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Real Facts on Real Estate
7 minutes | Dec 6, 2022
Consistency is Key in Success - EP200 - Real Facts on Real Estate
In this historic 200th episode we discuss that in this modern era where everything can be accomplished so quickly with the hit of a button it is easy to see how people get lost. The key to personal success is to be consistent with the things you do. When creating content for a personal brand it is not about hitting one viral piece it is about creating a stream of valuable content. While going viral unarguably grows a person it is not always sustainable. If you always work to be 1% better each day you are 3.65 times better by the year's end. Through compounding gains we find our largest successes.
7 minutes | Nov 29, 2022
Building Your Database - EP199 - Real Facts on Real Estate
In this episode we discuss that your database is the single most important foundation to your business. Take time to constantly work on it to ensure it is current. Names, phone numbers, email addresses, birthdays, and other pertinent information should all be stored in one place. This database will be the place to grow your business. When you are thinking of who to add to your database, dig deep. It is amazing how many people each one of us knows without thinking about it.
7 minutes | Nov 23, 2022
Holiday Networking - EP198 - Real Facts on Real Estate
In this weeks episode we discuss that the holidays are a season where people come together as a community. This is the perfect season to be less of an introvert and grow your network. A reason this season to reach out to others is one of generosity. Use the holidays as the time to help your community in a positive manner. When you get involved in your community you never know who you are going to meet. The best part is it feels great to be a community leader as you help others.
7 minutes | Nov 15, 2022
Finding Sellers in Today’s Market - EP197 - Real Facts on Real Estate
In this episode we discuss that with higher interest rates we are seeing prices start to flatten out. For those clients who have been waiting to sell at a peak now may be the time. When you are trying to sell properties that are less desirable for any reason it is easiest in a busy market. Buyers with choices have the right to be much more picky. Having honest conversations with sellers is more important in market shifts than at any other point. Make sure your clients understand all the possibilities in the market moving forward.
6 minutes | Nov 8, 2022
Invest in Yourself - EP196 - Real Facts on Real Estate
In this episode we discuss in real estate the difference between landing deals and not is often times as simple as seeing the deal. Having a better education in real estate will help you see more deals. Buying tools that help you save time will open your schedule up to other tasks. Spend the extra time saved doing things like marketing and following up. Spending time reading is a massive time saver when done right. After learning new skills, implement them to save time each day. Even 5 mins saved a day for the next 30 years saves you 912 hours!
7 minutes | Nov 2, 2022
Five Free Marketing Ideas - EP195 - Real Facts on Real Estate
In this episode we discuss that you need to take your time and go through your friend list on social media platforms and you will notice old friends that you have not spoken to in a long while. Now is the time to re engage these people through dms, texts, and phone calls. Being a contributing member to your local community is both kind and also helps you meet people. Volunteer more time locally to help with the running of your community. Take out your phone and open the contact book. Now slide your finger fast to rapidly scroll through your contacts and call whoever you land on.
7 minutes | Oct 25, 2022
Audit Your Real Estate Business - EP194 - Real Facts on Real Estate
In this episode we discuss that when growing a business it is easy to get complacent with the growth and not pay attention to what makes the money. Make sure to take time to look back at what is and what is not working. In making decisions on the direction your company is headed make sure to keep in mind the time needed to measure success. Often people rush the results and do not wait patiently for the investment to work out. Think of yourself as a mirror when looking into your business. If you can not be as honest as a mirror then hire a third party to give an outside opinion or you may hide from reality.
8 minutes | Oct 18, 2022
Working Platform Leads vs Your Sphere of Influence - EP193 - Real Facts on Real Estate
In this episode we discuss that most platform leads cost upwards of 25-40% of the total commission. This is a very expensive way to grow a real estate business. When buying portal leads you must look at the lead as the portals once and yours forever. You must cultivate great relationships that lead to multiple transactions to make the ROI worth it. Working with your sphere of influence is a much more cost effective way to grow. Your sphere not only will choose to use you, they will enjoy the process.
7 minutes | Oct 11, 2022
The Early Bird Gets the Worm - EP192 - Real Facts on Real Estate
In this episode we discuss that when you start your day earlier than other people there are less distractions. Use this time to focus on getting the behind the scenes tasks of your job done. Formulating lists, filling out paperwork, planning, and research can all be done before hours. Doing all this before the phone rings ensures you get it done. When you get all your paperwork and other business related tasks done you are ready to start showings. Now you can go off to your showings with no worries of what still needs to be done.
7 minutes | Oct 4, 2022
Lead Follow Up - EP191 - Real Facts on Real Estate
In this episode we discuss that when following up with a lead it is important to go at it confidently and offer value. Failure to do so will just lead to constant rejection. Make sure to keep great notes when working on leads. By doing so each time you reach out you can refer back to the last call to show you are listening. Plan a follow up schedule and stick to it. Going in and out based on being busy leads to bad lead conversion and a cyclical sales cycle.
10 minutes | Sep 28, 2022
The Five Worst Questions an Agent Can Ask - EP190 - Real Facts on Real Estate
In this episode we discuss that the question are you pre-approved yet seems like such a simple question to ask. The reality is when asked at the wrong time or the wrong way it can come off very offensive or as an easy out. When showing houses it is important to remember that the property is for the client and not you. This means questioning the sizing of bedrooms or other house details may offend your client. Asking someone at an open house if they have an agent is an easy out for them to say yes and be left alone. Instead ask them conversations starting questions like “What brings you out to the open house?” or “ Where did you travel from today?”.
7 minutes | Sep 20, 2022
Asking the Right Questions - EP189 - Real Facts on Real Estate
In this episode we discuss when it comes to gaining people's trust it is all about asking the right questions. Asking a few key questions will help you put your clients at ease. When asking questions in real estate we are looking to uncover the true why. Often we get buried in the client’s wants vs their why. Focusing on learning more about our clients highest and best use for the property ensures we can be helpful in the search. Take more time to really get to know your clients.
7 minutes | Sep 13, 2022
How Large is Your Network - EP188 - Real Facts on Real Estate
In this episode we discuss why when it comes to the size of one's network most people make an understatement. This allows them to enable themselves when not enough action is going on. When thinking about how large your network really is, get creative. Think about all the lives you have touched during your time on this planet. Just because you do not directly know someone does not mean you do not have access to them. Start to ask more “who do you know?” style questions.
7 minutes | Sep 6, 2022
It is Not Your House - EP187 - Real Facts on Real Estate
In this episode we discuss that when working with clients it is important to put their thoughts and needs first. Directly injecting your opinion only makes things more challenging. There are lots of properties along highways, power lines, near parking lots, and other configurations. That same person who likes that may not like rural listings. Calling a room size small can offend a buyer. What if this is the first time they ever all had their own bedroom and you called it small?
7 minutes | Aug 30, 2022
The Importance of Framing Your Words - EP186 - Real Facts on Real Estate
In this episode we discuss when we want someone to do something one key element is asking correctly. This technique is called framing. Often when we see the news reporters ask people questions on scene we witness framing. Instead of asking an open ended question they use keywords to direct the person's thoughts. When introducing the idea of asking for something from the other party in a real estate transaction, framing becomes essential. Instead of saying to your client that the other party should do something we say “I will check with the other party and see what they say”.
7 minutes | Aug 24, 2022
Being on Time - EP185 - Real Facts on Real Estate
In this episode we discuss why real estate is a business where we meet on location and constantly are on the move. Make sure to plan your trips so you can always be on time. Being on time does not mean showing up at the exact moment you're scheduled. It means getting there early and preparing for your appointment. When facilitating a showing, get there early to get comfortable with the home. It is OK to make an early client wait while you prepare the home.
7 minutes | Aug 16, 2022
How to Quickly Sell Real Estate - EP184 - Real Facts on Real Estate
In this episode we discuss that the truth is anytime you sell real estate fast you need to be careful not to give away money. Not letting the entire market get a chance to view your property may not show you its full potential. When selling distressed property sometimes it is just about getting out. The sooner you are out the sooner the bills no longer are draining you. For properties that are less desirable or have major defects, sometimes selling fast is the only way to go. Just be careful not to trust the first cash offer that comes in, make sure to read all the terms and conditions.
7 minutes | Aug 10, 2022
Under Promise and Over Deliver - EP183- Real Facts on Real Estate
In this episode we discuss When you try to over promise you risk breaking your word and losing a client. Learn to set realistic goals and when possible crush them. When you over deliver on your word people will notice it. If I tell a client it will be done on Wednesday and I am actually done on Tuesday they are always happy and never discouraged. Working in real estate we are often waiting for answers from someone else. If you over promise and the other party takes longer than you thought they would you could be left explaining it to your client.
8 minutes | Aug 2, 2022
Meeting With Clients Digitally - EP182 - Real Facts on Real Estate
In this episode we talk about how you would normally prepare for a meeting and do the same if not more. If you would normally dress up just because you are behind a video camera does not mean you do not have to. Being on time is actually being late to an online video call. Make sure to open the room early and be ready to help your client with tech support if needed. Keep in mind when meeting digitally for a showing to slow down. Moving too quickly will make the call pixelate and be blurry.
10 minutes | Jul 26, 2022
Controlling the Narrative - EP181 - Real Facts on Real Estate
In this episode we go over when you tell a client that the other party should do something you have created the assumption of reasonableness. If the other party does not follow through you now have made them look unreasonable. As an agent putting in your own two cents can be deadly to deals. Let the client decide what they do and do not like about a home. Telling a seller you are going to be getting an offer can leave room for a let down. What if the other agent never submits that offer they said was coming?
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