#115: Demystifying the CRM
At some point in your business ownership journey you'll be faced with the decision to invest in a CRM or Client Relationship Mangagement tool. And it can be a tough decision - with the options, the variety, the different focuses the databases can have, the price points and more.
So for this episode I talk to Reuben Swartz on why he built his CRM... which sheds insight into what you should be looking for when you are deciding on investing in a CRM or changing your CRM.
You can find the resources we mention on the show notes page at www.staceybrownrandall.com/115.