Ep. 1: Who Will Win Cannabis 2.0?
Vape pens, concentrates, topicals and edibles are coming. This week on Session Garden, your host John Fowler sits down with Brigitte Simons, the Chief Scientific Officer at Pasha Brands, Brad Poulos, a university professor of cannabis entrepreneurship at Ryerson University and Talal Rshaidat, Chief Science Officer at humble+fume, to discuss the opportunities and challenges associated with the new “Cannabis 2.0” regulations that took effect in Canada on October 17, 2019. Some questions that John asked: What is going to be the most popular new category of cannabis products? (10:00) How do companies navigate around the 10mg THC limit? (15:00) How popular are cannabis beverages going to be? (23:00) With such strict marketing regulations, how do companies communicate to consumers? (52:30) Will cannabis marketing regulations loosen up or change over time? (54:45) How do informal brands transition to the legal market? (59:15) What will Cannabis 3.0 look like? Any new products people aren’t thinking about yet? (1:04:05) The “Maureen Dowd edible bad trip” story referenced at 45:30 can be found at: https://www.vice.com/en_ca/article/yvqbav/maureen-dowd-freaked-out-on-weed-chocolate-because-shes-stupid Like what you heard? Learn more about Pasha Brands at https://www.pashabrands.com/ and keep up with them on Instagram and Twitter at @pashabrands_ Learn more about Brad Polous at https://bradpoulos.com/ and connect with him on LinkedIn at https://www.linkedin.com/in/bradpoulos/ Learn more about humble + fume at https://humbleandfume.com/ and follow them on social media at https://humbleandfume.com/ Stay up to date with John Fowler on Instagram at https://www.instagram.com/john_fowler_jd/ and on Twitter at https://twitter.com/john_fowler_jd/ Follow Supreme Cannabis on Instagram at https://www.instagram.com/thesupremefire/ and on Twitter at https://twitter.com/thesupremefire More information and content can be found at Supreme.ca/SessionGarden
