optimization Series - Thank You Pages
Thank you pages are one of the most under utilized pages on most websites. In this episode, I talk about specific strategies on how to expertly craft your thank you pages and post-conversion funnel systems so you can better support your business goals. This episode also kicks off the very first of the Website Optimization Series! Show Notes & Action Steps - SmartTimeOnline.com/34
12 minutes | May 29, 2014
33: The 4 SEO Pillars and SEO's Current State
In 2012 and 2013, Google alone rolled out over 60 algorithm changes and data refreshes - the biggest update being Penguin 2.0. This impacted billions of search queries and with that, website visitor numbers and revenue for many website owners. Essentially, Google has become smarter at ranking websites with regard to search term relevancy and it's important that you stay on top of the changes and best practices that will ultimately cement your online business into a reliable SEO foundation.  For Show Notes and Action Steps, visit: SmartTimeOnline.com/33
39 minutes | May 26, 2014
32: Chris Ducker on Hiring Your First Virtual Assistant
In this episode of the Smart Time Online podcast, I speak with Virtual Assistant expert, Chris Ducker, about the underlying fundamentals that must be in place before even beginning your search for a virtual assistant. We break down what you should have in place before you hire your first virtual assistant, the challenges you can expect to encounter, how to avoid them and even how to best delegate tasks to them. For Show Notes & Action Steps, visit:  SmartTimeOnline.com/32
10 minutes | May 22, 2014
31: Inbound Marketing vs. Outbound Marketing - It MATTERS!
People are becoming increasingly resistent to traditional, in your face outbound (non-permission based) marketing. Inbound marketing is where the party's happening and if you're not fully onboard the choo-choo train, then step aside or get run over. In this episode, I dive into a real-world inbound marketing example using content marketing and Facebook ads, then reveal how you can copy this example in your own business to grow revenue. Show Notes & Action Steps - smarttimeonline.com/31
55 minutes | May 19, 2014
30: Dan Faggella on Strategic Email Marketing, List Segmentation and Joint Ventures
Here's a fact: Regardless of how niche your business is, everyone is different. They have different fears, desires and challenges, and they have different reasons for being on your list. So, what if you could find out those individual fears, desires, challenges and overall reasons? Imagine how much more revenue you could generate by tailoring targeted email messages to the right audience. Listen and learn! Show Notes & Action Steps - smarttimeonline.com/30
19 minutes | May 15, 2014
29: 10 Significant Web Design Trends
In this episode of the Smart Time Online podcast, I review 10 Significant Web Design Trends that lie ahead. If you have a website, this is a must-listen! Show Notes & Action Steps - smarttimeonline.com/29
63 minutes | May 12, 2014
28: Molly Pittman on How to Profit HUGE with Facebook Retargeting, Twitter Ads and Content Marketing (PLUS a Day in the Life of Working at Digital Marketer)
I had the chance to sit down with Molly Pittman, the brilliant Social Media Marketing manager for Digital Marketer, and pick her brain about what she's been up to with testing the latest social media marketing strategies and the results generated. In this episode, we dive into the latest Facebook Retargeting stratgies, Twitter Ad strategies and what it's like working for one of the biggest and best digital marketing publishers in existence. Show Notes & Action Steps - smarttimeonline.com/28
9 minutes | May 8, 2014
27: Do What You Want To
I recently watched a 16 minute short documentary that changed my perspective on many things I was doing. This episode is about that shift in perspective and how it can help you take one of the biggest steps forward in your life. Show Notes & Action Steps - smarttimeonline.com/27
14 minutes | May 5, 2014
26: 3 Steps to Building and Growing an Online Community
Creating a community is one of the best ways to ensure a long-term online business plan. With the right strategy, you can create a living, breathing community that members will embrace and contribute to, allowing you to make more money by charging for your value. In this episode, you'll learn the strategy for building and growing an online community! Show Notes & Action Steps - smarttimeonline.com/26
58 minutes | May 2, 2014
25: Greg Hickman on Why Your Business Should be Mobile Friendly
There’s an ever-growing percentage of people using smartphones and other mobile devices to access the internet. Learn how to satisfy your website visitors and customers mobile-driven needs by listening to my interview with Greg Hickman from Mobile Mixed and building your mobile marketing strategy! Show Notes & Action Steps - smarttimeonline.com/25
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