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Project A Podcast

143 Episodes

58 minutes | May 13, 2022
42 answers: Lubomila Jordanova from Plan A 🌳 | PAP#131
In our new episode, Rainer Break, Operating partner at Project A, welcomes Lubomila Jordanova, CEO & Co-founder at Plan A, a science-driven SaaS platform for carbon accounting, carbon reduction and ESG reporting. Lubomila gets to the bottom of why data is everything for Plan A and shares for what purpose it is so important to stand behind your values.    Tune in now to take a look behind the scenes of an ESG company.
32 minutes | May 6, 2022
42 answers: Philipp Glöckler from Lollipod 🍭🎧 | PAP#130
In this episode, Philipp Glöckler, Co-host of Doppelgänger TechTalk Podcast and Co-founder of Lollipod, shares insights on his recent journey in founding Lollipod, a marketplace for podcast advertising. Philipp explains to Rainer Berak, Operating partner at Project A, why he believes success is behind every failure. An episode not to be missed by anyone interested in learning more about building product-first companies.
45 minutes | Apr 29, 2022
Fail Faster - Running Experiments with your digital product | PAP#129
In this episode, Markus Müller, ex Head of Product at N26, Circ, Lector and Coach shares his learnings about running experiments that help us to evaluate digital product ideas before they were built.
31 minutes | Apr 22, 2022
42 answers: Benedict Kurz | PAP#128
Rainer Berak, Operating Partner at Project A has worked with plenty of founders over the past years. And thanks to Project A’s network, he’s in touch with hundreds more. Every founder and every company is different, but all startups have to tackle the same 5 topics if they want to build a successful company: Growth, Tech, People, Data and ESG. Rainer is asking a standard set of 42 questions to all of them. Their answers are as individual as they are, but together they provide great guidance for all those who have decided to be entrepreneurs themselves. This week's guest: Benedict Kurz, Co-founder at Knowunity
45 minutes | Apr 18, 2022
42 answers: Markus Wübben | PAP#127
Rainer Berak, Operating Partner at Project A has worked with plenty of founders over the past years. And thanks to Project A’s network, he’s in touch with hundreds more. Every founder and every company is different, but all startups have to tackle the same 5 topics if they want to build a successful company: Growth, Tech, People, Data and ESG. Rainer is asking a standard set of 42 questions to all of them. Their answers are as individual as they are, but together they provide great guidance for all those who have decided to be entrepreneurs themselves. This week's guest: Markus Wübben, Co-founder at CrossEngage
30 minutes | Apr 8, 2022
Pricing as a validation for product-market-fit | PAP#126
In this episode, Jakob Knutzen, CEO at Butter, shares his learnings of introducing pricing for his community-led workshop platform. Charlotte picks his brain on the do’s and don’ts and what Jakob would do differently next time. A mandatory listen for everyone looking to monetise their community.
36 minutes | Apr 1, 2022
42 answers: Pia Frey | PAP#125
Rainer Berak, Operating Partner at Project A has worked with plenty of founders over the past years. And thanks to Project A’s network, he’s in touch with hundreds more. Every founder and every company is different, but all startups have to tackle the same 5 topics if they want to build a successful company: Growth, Tech, People, Data and ESG. Rainer is asking a standard set of 42 questions to all of them. Their answers are as individual as they are, but together they provide great guidance for all those who have decided to be entrepreneurs themselves. This week's guest: Pia Frey, Co-founder at Opinary
50 minutes | Mar 25, 2022
42 answers: Lina Arnold | PAP#124
Rainer Berak, Operating Partner at Project A has worked with plenty of founders over the past years. And thanks to Project A’s network, he’s in touch with hundreds more. Every founder and every company is different, but all startups have to tackle the same 5 topics if they want to build a successful company: Growth, Tech, People, Data and ESG. Rainer is asking a standard set of 42 questions to all of them. Their answers are as individual as they are, but together they provide great guidance for all those who have decided to be entrepreneurs themselves. Listen in, become part of this exchange and who knows: maybe you’ll be next to share your 42 answers.
43 minutes | Feb 4, 2022
Generalist vs. Specialist - How to start your Career | PAP#123
In our latest podcast episode Florian Heinemann and Rainer Berak talk with Project A's VP Talent Acquisition, Andrea Althaus about career opportunities for young talents. How do I make a career in management? Does it require more generalist or specialist capabilities nowadays? They also discuss how you can benefit from startup experience and why operational work can be useful for a career in management.
48 minutes | Jan 17, 2022
Digitization of the art market | PAP#122
In this episode we’ll discuss how business and technology changes the art market and what NFTs have to do with it. Tamer’s guest for this topic is Kerstin Gold, Art Market Strategy Consultant and co-founder of the Art+Tech Report. Learn more about the forces and the reactions of an industry that is changing rapidly.
40 minutes | Dec 13, 2021
Closing the experience gap through conversational commerce | PAP#121
Fabian Furtmeier and Dominik Unützer are co-founders of Amazd, a personal conversational storefront which set out to overcome the current flaws of today’s online customer journey. Often customers have to spend time on tedious research, sifting through incomplete product information to then be faced with the sheer agony of choice. Amazd helps customers make better purchase decisions by virtually connecting them with real human product experts. Listen to their story and how they plan to change the online shopping experience with Amazd for good.
28 minutes | Dec 6, 2021
Data, Dev Tools, Open Source: Why Project A is Doubling Down on Software Infrastructure | PAP#120
In this episode Uwe and Leo chat about various topics, including Leo’s personal journey into VC, the state of Crypto in 2021, why Project A’s is doubling down on data infrastructure, investing in Open Source, competing against US investors in Europe and many others.
43 minutes | Nov 8, 2021
Finding your first 100 customers that love you | PAP#119
This episode is a conversation with Amber Riedl, founder of Makerist - a DIY marketplace - on how she found her first 100 true fans and last year exited the company to fabfab. Amber guides us through her journey from growth hacking to entering new markets and how the pandemic shaped what she is focusing on today. 
51 minutes | Oct 25, 2021
Product Strategies | PAP#118
In this episode we’ll discuss the process of creating a product strategy - step by step. Guests are Klaus-Peter Frahm and Michael Schieben, creator of the product field and field.so and experts when it comes to product strategies.
18 minutes | Oct 11, 2021
Tech Insights #12: What should startups consider when outsourcing engineering work?
Perhaps your startup is growing too fast and you can't keep up. Maybe you're trying to throw together an MVP on the cheap. Whatever your situation, might have considered outsourcing some development work. But projects can go off the rails if you don't plan properly. We know both sides of the story because we outsource our developers too. So who better to ask about outsourcing than Project A's own CTO, Stephan Schulze?
30 minutes | Sep 29, 2021
Unpacking Brand Value| PAP#117
What is brand intelligence, how can a brand be ranked and its value be measured? Irina Ermak, Business Director at Interbrand, and Simon Walter, our Chief Brand Officer, shed light on the topic and discuss why startups should look into this, too! If you'd like to know more about Brand Value, or other brand-related topics, don't forget to sign up for our annual Project A Knowledge Conference! Apply for a ticket now. We look forward to seeing you there. Apply for an online ticket now: https://bit.ly/2ZAY6hH
16 minutes | Sep 24, 2021
Tech Insights #11: Where is the boundary between MVP and fully-functional product?
Most of us know what an MVP is supposed to do. .. in theory. An MVP is an early product version that is simple, cheap, and quick to build, so you can test it with real users.  But if it's so simple, why do some engineering teams get stuck iterating on MVP-quality code? Why is it so hard to throw the MVP away and start from scratch? In this week's discussion, Stephan and I try to clarify this conundrum with some concrete examples.
16 minutes | Sep 16, 2021
Tech Insights #10: Do you need to go to CTO School?
As the startup grows, the founding CTO has to undergo a painful metamorphosis into a fully-fledged executive. Or not. Some eventually step aside and allow a more experienced hire to assume the role.  Could continuing education help technical founders evolve into well-rounded CTOs who stick around for the long haul? Something like a… CTO school? Merlin chats with our own CTO, Stephan Schulze, to address this very question.
47 minutes | Sep 16, 2021
From operator to Lightspeed, with Paul Murphy | PAP#116
A discussion with Paul Murphy, who recently joined Lightspeed Venture Partners’ in London. We discuss Paul’s long, varied and impressive career on both sides of the table. From company founder, angel investor to venture capitalist. He gives us an insight into Lightspeed’s ambitions in Europe and his own investment philosophy.
16 minutes | Aug 30, 2021
Tech Insights #9: Measuring Developer Productivity
Team performance and productivity—can you really measure it accurately? And is it worth the effort? These are eternal questions that most managers are perpetually re-evaluating. Fortunately, most software development tasks are logged in one way or another. Therefore, you'd think that it would be easy to measure developer productivity. But in reality, it's anything but simple —there are just too many data points. In this session, our CTO Stephan shares his views on how to filter the signals from the noise.
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