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This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Looking to teach group classes? In this webinar, you’ll learn the do's and don'ts of coaching group classes vs one to one personal training.  This webinar will cover: •How beasting someone can go terribly wrong •Lessons from one of the Head Coaches at UFIT •How failure, or apparent failure, set Dylan up for later success •Book and mentor recommendations and much more!

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Looking to generate a steady stream of leads to engage with your fitness or wellness business? In this webinar, you’ll learn exactly how to do so by building a lead generation machine with optimised Google and social media ads, websites and landing pages. This webinar will cover: •A simple lead generation formula that works forever •Google ads, Social Media, or both? How each of these work and how to determine what's right for you •How much you should spend on Google and social media to see results •How to create highly compelling websites and landing pages to maximise leads and much more!

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  It's never been more important to know how to communicate through a camera lens. In this webinar, smartphone video coach, trainer and consultant with a 30k social following, Pelpina Trip, will share a selection of smartphone video apps and production tools so you can create quickly and effectively quality videos that speak to your audience. So, grab your phone and get ready for this fun and hands-on webinar! In this practical webinar, you'll learn: >How to make business videos using your phone (iPhone, Android or any phone works!) >How to create an effective video plan >The art of filming with your smartphone >How to be more comfortable on camera >How to film and edit quickly and efficiently

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Former Fitness Business Owner and 7 figure Sports Nutrition Entrepreneur. Liam is a Fitness Marketing Strategist, Facebook Ads Expert and Sales Copy Writer. Liam is also the Author of Amazon 5 Star Rated book on small business marketing “The Clarity Project: 4 steps to simplifying your sales message and attracting more clients online” In this webinar, Liam will cover: •The Anatomy of a lead-generating fitness & wellness business website •The importance of knowing your ideal client •Creating your messaging and crafting your offer •How To Create A Lead Generating Website •The Perfect Home Page

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Learn from the World No.1 LinkedIn Marketing and Personal Branding Expert, Forbes Columnist on LinkedIn and Official LinkedIn Power Profile, Chris J. "Mohawk" Reed, on how to become a LinkedIn Rock Star! This mini masterclass will cover: •How to become a LinkedIn Rock Star and a leader on LinkedIn •How to become an influencer in your country, company, region and globally •How to enhance your personal brand on LinkedIn •How to blog and become a thought leader on LinkedIn •How to ensure stakeholder engagement through LinkedIn •How to enhance your employer branding and employee engagement on LinkedIn •How to create a content marketing plan on LinkedIn •How to use authenticity especially around video on LinkedIn to enhance your reputation •How to achieve anything you wish on LinkedIn in a business context Based on all four of Chris's No.1 International Bestselling Books “LinkedIn Mastery For Entrepreneurs”, “Personal Branding Mastery For Entrepreneurs”, “Social Selling Mastery For Entrepreneurs” and “How To Become a LinkedIn Rock Star”, Chris’s Masterclasses engage, delight, educate and entertain.

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  In this two-part interactive online panel discussion, eight of Core Collective’s top fitness and wellness experts come together to address the most common questions and concerns associated with slipped, herniated or prolapsed discs. Wondering if this is the end of the road for your fitness journey? Have you tried everything, but still suffer from pain, discomfort and reduction in mobility? Trying to figure out what’s best for you, your body and lifestyle?  

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  With over 3.5 billion users on platforms such as Facebook and Instagram, more businesses are making use of social media marketing to grow, generate leads and drive sales. But, what often differentiates a brand from succeeding in the online world from those that don’t, is having an effective social media marketing strategy. In this webinar, get a walkthrough on how to create and develop a winning Facebook and Instagram strategy. Prepare to accelerate the growth of your online presence as you learn: • how to create your strategy and content calendar template • how to set up a business account on a budget • best practices for setting up targeted ads • how to set up and build remarketing/lookalike audiences • what Facebook pixels are and how to set it up … and more!

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Building Community is a buzz word used in many industries and even more so in the fitness space where members of a gym, movement or group are identified as the Community or Tribe. Do you have a Community that you can call your own? Individuals who are aligned to your vision and values and would be your automatic and immediate spokespersons for who you are, what you represent and what you are capable of doing? This session is for you if you'd like to find out more about building and/or engaging your Community as we explore some real-life examples and stories that you will be able to find inspiration from.

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Have you ever learned new concepts, like functional biomechanics or injury management, and then grappled with developing them into the practical skills and outcomes you visualised? I have. Always hungry for information, always a ‘technical nerd’, I have studied a lot and practised a lot. From PT at Holmes Place, to Director at Premier Training International, to Sports Massage Therapist at Leicester Tigers RFC to Movement Specialist and founder of The BodyMapper right now. 24 years on, I have created a clear 5 step process, derived from my experiences, which allows you to translate complex functional biomechanics and injury management concepts into sharp skills and a growing career path.

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Trainers are in a unique position that allows them to spend a lot of time working with, and educating women about their bodies during the prenatal and postpartum periods. It’s likely that trainers will be the professional they spend the most time with. How do we ensure the best care possible for the moms and moms to be? When working with pregnancy and postpartum women, trainers are just one member of their client’s health care team. Collaborating with a referral network not only assist you in helping your clients meet their goals. It also helps you to develop your business. Health professionals who care deeply about their clients or patients look for professionals in other areas of practice who they can trust and to whom they can guide their clients needing services beyond their scope of practice. Your client will be working with a number of professionals. Developing these relationships will also develop a stream of referrals who are likely to a great fit for your business. During this webinar, you will learn how: >Understanding your scope of practice >How to develop a relationship with a client’s existing and new healthcare professionals >Common mistakes …. ?? Or thoughts of your clients..? >The current field of practice in Singapore: What is done well and what can be improved with the health care system for pregnant and postpartum women in Singapore?  

We never hosted Mark Fisher on our webinar series however, he allowed us to use this presentation of his.  We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  The Secrets of Online Coaching by Mark Fisher

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  As personal trainers and strength coaches, how often do you work with a client that has perfect mobility, no history of past injuries, and no current aches or pains? I’d be willing to be that this unicorn client (as I like to call them) is VERY rare to find. The truth is, we are all human, and the majority of the clients you work with will probably have some sort of ache or pain that you need to take into account. Join Dr. Michael Mash as he shows you exactly how to work with clients who have pain or mobility limitations. During the webinar you will learn, • How to strength train with people who have pain or mobility limitations • Why everyone moves differently and how pain doesn’t always need “fixed” • A step-by-step framework for how to modify a lift for when a client has discomfort • How you can help clients immediately on the gym floor, and when to refer out to a healthcare professional

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  One of the foundational concepts in human movement is that of energy transfer. During human locomotion, the energy transfer of one step into the next is directly related to the foot ground relationship. Join Podiatrist and Human Movement Specialist Dr Emily Splichal as she explores how our relationship with gravity directly impacts the quality and efficiency of our movement patterns. Learn how to enhance your relationship with gravity to make it your friend, not your foe. During this webinar, you'll learn how: 1. To define ground reaction forces and their relationship to gravity 2. To discuss how the neuromuscular system loads and unloads the energy of impact 3. To discuss how to optimize damping and transferring of impact forces 4. To define common impact-related injuries and how to address them through exercise

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  During this webinar, you will learn: •The best way to market your services through Covid-19 and beyond •How to position yourself in a way that you have a queue of people wanting to work with you •Why 97% of the fitness industry usually get marketing wrong and how to avoid these costly mistakes  

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  When general population clients come to you with goals in mind, they are usually in no position to dive headfirst into specific training for their immediate goal. More often than not, they have lifestyle and stress factors that require addressing, and tidying up before they can respond well to more specialised training. Training is a stressor on the body, and we all know that you can only train as hard as you can recover from. Cue GPP. GPP (General Physical Preparedness) is a term thrown around mainly in athletic development. The concept being that you lay a broad, solid foundation before fine tuning into specifics. We like to allocate GPP phases to our Gen-Pop clients. A broad, solid foundation for them looks like: >A good aerobic base >Healthy Blood Pressure range >Healthy resting heart rate >Healthy HRV >Structurally balanced >Good exercise execution >Good stress management Once we have built a really strong base, we can safely drop the hammer and work towards their specific goals – training a lot harder and recovering a lot more effectively than if a solid foundation had not been built. To write a GPP phase, and progress them into an SPP Phase (Specific Physical Preparedness), it is important to know and understand the role of assessment. Assessing where a client is currently, and how to progress them safely and effectively from zero to hero for long lasting results. We will cover how to build a solid foundation in which you can then capitalise on for more specific goals and achievements.

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  Presented by Core Collective Personal Trainers and Co Founders of SURGE Strength & Results, Rishi Mirpuri and Sam Gallo, and Co Founder of OMNI Strength & Performance, Cheah Boon Chong, this workshop is designed to boost every personal trainers’ ability to provide clients with rewarding and unforgettable results and experiences through their training and programmes. Rishi, Sam and Boon Chong will cover: •What to consider when working with clients •What their pre-screening process is like and their thought process during the "first session" •What considerations are made when putting together a client's journey (programming, nutrition, activity, cardio, sleep, etc.) •How to map out a client’s’ journey to ensure they achieve all their goals •Their favourite go-to strategy to break through a plateau and why •How they add additional value - including through collaborations with other professionals in the industry •An insight into the Personal Training industry now and where it might be in 5 years   Contact: Core Collective www.corecollective.sg 

This is the audio recorded version of the Academy Webinar series. We host the Academy Webinar series online over Zoom every Wednesday for our Fitness & Wellness Professionals.  What I should have planned and how can I plan for the future? Covid-19 has brought on a ripple of far-reaching economic impacts, posing a serious challenge for all people.  But for the self-employed, it’s especially tough to navigate through these unprecedented times.  This workshop will be presented by Batya Shulman, a Partner at St. James’s Place Wealth Management in collaboration with the Core Collective.  • What could I have done financially to prepare for COVID-19?  • What are the critical steps I need to take to plan for the future?   • Understanding the importance of my financials and budgeting   • What can I do financially post Covid-19?  Contact Core Collective: www.corecollective.sg

‘You can’t judge a book by its cover,’ the saying goes. And that’s absolutely true...for books. But when it comes to people, appearances really do matter. We all make subconscious judgments about other people based on their personal grooming and clothing habits. Sometimes our snap judgments don’t align with reality. But often enough, and particularly in the professional world, they do. We naturally gravitate to people who look the part and seem confident in their role. Ultimately, we all want the look that works for us – that complements our unique looks, projects authority, wears comfortably, but that also doesn’t get in the way or leave us scratching our head when trying to get dressed in the morning. Sounds complicated? It doesn’t have to be.  “To me, credibility is so key. If a naked man walks into a crowded room and yells ‘fire,’ what do we think? We just think he’s crazy. If a fireman says ‘everyone get out of here,’ do we question him? No. Instant authority.” - Antonio Centeno About Antonio Centeno Antonio Centeno is the founder of Real Men Real Style, a web-based company offering a wealth of style and grooming-related advice to men around the world. With literally thousands of educational resources, Real Men Real Style is helping men from all walks of life develop their personal and professional image. Because style is not just about looking good; it’s about realizing your full potential inside and out. Show Highlights Enclosed cognition: how dressing the part makes you feel the part Why we unconsciously give healthy-looking people the benefit of the doubt How to make good style and grooming an everyday habit Why it’s crucial for self-employed workers in any industry to develop their own uniform Right look, right occasion: clothing advice for trainers inside and outside the gym How to inspire confidence in your clients by custom-tailoring your personal image “There isn’t a right path. There is the path that you choose. This is the image and the presentation that I want to give and this is the direction I want to go.” The PT COREntreprenur Podcast is a project from Core Collective. This episode is brought to you by our very own Email Core Insider Newsletter. It's becoming ever so popular amongst personal trainers not only in Singapore but around the world. We deliver it to your Inbox once a month, usually around the 1st week and it's packed with new articles, podcast episodes, and key learnings from the COO of Core Collective. You guys have asked us to provide a follow up to these podcast episodes that include show notes, links to resources., short actionable steps, and we’ve done this with this newsletter. Those that are subscribed also receive an exclusive Core Insider video, that isn’t shared with anyone or shared anywhere else. Just for the eyes of the email newsletter subscribers only. And it's free and you can learn more at corecollective.sg/blog  Connect with Antonio Centeno Website: www.realmenrealstyle.com/  

Whether it’s at an office desk or on the gym floor, the daily grind of hourly work get’s old. Sure, some people manage to work a superhuman quantity of hours each week and come away with good money. But what about the quality of that work? Is it providing something of true, lasting value to the client?  Being a successful trainer is not about spending every possible moment in the gym and getting burned out in the process. It’s about moving each client towards their unique fitness goals, using whatever tools and strategies are most effective. Today’s guest Eric Bach is leveraging the power of online fitness and marketing to make personal training less like a grind and more like a smartly-run business.  “Are you building a business that is going to be sustainable for you in the long term? What are the other trainers in your gym doing? Ask yourself, is that really what you want? Because if you don’t take the actions that you need now, you’re not going to have that in the future.” - Eric Bach About Eric Bach Eric Bach, CSCS is a personal trainer, author, and fitness business coach at Bachperformance.com. Eric is passionate about helping trainers take their business online by cutting through information overload and helping coaches stop trading dollars for hours and build long-term, sustainable fitness businesses.   Eric’s hybrid training model pairs traditional one-on-one sessions in the gym with innovative online resources. By offering clients a real fitness solution, rather than a limited number of hours at the gym, trainers can build their reputation and create a business that’s both more time-efficient and sustainable in the long run. Show Highlights How moving away from the hourly model builds business resilience and flexibility Why business development should be done first thing in the morning “You are your best business card.” Personal appearance as business advertising Why being a successful trainer is about problem-solving, not hours worked Should I hire a coach? Eric’s expert advice on the when, why, and how “Be better than everybody else...and your business will start to build naturally from that point. Beyond that component, you have to realize that what you are selling is not fitness. You’re selling a complete transformation of the person on a whole.” The PT COREntreprenur Podcast is a project from Core Collective. This episode is brought to you by Nuzest. Nuzest premium nutritional supplements are formulated by global industry leaders and based on the latest scientific research.  These are in fact our go-to supplement for all things vegan. Personally, the clean lean protein bars and good green stuff bars are my daily snack go to… as they offer something that is quick, convenient and nutrient-packed that gives me balance when life demands a lot of me, and could also be a great supplement for your clients.  Anyway, go check these supplements out at www.nuzest.sg/. Nuzest are offering the listeners of this podcast a 10% off discount to try some of their products. So when you purchase, you’ll get 10% off by using the coupon code Core10 on the shopping cart page.   Connect with Eric Bach bachperformance.com facebook.com/eric.bach.3  

Thinking of starting your own gym? Trying to grow and improve your existing business? With so much competition in the marketplace, running a successful gym is not simply a matter of setting up a facility and watching the money roll in. All things being equal, what makes or breaks a small business is its ability to connect personally with customers and inspire employees. Choosing the right strategies to get your message across is critical. Maybe that means sticking with the tried-and-true tactics. Or, it could mean getting creative and taking cues from successful businesses in other industries. Work smart, not hard. Developing the right business plan for your gym will not only lead to success in the future, but also save you time and effort in the present. “It’s only when you break down each step of the sales funnel, you can find these great opportunities just to tweak something. The improvements in revenue are dramatic.” - Steve GrantAbout Steve GrantSteve has 18 years experience in the fitness industry as a lecturer and studio owner, and is currently the Director of Gym Hub. He works one-on-one with gym owners to develop effective plans for marketing, recruitment, and branding. Central to his message is the importance of creating an inspiring vision for your business, and developing the right strategy to make that vision a reality. Show Highlights Identifying and grabbing the ‘low hanging fruit’ of your marketing opportunities How to recruit staff that share your values and represent your business The importance of creating a compelling and exciting vision A ‘six-step blueprint’ to differentiating your brand How to learn new strategies by exploring other industries “You need to create your own story that people will talk about. I think this is the space that a lot of people miss” The PT COREntreprenur Podcast is a project from Core Collective. This episode is brought to you by Biostrap. The Biostrap is something I am currently using to hack my health. The Biostrap helps you measurably improve your sleep, recovery, and performance. The Biostrap platform utilizes a wristband and shoepod that work in harmony to help you understand your body and take your training and health to the next level. The coolest thing I have found aside from tracking my sleep, HRV, blood oxygen saturation among many other biomarkers, is that it can track detailed activity like cadence when I'm cycling, velocity and even reps when I’m working out at the gym.   Right now Biostrap is offering a special 15% discount for all our listeners and it is valid for 7 days. The code is CORE15. To claim your Biostrap head over to www.biostrap.com Click on the shop button, choose which set you would like and once you are on the shopping cart page, just enter the following code to receive 15% off when you pay in full. The code is CORE15 go and check it out at www.biostrap.com Connect with Steve GrantPhone: (0404) 002 370Email: steve@gymhub.com.auWebsite: www.gymhub.com.auFacebook: www.facebook.com/gymhub.au