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On today's episode Pete and Wally discuss social media marketing and how it relates to digital publishing.

Insights for tracking and analyzing audience engagement.Sponsored issues with IssueM.Should you raise prices for your existing subscribers?Coming Soon: Leaky Paywall 5.0!Custom News Feed

In today's episode we discuss whether you as a publisher should sell memberships, subscriptions, or ask for donations. In coversations over the last few months, we've talked with a lot of local news publishers who have leaned toward selling the concept of a membership rather than a subscription to entice their readers to pay for access. And some are making it mission based and asking for donations.  Which one is right for your publication? 

Catch MagazineZEEN101

Today Pete interviews Greg Wolfe of 4 String Media about how to generate more profits from your existing subscribers through some tactical methodology. Greg has been in the publishing space for over 25 years and brings a ton of knowledge from the print and digital world. 

Today we discuss 10 different promotion ideas you can use right now for the upcoming holiday season.

Street Photography MagazineZEEN101

In today's show we discuss 6 different publishers that have launched new publications and products. Learn strategies and tactics that you can use in your own publication to grow your subscribers and revenue.

Today we talk about the strategy to setting up your paywall. Learn about the top four approaches to building your email lists and converting paid subscribers. We also talk about how to price your subscriptions and calls to action that motivate your readers.

On today's episode we discuss why a publisher should have a paywall on their website.