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Small Business Talk Cathy Smith
36 minutes | 13 days ago
What Most System Owners Will Never Understand About Scaling Their Business
All business problems are actually a systems problem. Today's guest is system master David Jenyns. In 2016, David successfully systemised himself out of his business, one of Australia’s most trusted digital agencies, melbourneSEOservices.com. Through this process, he became a systems devotee – founding systemHUB & SYSTEMology. Today, his mission is to free all business owners worldwide from the daily operations of running their business. Listen to Small Business Talk Episode 093 as Dave explains his 7 steps to systemising your business and guess what you as the owner don't have to do it. 7 easy steps to make your business run smoother and more profitability. Well worth a listen.See omnystudio.com/listener for privacy information.
15 minutes | 20 days ago
Let'e Talk Instagram
Instagram is primarily a mobile app. Instagram on desktop you can watch your feed, stories etc but you can’t post from the computer. Instagram is designed to be used on a mobile phone. How does it work, how do I get more reach and why is what I am doing now longer working? Let's talk Instagram in episode 092 of Small Business Talk which will be 1 of a 3 part series on the latest and greatest on Instagram.See omnystudio.com/listener for privacy information.
36 minutes | a month ago
Taking Customer Service to Another Level
My job is so much more than just delivering hampers. I feel very blessed to be able to deliver a product that shows someone cares. I have 2 customers for every hamper, the person that ordered it and the person receiving it that is why customer service is so very important to me.” Jackie Wickham said. Taking customer service to another level is Jackie's passion, listen to Small Business Talk episode 091 for all her easy to action tips. See omnystudio.com/listener for privacy information.
11 minutes | a month ago
Are You Adding Value?
Most small owners spend a lot of time worrying about their price and pricing. Many have no idea but the cost of producing their “thing” especially when you are providing a service. They spend way too many hours working and when their accounts are done at the end of the month, quarter or often year, they realise that they have been working for almost nothing – a very small hourly rate. For many small business owners, they would actually be better off having a, you know, dirty word – JOB! So, why do we do this and what is the solution? Listen to Small Business Talk Episode 090 for the full episode on are you adding value?See omnystudio.com/listener for privacy information.
38 minutes | a month ago
Who is the Most Important Person In Your Business? With Rebecca Tichbon
Medical Scientist to an Aromatherapy, Rebecca Tichbon gives us some wonderful tips and practices that you can do to look after the most important person in your business. Who is the Most Important Person In Your Business? You! Without you generally, there will not be a business. Listen to (Rebecca) Beck's insights on how we can quickly, easily and affordably look after our own well being to then help our business out. Listen to Small Business Talk episode 089, who is the most important person in your business with Rebecca Tichbon for all the details.See omnystudio.com/listener for privacy information.
19 minutes | 2 months ago
Are You Getting Enough Leads Into Your Business
How is your business going? 2020 has definitely been a strange year but it's not over. Use these next 70 or so days to salvage the year and make your business Getting your business found by ideal customers can be hard, but it doesn’t have to be. The internet is a noisy space and attracting your perfect customers is a complex task which is part science, part positioning, part customer love and part luck. To get the right balance for your exact situation is crucial. For your business to grow and thrive you need to have a constant flow of qualified leads interested in your business’s solution, month in and month out. Your marketing should be making you money and attracting more customers to your business, but with all the shiny objects, the endless social media options and constant emails offering this service and that; who do you trust? What should you believe and how do you even start? Your business (and many others like you) are the backbone of our local economy and marketing local businesses has been the same process for decades. Find people who have the pain point and the problem that your business solves,show them your solutionand let them buy it. Every business is different and the marketing strategies used for each needs to be different too. A café will have a vastly different approach to that of a computer reselling business. No matter what type of business you have, the process will be the same. A lot of businesses fail because they don’t have an audience of qualified leads, of people that trust them and know the solution to their problems is available whenever they are ready to buy. Are You Getting Enough Leads Into Your Business? Listen to Small Business Talk Episode 088 for all the details and the free downloadable plan.See omnystudio.com/listener for privacy information.
31 minutes | 2 months ago
Business Growth in Any Market With Donna Bates
Take time throughout your year to really assess what's happening in your business, what's happening in your family, where is it you want to go? If you don't have family, then looking at where do I want to be in my life? Re-assess and reset every year to that point and then saying, "Am I getting further to or further away from my growth goal?" Create a plan so that if you get offered an opportunity you can assess if taking on that opportunity will get you closer or further away from your original growth plan. Be conscious of what opportunities to let go and what opportunities to grab, hold on to and keep moving forward. It's being able to say no sometimes in those environments. Business Growth in Any Market means you need to keep checking in on your business. Listen Small Business Talk episode 087 for all Donna Bates tips on what to look for to make sure your business is sustainable and can grow in any market.See omnystudio.com/listener for privacy information.
9 minutes | 2 months ago
Its The Little Things
Ever wondered why some people’s businesses flourish while others don’t and often it is not a reflection on the owner’s skill or expertise levels. “From little things big thing grow” a song by Australian song writer Paul Kelly, which is to true. It’s the little habits that we have and do regularly that can make such a difference in our businesses. Listen to Small Business Talk Episode 086 for the full episode.See omnystudio.com/listener for privacy information.
40 minutes | 2 months ago
What are the Real Cyber Risks For Small Businesses?
It's becoming very well known that humans and people are a huge risk, if not the biggest risk when it comes to cybersecurity. It’s important to train people and staff to eliminate the risk and create human firewalls within a business. listen to Caitriona Forde is from CAIT Business Consulting. Caitriona provides cyber awareness training to small to medium size and enterprise-size customers. Listen to Small Business Talk Podcast episode 085 for all the details.See omnystudio.com/listener for privacy information.
12 minutes | 3 months ago
RU OK- Will your business survive into 2021
What are you doing to make sure your business survives into 2021 and beyond? 2020 has definitely been a strange year for all of us in business and the chance of burn out is very high. The question is will your business survive and even grow in the last quarter and into 2021? There are 2 main factors that affect your business The Business itself and You. Listen to Small Business Talk episode 084 as we discuss who to successfully finish the year strong and move into 2021. Remember to ask your mates RU Ok - national suicide awareness day in Australia is 10th September, listen to hear more about that too.See omnystudio.com/listener for privacy information.
46 minutes | 3 months ago
5 strategies to ensure you have the mindset to take the Small out of Small business
Remove the Word Small From Your Business. People often think of a small business being just that, but certainly here in Australia that is not the case. Our language is really telling, and if you tell yourself "I just run a small business." That in itself is limiting. Start with self image. How we see ourselves, our self-image, is important. Our self-image can limit where we go and how we see ourselves. It’s how you see yourself that is really important in changing the results that you get. It is 'dress to impress', but the person you need to impress is yourself, and how you see yourself. Listen to Small Business Talk Episode 085 for the full episode with Tracey Ward.See omnystudio.com/listener for privacy information.
7 minutes | 3 months ago
How to Rock It in the Last Quarter for Your Business
Can you believe it is only 4 months to Christmas so that means, we will be heading into the 4th Business Quarter very soon. How has your year been?For everyone 2020 has been a year like no other in our lifetime. For some, it has been an amazing year in business despite or maybe because of the pandemic.For others, business has been tough and not a good year at all.No matter your situation, if you are still in business, give yourself a pat on the back for getting this far. On today’s Small Business Talk podcast episode let’s talk about how to rock your 4th Quarter in Business. How to Rock It in the Last Quarter for Your BusinessSee omnystudio.com/listener for privacy information.
36 minutes | 3 months ago
How to Focus the Human Aspect of Your Business Make Your Business Better
Have a Meaningful Mission, For companies to develop a good mission, a good purpose, it needs to be meaningful and not only focus only on profits. A business should focus on bringing about positive change in the environment, creating a positive impact on the world. For example, including an aspect of environmentally friendliness. The mission should include satisfying the needs of different stakeholders such as customers, suppliers, the community, the planet as a whole, so it’s win-win for everyone involved and includes activities that bring about positive change. Positive change attracts talented people. Focusing on the Human Aspect of Your Business to Make Your Business Better, listen to Small Business Talk Episode 081 for the full episode.See omnystudio.com/listener for privacy information.
13 minutes | 3 months ago
SEO What Is It and Why It’s Important for My Website
Last week when I was a “guest speaker on Small Business Talk Podcast, we touched on SEO. I have had a few requests to explain further about SEO, Search Engine Optimisation. What is it and why is SEO important for your website. So today, let’s talk about SEO. How to Get Found on Google, On-Page SEO, Customer Focused, Off-Page SEO and more; listen to Small Business Talk Episode 080 for all the detailsSee omnystudio.com/listener for privacy information.
23 minutes | 4 months ago
Website Essentials What Your Website Really Needs
Cathy Smith from CATCO Enterprises tells us about website essentials what your website really needs when the tables are turned and our host becomes the guest. Learn some of Cathy's insights on websites and after having run a successful marketing business for 19 years. Learn about content, how much text your need, what kind of photos and lots more in Episode 079 of Small Business Talk Podcast this week.See omnystudio.com/listener for privacy information.
11 minutes | 4 months ago
Being Busy Might Be Ruining Your Business
Being Busy Might Be Ruining Your Business! Wow, that’s crazy you might say or that’s a bold statement! Well, let’s take a look at it. No, this is not a clickbait heading I am deadly serious, being busy might be ruining your business. Busy for Busy Sake When you look back on your day, you were busy. Yes, most of us are every day but what did you really achieve. Did you spend your day fighting fires, putting out those little emergencies that keep coming up in the way of a phone call, email or someone popping in? What Did You Do Today? Did your actions really move the needle for your business or were you too busy to do the tasks that actually matter? Classic Time Wasters or Busywork. There are some really classic time wasters and busy work traps many of us fall into. Listen to episode 078 of Small Business Talk to find out more.See omnystudio.com/listener for privacy information.
26 minutes | 4 months ago
The Value of Listening to Your Clients to Grow Your Business
“No matter your industry, no matter the problem you are trying to solve for someone, you must learn how to be a great listener. Business owners are often stressed, particularly in the current economy, and I’ve guided some through really high-pressure situations, which required a solid relationship with that business owner and that all starts with being a great listener. If you work in any consultancy space where you are solving problems for business owners, you must develop a great relationship with them because you’ll need it during stressful situations if you are going to genuinely support them. ” Natasha Lie from LG Accounting Solutions said. Listen to Small Business Talk Episode 077 for all Tash's tips on The Value of Listening to Your Clients to Grow Your Business See omnystudio.com/listener for privacy information.
11 minutes | 4 months ago
Digital Marketing Tips You Wont Want to Miss
Digital Marketing is a very broad subject here are some tips that you won't want to miss. Today I pose 5 digital marketing questions that I get asked all the time and give you answers and tips that you can use in your business. Listen to Small Business Talk Episode 076 for all the details.See omnystudio.com/listener for privacy information.
37 minutes | 5 months ago
How to Create a Million Dollar Referral System for Your Business
Michael’s no frills approach to business allows people to focus on what they really need to take action on, which ultimately, guarantees results for his clients. A firm believer in not complicating things, the simplicity of the Million Dollar Referral System allows for quick and effective implementation and guaranteed results. Learn to how take your business to a whole new level, through using other people's networks, contacts and communities. Because your ability to create connections and leverage your networks is your competitive advantage when it comes to business growth. Michael works with coaches, consultants and professional service business to implement the Million Dollar Referral System to generate 10-15 new qualified leads per week into your business so you can grow! Listen to Small Business Talk podcast episode 75 for all Michael Griffiths' tips on How to Create a Million Dollar Referral System for Your BusinessSee omnystudio.com/listener for privacy information.
10 minutes | 5 months ago
Should I Use Hastags on Facebook in 2020?
Finally, Facebook is coming to the party with hashtags. Search has always been a big problem for Facebook and they are finally going to embrace hashtags as a way to help their audience search through Facebook gigantic library of posts. Facebook is starting to push the use of hashtags in posts to INCREASE YOUR ORGANIC REACH – Mari Smith posted on 2nd July 2020 Listen to Small Business Talk episode 074 to find out more.See omnystudio.com/listener for privacy information.
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