43 minutes | May 27, 2021

Behind the Company that Catalysed Chinese Startups’ Global Ambitions, with Ronen Mense, APAC President and Managing Director of AppsFlyer

In today’s episode, we invite Ronen Mense, President and Managing Director APAC for AppsFlyer, to help us answer these questions and more. In the last 7 years with AppsFlyer, Ronen has managed to grow the mobile analytics platform from newcomer to market leader in APAC achieving 70% market share, triple digital revenue growth year on year, and building an amazing team of 175+ across 7 offices in the region. Show Notes:02:12 Introduction to Ronen03:13 What is AppsFlyer05:03 China’s strategic value for AppsFlyer and vice-versa11:04 AppsFlyer’s value proposition for Chinese startups expanding overseas14:53 What made AppsFlyer special: The need for independent analytics20:59 Dealing with competitors: How to create moats?23:56 Localizing product to suit the China market27:41 How AppsFlyer stays independent in the Age of Splinternet34:05 The Success Playbook for AppsFlyer37:08 Ronen’s Mantra for Success42:05 How to contact RonenMany thanks to our guests  Ronen Mense; host Oscar Ramos; producers Eva Shi and  Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.comShare, subscribe, review, enjoy!To join our listener group on WeChat, please add SOSV Helper (WeChat ID: sosvhero) and ask for the group  invitation.To subscribe to our newsletter, please visit  www.asiastartuppulse.comFollow us on LinkedIn:  https://www.linkedin.com/company/asia-startup-pulseEmail us: team@chinastartuppulse.com
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