13 minutes | Oct 19th 2020

Clarity in Your Numbers

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast where you will learn all about podcast guesting and how to leverage podcast interviews to grow your brand awareness.

On today’s episode of Rock the Podcast, Jess and Margy discuss the value of gaining clarity with your numbers. Jess and Margy stress the importance of having focus in the direction that you’re going in your business strategy, and having clarity in your data is incredibly important to that focus. Laying your numbers out in a way that works for you (spreadsheets work great for Margy!) can reveal blindspots and create lightbulb moments for your business. 

Data doesn’t lie. You can tell yourself a story about what happened during a launch or during a quarter or a year, but looking objectively at your numbers takes the interpretation of that story out of the equation. Over here at Interview Connections, laying out our numbers was so helpful in not only telling us where to spend our budget, but where we shouldn’t be spending time and money.

Getting clarity in your numbers is a game changer. Not only should you be looking at your data laid out in a spreadsheet, but you should be showing your numbers to a trusted mentor so that another set of eyes can point out potential blindspots from an objective set of data.