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50 minutes | Dec 1, 2022
Episode 249: How Swag.com Soared from $300k to $40 Million in 7 Years (with CEO Jeremy Parker)
Jeremy Parker began in the business just like many of you did: hoofing it, old-school style, knocking on doors, cold calling customers, and landing business. Today, we talk about how swag.com has soared from $300k in sales to nearly $40 million in a span of seven years and how an award-winning documentarian became the co-founder of swag.com
24 minutes | Nov 24, 2022
Episode 248: The People Behind the Merch: Jorge Herrera, Hirsch
Jorge began working for Hirsch in 2010, straight out of high school, after meeting Hirch vice president Paul Hirsch on the soccer field. He started as a production assistant and after 12 years of mastering every machine in the building, from the print machines to the forklift, he’s now the Lead Production Manager. Jorge, or George, is an integral asset to the back of house at Hirsch, and, according to Director of Sales and Marketing, Brittany Frase, “he still makes the best box of anyone on the floor.”
12 minutes | Nov 17, 2022
Recession or Not, Here are 4 Tips to Power Boost Your Business Planning for 2023
We’ve been hearing and talking recession rhetoric for months. And by “we” I mean the collective we: business leaders, media, economists, and the world. Regardless of whether we’re already in a recession, or whether there will be a recession, or whether there won’t be a recession, for business planning purposes you can still find your focus for growth for 2023, regardless of the economic climate.
41 minutes | Nov 10, 2022
Episode 247: Forecasting the Future with Dan Pantano, David Nicholson, and Jonathan Isaacson
At skucamp, the leaders of three of the industry’s largest suppliers joined Catherine Graham, commonsku’s Co-founder and CEO on stage to answer audience questions and discuss the state of the industry now and their perspective on the future. The panel featured David Nicholson - Vice Chairman at PCNA, Dan Pantano, President & CEO at AlphaBroder Prime, and Jonathan Isaacson, Chairman, and CEO at Gemline.
27 minutes | Nov 3, 2022
Episode 246: How Transparency Wins with Landon Wade, Goodson Clothing Supply
Landon Wade, the owner of Goodson Clothing Supply, and his team are reinventing the way we think about branded merch, business partnerships, and transparency. They believe that the product you choose to carry your brand name speaks values and the old way of choosing merch is broken.
32 minutes | Oct 27, 2022
Episode 245: Connection Through Design with donothingclub
donothingclub is a collaborative design project curated by Ben Gabriel and Julian Trompeter based in New York City focused on exploring the potential of connection through design.
35 minutes | Oct 20, 2022
Episode 244: 3 Trends Radically Reshaping the Promotional Products Industry
There are undercurrents happening in the industry that start as small ripples but eventually become waves that bring a sea change of disruption to the business: that’s what this episode is about. Each quarter, we’ll bring you highlights and insights from guests featured on our podcast, our events, and our articles, that reveal an undercurrent of an idea that has the potential to completely reshape our industry and radically change your business. Join Bobby Lehew and Mark Graham as they talk through the underlying shifts happening right beneath us!
41 minutes | Oct 13, 2022
Episode 243: The Quiet Power of Resiliency with Chuck Hammond, CEO, Raining Rose
Chuck Hammond bought the family-owned business back in 2003. At that time, there were 15 employees, and today, Raining Rose employs over 300 full-time and 150 contract employees. Raining Rose was an early adopter of everything sustainable: they received their LEED certification in 2015, and were designated a B Corp in 2016. Raining Rose has appeared on Fortune’s annual 100 Fastest-Growing Inner City Businesses an impressive 10 times since 2005, and they were 8 times on the Inc 5,000 list.
38 minutes | Oct 6, 2022
Episode 242: Taming Your Advice Monster with Michael Bungay Stanier
Today we talk with Michael about how to tame your advice monster as a leader and how to transform your leadership by embracing curiosity-driven coaching. And whether you’re in a leadership position or simply work with others, you’ll learn some fascinating tactics you can use now!
25 minutes | Sep 29, 2022
Episode 241: Designing for NBA Champs with Gemma Aguiar, Design Like Whoa
Gemma Aguiar is Founder and CEO of Design Like Whoa, a women-led and San Francisco-based agency with a design-forward focus who makes sustainable attainable for their clients.
32 minutes | Sep 22, 2022
Episdoe 240: “Never Not Creating” with Gavin Mathieu, Supervsn Studios
Microsoft dropped their first capsule collection called Hardware and to create their branded clothing line they partnered with Gavin Mathieu, Creative Director and CEO of Supervsn Studios, the LA Times called Supervsn LA’s premier streetwear energy brand.
31 minutes | Sep 15, 2022
Fast Company’s "Cheap Conference Swag" Article Struck a Nerve but Missed Its Mark
Here's the thing about that piece on swag by Elizabeth Segran in Fast Company: it missed the mark. Where Fast Company is right: No one wants the return of useless low-quality conference swag that ends up in the trash. No one. Not recipients, not buyers, and (surprise!) not sellers.
61 minutes | Sep 8, 2022
Episode 239: Marketing, Procurement, and RFP’s with Harper & Scott’s Kate Hallett
Kate Hallett is the Chief Marketing Officer at Harper + Scott. She has over ten years of integrated marketing experience with a proven track record for growing businesses. Kate is a passionate storyteller with disciplines across multiple industries, including enterprise and late-stage startups in both B2B and B2C environments.
33 minutes | Sep 1, 2022
Episode 238: Robotics, Efficiency, and Building a Competitive Edge with Dan Pantano, alphabroder CEO
Dan Pantano is the President and CEO of alphabroder – Prime Line, one of the foremost leaders in the industry. With more than 90,000 customers, they ship over 50,000 boxes and more than a million units of product a day. It’s a massive operation, and we chat with Dan about some of the most pressing issues facing alphabroder and our industry.
38 minutes | Aug 25, 2022
Episode 237: Marketing as Intrapreneurship with Ben Pawsey, VP of Marketing at HPG
Ben Pawsey is the VP of Marketing at HPG, one of the largest promotional products suppliers in North America, comprising 10 specialist brands including Hub, Origaudio, Debco, and more.
68 minutes | Aug 18, 2022
Episode 236: Counselor State of the Industry Report with ASI's Michele Bell and Nate Kuscma
Each year, ASI (Advertising Specialty Institute) reveals insights from their State of the Industry Report, the single most researched report about the promotional products industry, providing in-depth analysis on multiple topics including trends in growth, challenges in manufacturing, industry verticals that possess the most opportunity, and much more.
47 minutes | Aug 11, 2022
Episode 235: How SwagCycle Keeps Obsolete Merch Out of Landfills
SwagCycle is a startup focused on responsibly managing the lifecycle of branded merch. When companies rebrand or get acquired, many of those companies, through their distributor partners, often dispose of their obsolete branded merchandise.
54 minutes | Aug 4, 2022
Episode 234: No Charge for Shipping? The Probitas Story with Matt Fischer and Krisi Lund
Our guests are Matt Fischer, CEO and one of the founders and owners at Probitas Promotions, and Krisi Lund, Account Manager and client expert extraordinaire. Probitas is a North Dakota based distributor. Part of their story is the merging/acquisition of Trojan Promotions in 2019. Trojan Promotions was a distributorship owned by Jessica and Troy Nelson who were tragically killed in an accident. Today, Krisi and Matt share the story of how they integrated two different teams while honoring the work of Jessica and Troy.
35 minutes | Jul 28, 2022
Episode 233: Seth Godin on Climate Change
In this special episode of skucast, Seth Godin joins us to talk about the opposing views in which people view the challenges of climate change: wizards who believe that only technological innovation and human progress offer hope for the planet; prophets who seek dramatic reductions in the ways that humans interact with the natural world; and ostriches who say there is a possibility that the climate isn’t actually changing.
62 minutes | Jul 21, 2022
Episode 232: Is Promo Headed for a Recession? A Chat with Jonathan Isaacson and Jeremy Lott
The impact of an economic slowdown on the cost of materials, fuel and transportation, jobs, and importing, could potentially affect the promotional products industry which is why, last week, we held a live interview with two of the industry’s leading supplier leaders: Jonathan Isaacson (Chairman & CEO of Gemline) and Jeremy Lott (President & CEO of SanMar).
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