stitcherLogoCreated with Sketch.
Get Premium Download App
Listen
Discover
Premium
Shows
Likes
Merch

Listen Now

Discover Premium Shows Likes

Sales Lead Dog Podcast

91 Episodes

36 minutes | Nov 7, 2022
Trevor Breininger, Grind for Yourself
The owner of The Digital Branch, Trevor Breininger, based in Toronto, Canada, joined us on the podcast this week. Trevor is a solutions-focused leader with progressive career growth, proven business development success, and a purpose-driven sales professional who thrives at the nexus of client service, technology, and business. On this week’s episode Trevor discusses his passion for utilizing technology and his years of experience in sales to give his customers the best results. For years, Trevor was grinding for sales companies until he realized he could take his experience and processes to grind for himself. Now he creates sales successes for his own customers working for his own business.   Tune into this week’s episode to hear from Trevor Breininger, owner of The Digital Branch to learn why his eventual decision to step out on his own and grind for himself ultimately led to greater fulfillment in his career. Quotes: “As any salesperson knows as you start to grow in your career, I noticed that the processes and the overall sales tactics I was using was really successful, but I started to get sick of working for other people.” (1:06-1:18) “I was the guy who would literally make 100 phone calls a day and literally just brick and mortar, nose to the grindstone hit the phones every single day.” (2:51-3:03) “So being able to get a good gauge on your success ratios is going to be the very first thing I would do in any particular organization.” (25:41-25:49)   Links: Trevor Breininger LinkedIn The Digital Branch LinkedIn The Digital Branch Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
36 minutes | Oct 24, 2022
Marty Yaskowich, Tell Your Story
In a career that has now spanned more than 20 years, Marty Yaskowich, Principal for 3ONE Strategic Consulting, has discovered that the greatest predictor of growth for most organizations is the alignment of corporate, brand and sales (GTM) strategies.   A planner and communicator at his core, Marty has worked directly and consulted with many Fortune 500 brands that struggle to get all internal and external audiences (employees, Boards, agencies and consumers) to the same place strategically – at the same time.   On today’s episode, we sit down with Marty to discuss his transition into consulting and helping businesses tell a concise story in order to keep growing and expanding. With a background in journalism Marty has learned how to ask the right follow up questions and capture the interest of his audience with the right story.   Tune into this week’s episode, to hear from Marty Yaskowich, Principal for 3ONE Strategic Consulting, on the art of telling your story, keeping your audience engaged, and always asking the right follow up questions. Quotes: “For somebody who never thought they were in sales to begin with, I've made a pretty solid career out of helping people tell their story in sales.” (3:46-3:54) “The reality is people want and they remember stories, and they want to hear your story.” (5:50-5:56) “As a former journalist, I can tell you, lots of lots of great stories never get told, because the person doesn't ask the right follow up. You mentioned something there. Tell me a little bit more about that. It's the best sales tool in the world is just the follow up question.” (9:10-9:27) Links: Marty Yaskowich LinkedIn   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
36 minutes | Oct 10, 2022
Bryan Vogus, You Work for Them
On today’s episode we have Bryan Vogus, Sales and Business Development Executivefor Carbon3D joining us to discuss his role as a leader. Carbon3D is a 3D printing technology company, they not only do functional prototyping for clients, but they also do production. Carbon3D supplies some of the biggest companies with components for their cars, helmets, and even shoes.   Bryan has had a wide variety of backgrounds in leadership roles and has learned a lot from the humbling process of leading a team. He’s reminded everyday that while he might be managing a team, he works for them, and their success is his outmost importance.   Tune into today’s episode to hear from Bryan Vogus, Sales and Business Development Executive for Carbon3D, on why being a leader is about lifting up the team and working for their success.   Quotes: “So, my role here is really driving sales driving pipeline and closing that pipeline. I'm a senior sales director, I cover a region for carbon. It's kind of a little bit different role for me and my past where I had more sales leadership roles.” (1:31-1:45) “There are parts on a Ford Mustang right now in production, there's parts on a Lamborghini, every single NFL professional football player has a carbon part in their helmet.” (2:18-2:29) “You're managing people- but honestly you work for them. You got to make them successful.” (9:03-9:11) “Sales is simply a series of agreements that lead to a transaction.” (14:40-14:46)   Links: Bryan Vogus LinkedIn Carbon3D Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
36 minutes | Oct 3, 2022
Ellis Lowe, The Desire to Win
On Today’s episode we have Ellis Lowe joining us, Vice President of Revenue and Growth for Stack Sports. Stack Sports is a global technology leader in SaaS platform offerings for the sports industry. The company provides world-class software and services to support national governing bodies, youth sports associations, leagues, clubs, parents, coaches, and athletes.   Ellis originally had plans to play professional baseball after his time as a collegial athlete, however he saw an opportunity to continue his work in athletics helping young athletes aspire to their dreams. He’s found his calling as a sales leader in his field of expertise and his words to anyone aspiring to a leadership role is this, “you don't get performance and you don't get results without the desire to win and having a clear path and having an expectation of yourself every day that's going to allow you to get there.”   Tune into today’s episode to hear from Ellis Lowe, Vice President of Revenue & Growth for Stack Sports; Understand why having clearing expectations and a desire to win will get you the results you’re looking for to accomplish the goals you set out for yourself.   Quotes: “Our whole mission is to increase participation and transform that sport experience for the athlete, for the parent, for the organization, whether that, athlete journey is one year long, or whether that athlete journey is 25 years long, and they go on to play professional sports.” (2:15-2:35) “The first one is Captain u, which is a free to use recruiting software tool that connects high school aged athletes with college level coaches and we marry the two so you can really think about it like a LinkedIn style product.” (4:05-4:17) “You don't get performance and you don't get results without the desire to win and having a clear path and having an expectation of yourself every day that's going to allow you to get there.” (8:32-8:41) “I think the more that you can get in front of, pick the brain of senior leadership, people that have done what you're looking to do, the better off, you're going to be long term.” (15:08-15:19) Links: Ellis Lowe LinkedIn Stack Sports LinkedIn Stack Sports Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
36 minutes | Sep 26, 2022
Jason Marc Campbell, Selling with Love
On today’s episode we have Jason Marc Campbell, who is the author of Selling with Love: Earn with Integrity and Expand your Impact. He is on a mission to inspire small business owners with sales reluctance to embrace it as a beautiful activity that transforms lives. He also interviews thought leaders from around the world on topics of Leadership, Team building, Communication, Productivity and so much more. He is a public speaker who’s spoken at events by Hubspot, Inc Magazine and A-Fest. He has worked for Mindvalley, a personal growth ed-tech company, for 7 years. Jason still is an author and a host on the platform.   His mission is all about teaching companies to care more. As businesses have so much power in the capitalist world, if we can educate businesses to take on more responsibility on how they sell, how they market, how they treat their employees and even how they invest their money, we start shifting the very planet into a better place for all.   Tune into today’s episode to hear from Jason Marc Campbell, author of Selling with Love on why sales doesn’t have to be the shady business it’s at times made out to be, but to see it as an act of love that has an impact on the world.   Quotes: “If I can teach ethical salespeople and ethical businesses the power and beauty that comes along with sales, they can be empowered to really get attention, earn trust, so the world doesn't need to be manipulated into these shady practices.” (4:12-4:25) “In the book, I really get people to fall in love with doing sales, because when you do so you realize it opens doors in your career as a sales individual, it helps open doors in your personal life.” (6:36-6:47) “Pretty much everything that you want in your life is at the other end of a sales exchange.” (6:47-6:51) “When you genuinely care for the person that you're going to be serving and the impact of what your sales is going to make on the world- that's an act of love.” (9:27-9:34)   Links: Jason Marc Campbell LinkedIn Mindvalley LinkedIn Selling with Love Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
38 minutes | Sep 19, 2022
Ruby Raley, What’s Taking You to the Next Level?
This week’s guest is Ruby Raley, VP of Sales for Axway working in their Healthcare and Life Sciences division. Axway gives heritage IT infrastructure new life, helping more than 11,000 customers worldwide build on what they already have to digitally transform, add new business capabilities, and drive growth.   Ruby is a healthcare sales leader creating value for customers and building long-term relationships. Her work in API and digital transformation allows companies to meet their goals year after year. Now that she is running a sales team her insight on getting to her position has shown her that not everything that brought her to that seat will help take her to the next level.   Tune into this week’s episode with Ruby Raley, VP of Sales for Axway, and hear why with every seat you move in your career, you must be prepared to leave behind the things that won’t take you to that next level.   Quotes: “I like to say if you think about it in history, when it was sailing around the world and trading, people would take letters with them and the letters would say, hey, I'm a real person, I have a real account at a bank, I am good for this amount of money.” (3:21-3:34) “I think all technologists have to adopt a lifelong learning mantra. But to me, I read constantly, I try to absorb as much as I can, and I read about a variety of things.” (5:22-5:35) “Be careful not to oversell- I like to create and envision and you can get too far ahead of your product team and too far ahead of your organization.” (8:43-8:56) “Every time you move to a new seat in your professional career, you always have to remember that what brought you to that seat might not take you to the next level.” (14:10-14:18)   Links: Ruby Raley LinkedIn Axway LinkedIn Axway Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter  
35 minutes | Sep 12, 2022
Dan Gizzi, Apply Your Knowledge
This week’s episode is with Dan Gizzi, VP of Sales, Global Accounts for Magic EdTech, a company dedicated to helping educators and corporations make learning more accessible, immersive, analytic-driven, and device-agnostic.   Today’s episode, we’re asking Dan how he builds successful sales teams and what career lessons, and character building led him to a position as a sales leader. His biggest takeaway as sales leader is don’t be afraid to make mistakes but always learn from everything going forward.   Tune into today’s episode, to learn from Dan Gizzi, VP of Sales for Magic EdTech, to hear his expertise on successful sales leadership and the growth that comes from making mistakes.   Quotes: “What's kind of interesting and unique is actually at a point in my career, where I'm now working for companies that I used to work with previously, so, it's come full circle for me.” (1:05-1:15) “I think it was, you know, we had poured a lot of effort, a lot of money and a lot of time into a very politically charged sale and it did not go our way.” (6:48-6:56) “Sometimes you're working even harder for the sales that don't happen. But applying that knowledge going forward, ultimately, actually ended up being very successful.” (7:55-8:04) “I think, if you're not making mistakes, you're not doing it right.” (24:03-24:06)   Links: Dan Gizzi LinkedIn Magic EdTech LinkedIn Magic EdTech Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
34 minutes | Aug 29, 2022
Matt Paige, Making the Complex Simple
On Today’s episode we have Matt Paige, VP of Marketing & Strategy for HatchWorks. HatchWorks is award-winning firm specializing in software development and cloud application services.   This week’s episode is a little different from what we’ve normally done. Matt talks about the importance of sales and marketing teams working together and why simplifying your customer’s experience and becoming one with your customer can only be done when you utilize both your sales team’s input and your marketing team’s expertise.   Tune into this week’s episode to hear from Matt Paige, VP of Marketing & Strategy for HatchWorks to hear about the marketing side of things and why collaboration and teamwork is so vital to a company’s success.   Quotes: “Take it from somebody that gets ‘pitch-slapped’ a lot, you know, where you just get the cold pitch, don't do it, build the relationship first, offer up some value.” (5:00-5:10)   “There's a lot of cues, customers will give you that you may not pick up at first. But if you start to have a keen ear for things, there's opportunity that are there for the taking, if you just listen.” (11:47-12:02)   “I like the 80:20 rule, like give me 80% of value, content, your perspective, the pain you've experienced, and maybe sprinkle in about 20% of patchworks.” (23:30-23:40)   Links: Matt Paige LinkedIn HatchWorks LinkedIn HatchWorks Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
38 minutes | Aug 22, 2022
Dr. Christopher Croner, The Highest Performing Hunters
This week’s guest is Christopher Croner, Principal for SalesDrive, LLC, a company dedicated to helping businesses perfect their salesperson hiring process by offering a variety of tools. One of the tools being, Never Hire a Bad Salesperson Again, a book co-authored by Christopher.   His passion for trying to understand the psyche of the highest performer started in college as a PhD student studying psychology and specifically when he created his own internship tailored to delivering psychological consultations to business management. Fast forward to present day and SalesDrive is helping businesses find the best sales hunters based on 3 non-teachable personality traits: Need for achievement, competitiveness, and optimism.   Tune in to today’s episode to hear from Christopher Croner, Principal for SalesDrive, about why you might be hiring the wrong salesperson for your team and why it’s important to look for these 3 non-teachable traits.   Quotes: “We set out to understand well, what is it then that truly differentiates the highest performing hunters, and we found there really these three non-teachable characteristics.” (1:24-1:32) “…Number one, the need for achievement, the person who wants to do well, simply for the sake of doing well. The second trait is competitiveness. Then the third piece we look at is optimism and that's of course the person who is certain that they will succeed.” (1:33-2:19) “He allowed me to develop my own internship or my own rotation on an internship in delivering psychological consultation to business management.” (3:32-3:39) “You have to adjust and you have to find out so much more about the person and what's going on underneath the surface for that individual.” (9:33-9:39) Links: Dr. Christopher Croner LinkedIn SalesDrive, LLC LinkedIn SalesDrive, LLC Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
35 minutes | Aug 15, 2022
David Schlosberg, Too Deep In It
David Schlosberg is a business advisor for Ferguson Alliance and an independent sales & business consultant for farming and horticulture industries. He has demonstrated excellent leadership in selecting, training, building, directing and retaining effective sales teams and technical teams that meet or exceeded company goals.   David’s passion is helping smaller businesses grow to their fullest potential by getting them to step back, look at their business strategically and understand when they’re just too deep in it. In today’s episode David breaks down his unlikely transition into his sales career and how he’s made a vocation out of solving companies pain points in order for them to keep scaling at the rate they want to.   Tune into today’s episode to hear from David Schlosberg, business and sales advisor for Ferguson Alliance and learn how he’s solving small businesses’ problems.   Quotes: “The owner of the company said, I need you to actually sell and I was mortified. I had no aspirations to be in sales.” (2:57-3:07) "Do more listening, stop talking, and ask questions and find areas where you have a common interest or common ground where you can actually connect with that person on a personal level” (4:56-5:12) “It's usually pain and realization or recognition that they've got too much on their plate, and they're not able to step back and look at the business strategically- they're just too deep in it.” (7:30-7:40)   Links: David Schlosberg LinkedIn Ferguson Alliance LinkedIn Ferguson Alliance Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
35 minutes | Aug 8, 2022
Kay Miller, Uncopyable Sales Secrets
Kay Miller graduated from college with a degree in marketing only to find herself more prepared for a career in sales. Fast forward and she’s landed in a sales job as the first women ever hired by Amerock. She ends up excelling in her field as one of the top salespeople in a male dominated career.   On today’s episode, Kay walks us through her career journey and how she inevitably ended up writing one of the top selling sales books on Amazon, Uncopyable Sales Secrets. Her inspiring story of tenacity and hard work is worth a listen for anyone wondering what it takes to write a book and be the best in their field.   Tune into today’s episode, to learn from Kay Miller, author of Uncopyable Sales Secrets and walk away with a knowledge of how to make more sales and build an advantage over your competition.   Quotes: “I ended up landing a sales job as the first woman ever hired for a company called Amerok.” (1:16-1:24) “I think that one of my answers, probably the biggest answer is that I've heard it said that this is the most fun sales book you'll ever read.” (6:09-6:19) “They said, if a client or customer of yours or prospect would describe you, what three words would they say about you that they couldn't say about anyone else? And I have those three words: moose, uncopyable and orange.” (14:23-14:40) “Especially when you're negotiating when you're giving someone time to think about it- don't be afraid of silence.” (29:09-29:15)   Links: Kay Miller LinkedIn Adventure LLC LinkedIn Uncopyable Sales Secrets Book   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
33 minutes | Aug 1, 2022
Yair Areli, How to be Coachable
Today’s guest on the show is Yair Areli, the VP of Global Sales for DataRails a financial planning and analysis platform that automates financial reporting and planning. Yair relocated to New York City from Israel and took on a leadership role in sales. Between the cultural gap and the new responsibility in his company Yair had much to learn and many hurdles to overcome.   His experience has led him to live by 3 pillars- 1. Innovation 2. Discipline and 3. Coachability. His view on coachability is a great example of what being a true leader in sales means, “if somebody gives me feedback, I coach myself to take a deep breath, not resist it and ask questions- let the rational side of my brain kick back in.”   Tune in to today’s episode to hear how Yair Areli, VP of Global Sales for DataRails took his coachable moments and learned from them in order to be a more humble, effective leader.   Quotes: “Now we have a great solution that solves that problem. So, I really, really feel the pain that our customers are feeling and I'm glad to see that we solve it for them.” (1:42-1:49) “One of the things that worked for me is persistence, I outwork others and when everyone else gets tired, I know that it's my time to shine.” (4:31-4:37) “So if somebody gives me feedback, I coach myself to take a deep breath, not resist it and ask full of questions, let the rational side of my brain kick back in.” (5:27-5:35) “I realized that nobody will take feedback from you if you're not demonstrating, you don't lead by example.” (7:39-7:46) “He says, you may report up to me all of you, but I work for you. I have no work to do, but enabling you, that's my job.” (18:33-18:40) Links: Yair Areli LinkedIn DataRails LinkedIn DataRails Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
33 minutes | Jul 25, 2022
Gene Villeneuve, Are You Taking Enough Risks?
Gene Villeneuve is a software executive with over 25 years of experience running small to large teams at Tehama, Cognos, OLAP@Work, and IBM. Coaching, mentoring, endurance sports, and business are his passions.   Gene is semi-retired and now offers advising or mentoring engagements with individuals or team. His passion for cycling has kept him levelheaded throughout his career and now offers more fulfillment now that he has more time to do the things he loves.   Tune in to today’s episode to learn about the risks that paid off and the discipline that has led Gene Villeneuve to be successful and now semi-retired and living his life to the fullest.   Quotes: “That's how I got into cycling, that's always been a core aspect of my personality. Not only is it a way to de stress after a long day, but it just becomes something else, in addition to family and in addition to work, and it is something else, that's your own.” (2:16-2:43) “I think when it comes to the professional sort of things, it's always, the curiosity, the willingness to take risks and the third one is always be driven to help others be successful as well.” (6:40-6:57) “Where I became unique and different is, is that I became an enabler for those sellers. I would have people telling me you're actually on the phone or in people's offices trying to get those issues resolved within IBM, and other sales leaders didn't actually do that for us.” (14:38-15:18)   Links: Gene Villeneuve LinkedIn Gene Villeneuve Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
37 minutes | Jul 18, 2022
Amy Walther, Hire the Go Getter
Amy Walther is the Vice President of Sales and Business Development for Westell, a leading provider of high-performance wireless infrastructure solutions focused on innovation and differentiation at the edge of communication networks where end users connect.   On today’s episode, Amy brings us through her career journey that led her to sales and how maybe an unconventional job as a professional cheerleader prepared her for her role as a sales leader. Amy touches on the challenges of being in sales as a woman and why it’s so important to hire self-starters and go getters.   Tune in to the episode to hear from Amy Walther, VP of Sales and Business Development to become inspired to keep pushing towards your goals and stay engaged no matter life’s challenges.     Quotes: “I came from a not so well to do area, and my mother was very ill as a child. So, I had to take care of her when I was little, and I always knew that I didn't want to struggle, and I wouldn't mind to have some money.” (3:04-3:22)   “I started cheerleading as an older person for a professional NFL team. But the one thing I want to say is that, if you can do that in front of 80,000 people, you literally could do anything.” (11:09-12:06)   “As a female, things are different. It's still not easy, right? I would get bypassed by people- didn't matter if I was better at it, it did not matter.” (14:16-14:32)   “I really want to make sure that I don't have to tell anybody, anything twice. So, when I am trying to find those people, you know, there's a lot of questions that I ask to try to extract from them to see, you know, how they live their life and how they would work?” (20:33-20:51)     Links: Amy Walther LinkedIn Westell LinkedIn Westell Website     Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
34 minutes | Jun 13, 2022
Jamie Shanks, Self-Discover A New Way
Jamie Shanks is the CEO of Pipeline Signals- a business built on making life easier for their clients. Based out of Toronto, Canada, Pipeline Signals does account monitoring, as well as map total addressable markets. This gives their clients valuable insights on where they can expand their pipeline, existing networks they can leverage, and other verticals that they can tap into.   On today’s episode, Jamie takes us through successes and failures that landed him in his role as Chief Executive Officer for a data mining company. Initially, he quit his job as VP of Sales of a SAS software company to start his own sales consultancy business, which he admits failed miserably but from his initial research an idea was born.   Tune into this week’s episode with Jamie Shanks, CEO of Pipeline Sales to hear why striking out on your own can lead to great things with unexpected outcomes.     Quotes: “At the ripe age of 30 I thought I knew everything there was to know about sales, and I decided I was going to quit my job and start a sales consultancy, which over the next two years failed miserably.” (1:10-1:22) “In the pain of trying to build pipeline for myself, I ultimately had to self-discover a new way.” (1:23-1:32) “Along that journey sellers would ask me, you're teaching me to mine intelligent sales intelligence out of LinkedIn, why don't you just do this for me?” (2:52-3:01)  “It's kind of crazy that you ask your sellers to be researchers, so that's the problem we're solving.” (6:22-6:28)     Links: Jamie Shanks LinkedIn Pipeline Signals LinkedIn Pipeline Signals Website     Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
34 minutes | Jun 6, 2022
Donna Serdula, What Does Your Profile Say About You?
Donna Serdula pioneered the concept of LinkedIn profile optimization, realizing early on that the LinkedIn profile was so much more than just an online resume. A job change in 2006 led her back to LinkedIn as Donna looked for tools to help her build a sales territory. It was during this time she had her LinkedIn epiphany and forged her LinkedIn 4 point methodology. By integrating LinkedIn into her sales process, she found tremendous success.    In 2009, she walked away from her successful sales career and founded Vision Board Media and LinkedIn-Makeover.com. Donna and her team of over 40 writers have helped thousands of executives, entrepreneurs, sales stars, business leaders, and professionals from around the world create professionally branded LinkedIn profiles.   She is the author of the book "LinkedIn Profile Optimization For Dummies," published by Wiley. Donna has been featured on Forbes, Business Insider, Time's Money Section, Wall Street Journal's Market Watch, LA Times, NBC, SiriusXM Radio's The Focus Group, and many other news outlets.    Tune into this episode to hear why LinkedIn Optimization is the key to your success and why Donna Serdula has built her career on leveraging this search engine to help her clients put their best foot forward.     Quotes: “I remember looking at it and thinking, this looks a lot like my resume. Let me let me pull up my old out of date, boring resume. Let me just copy and paste these fields right in” (3:07-3:22) “We've got to really start utilizing it in a smart, strategic way and at that point I started my company.” (8:22-8:30) “Why would I want to go to a place where people are trying to escape?” (12:17-12:19) “When a person looks at your LinkedIn profile and it says this person doesn't have any activity for the last 90 days… people like to do business with sales professionals that have a strong brand.” (14:57-15:20)   Links: Donna Serdula Website Donna Serdula Podcast Donna Serdula Linkedin Donna Serdula Facebook Donna's IG: Donna Serdula (@donnaserdula)    Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
39 minutes | May 23, 2022
Frank Cespedes, Sales Management That Works
Frank Cespedes teaches at Harvard Business School. He has designed and delivered learning programs in areas such as innovation, talent and performance management, strategy, marketing, sales, leadership skills, and managing change. He has also consulted to companies in consumer goods, information technology, professional services, retailing, telecommunications, and financial services; and has been a Board member of start-up firms, corporations, private-equity companies, and the Education for Employment Foundation.   Frank has also written for numerous publications, but on today's episode we’re talking about his most recent book, Sales Management That Works: How to Sell in a World That Never Stops Changing. One of his former students said this about the book, ‘It is structured logically, easy to read, and clear. It’s worthy of being a desk reference for any owner or senior executive looking to maximize their sales performance."   Tune into today’s episode to learn about the extensive research Frank Cespedes has done in order to write his most recent book and pick up a copy if you would like to get expert insight on sales management that will work for you and your team!     Quotes: “I think it's a book that will help salespeople sell better, it will help sales managers allocate their resources more effectively.” (1:35-1:46)   “If you look at the amount of money they spend annually on sales, hiring, training, development, etc., that number is often as big or bigger than their biggest capex projects. But it typically gets much less rigorous attention than buying software does.” (7:53-8:11)   “The job of a manager is not to test people, the job is productivity, and maximizing time, to productivity. All of that is what onboarding is about, in my view.” (13:23-13:35)     Links: Frank Cespedes Linkedin Harvard Business School LinkedIn Frank's Book on Amazon   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter  
35 minutes | May 16, 2022
Melissa Matthews, Look For The Uncomfortable
Melissa Matthews is the VP of Sales for AZUL Hospitality Group a hotel management company based in San Diego. They are one of the largest management companies in Southern California that doesn’t typically have an investment or ownership stake in the properties that they manage.   Melissa wasn’t always in sales. It was a windy road from where she started as a graduate in International Affairs. She worked for a nonprofit organization called the National Council on US Arab Relations in Washington DC post graduate college. However, after 9/11 funding for those types of organizations fell by the wayside and she was out of a job. She ended up back in Atlanta with her parents interviewing for job after job until she happened to meet a woman hiring for a sales coordinator position for a hotel.   Tune into this episode, to learn how Melissa Matthews, VP of Sales has honed the art of looking for the uncomfortable in order to avoid remaining stagnant and continue her path of growth in her career.   Quotes: “Once you're at the pinnacle- you feel like you've learned all that you need to learn in your current position, don't be afraid to push yourself and look for that next challenge and look for the uncomfortable.” (5:28-5:40) “I would say that I have learned probably more in the past two years than I learned in the prior 80 of my career, and it's been an uncomfortable time. But looking back on it, I think its skill sets and knowledge that I wouldn't have gained otherwise.” (7:39-7:48) “It was very humbling, being unemployed, and looking for a job and I had really tried to stay in that field and look for a number of different positions and just couldn't find anything.” (9:26-9:39) “We invest in training, we invest in culture, we're consistently looking at our incentive plans.” (19:10-19:16)   Links: Melissa Matthews LinkedIn AZUL Hospitality Group LinkedIn AZUL Hospitality Group Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
36 minutes | May 2, 2022
Russell Brown, Build Deeper Sales Relationships
Russell Brown, is the Vice President of Sales for Computacenter US, his priorities are to his team, his customers and partners and he supports their success by bringing IT solutions to address the demands of his customers’ businesses. Computacenter is a technology partner, utilized by large corporate and public sector organizations. They help their customers to source, transform and manage their IT infrastructure.   Russell has spent the last 20 years of his life growing and evolving within the Computacenter team. He started his sales journey working in the UK and only recently moved to Los Angeles to lead the sales team for their southwest business. Russell attributes his huge success to many of the people he’s met through his career path and the insight they’ve given him. One lesson he had to learn for himself was the importance of sharing your genuine self when showing up to help, especially as a leader in sales.   Tune into today’s episode to learn from Russell Brown’s success in sales as someone who has chased worthwhile opportunity all the way to sunny Los Angeles to be the VP of Sales for Computacenter US.     Quotes: “I'm hugely indebted to a lot of people that have helped support me over my career, and that that ranges from people just giving me time, so that I could listen, ask questions and learn, afford me space to make mistakes and learn from those people that have given me physical opportunity to progress my career.” (2:58-3:17)   “You know, as soon as I started to give more of myself, I felt that I built deeper relationships.” (5:28-5:33)   “I eventually learned that failure is actually a good thing you can dive into failure, and you can understand, what can you learn from that process? What can you learn to take forward tomorrow to be a little bit better?” (12:59-13:11)   Links: Russell Brown LinkedIn Computacenter US LinkedIn Computacenter Website   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
33 minutes | Apr 11, 2022
Rhonda Petit, The Spirit of Selling
Rhonda Petit is the CEO & Founder of 3x5 Coaching LLC and author of The Spirit of Selling. Rhonda is a champion mindset coach who works enthusiastically with individuals, groups, and companies to guide them in discovering their deepest desires, reaching their potential, and achieving their personal and professional goals. In today’s episode, we discuss Rhonda’s book, The Spirit of Selling, as well as coaching style. Rhonda has been leveraging the law of vibration and why it’s important for salespeople to understand that their potential lies in their habitual behavior aka the subconscious mind. Rhonda’s unique coaching style gives great perspective on how one should approach the selling mindset.   Tune into today’s episode to learn from Rhonda Petit, author of The Spirit of Selling and champion mindset coach so you can better train your mind for success.     Quotes: “I just kept going and I really believe the book was kind of channeled through me. It was a really cool experience being an instrument for something like this to be produced.” (4:02-4:12)   “In the first chapter there, what I'm trying to do is pull out most of the misconceptions that hold salespeople, anybody, business owners back from selling- one of the big ones is I think some people have an association of a salesperson with a con artist.” (5:56-6:14)   “You can give people appreciation, you can acknowledge people, you can be consistent in your performance and consistent in your word and your integrity, you can provide excellence, when you show up, leave the person with an impression of increase.” (11:52-12:12)   Links: Rhonda Petit LinkedIn 3x5 Coaching LinkedIn 3x5 Coaching Website The Spirit of Selling on Amazon   Empellor CRM LinkedIn Empellor CRM Website Empellor CRM Twitter
COMPANY
About us Careers Stitcher Blog Help
AFFILIATES
Partner Portal Advertisers Podswag Stitcher Originals
Privacy Policy Terms of Service Your Privacy Choices
© Stitcher 2023