43 minutes | Jan 11, 2021

Building Your Brand with Liz Berry

Bestselling author William Bernhardt discusses the latest news from the world of books, offers writing tips, and interviews Liz Berry, publisher of 1001 Dark Nights and Blue Box Press, about book branding and marketing.Chapter 1: IntroductionBernhardt reminds you that in tumultuous times, people turn to books for solace and wisdom. So keep writing.Chapter 2: Newsa) Simon & Schuster cancels Josh Hawley's forthcoming book.b) Print book sales from retail outlets reportedly increased by 12% in 2020.c) Audiobooks and podcasts are being eyed by major companies, providing opportunity to writers.d) Works first published in 1925 enter the public domain.Chapter 3: Writing TipsBernhardt offers three questions to help you focus on what you should write in 2021, and how you should aspire to publish it.Chapter 4: InterviewBernhardt interviews Liz Berry, publisher and marketing expert, about how to build your brand and most effectively market your books.Chapter 5: Parting WordsPlease rate or review this podcast wherever you get your podcasts!William Bernhardtwww.williambernhardt.com
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