20 minutes | Nov 12, 2019

#38 - Chloe Thomas’ new book ‘eCommerce Marketing

Chloe explains how to create your eCommerce MasterPlan. This starts with the right e-commerce business structure, and then adding in the Foundations (the website, the money, and the products) and then the Marketing Plan (how to create it, launch it, and improve it). Bio: Chloe Thomas has been working in eCommerce and digital marketing since 2002, and has written 5 books on eCommerce Marketing (including 3 bestsellers!) Through her business, E-Commerce MasterPlan, Chloe has worked with 100s of businesses to help them solve their marketing problems, and grow sales and profits. Resources: Podcast: eCommerce MasterPlan Podcast: https://ecommercemasterplan.com/podcast/ Book: https://ecommercemasterplan.com/books/ Chloe's new book can be purchased here: Amazon UK: https://www.amazon.co.uk/dp/B07Z6FSY4R/ Amazon USA https://www.amazon.com/dp/B07Z6FSY4R/ Amazon Australia https://www.amazon.com.au/dp/B07Z6FSY4R/
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