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Out in the Big Blue | Digital Marketing & more

25 Episodes

23 minutes | May 16, 2018
Ep 25: Known &the Subtle Art of not giving a f#*!l
In this episode Brendon and I review 2 books, Mark Shaeffer's Known and Mark Manson's The Subtle Art of not giving a F#$! Both we rate highly.
12 minutes | May 7, 2018
Stories and Social Media
Snapchat stories, Instagram Stories and Facebook stories. we all love a story teller which is why stories are such powerful business tools, when done well.
25 minutes | Sep 12, 2016
Episode 23: Creativity Series - Could you be an author?, Sarah Barbour, Aeroplane Media
In today's episode of my Creativity Series,  I chat to Sarah Barbour from Aeroplane Media about writing a book. Do you have a book within you? Sarah believes many of us have one within us and she works particularly with business owners to help them turn their business ideas or offer into a book. It is a great way to grow your business, cement your authority and feel a great sense of satisfaction as well will creating something, that perhaps you never thought you could. She has a webinar coming up on the 15/9 - where she also talks in more detail about how this can happen for you!
22 minutes | Aug 25, 2016
Episode 22: Creativity Series - What is it exactly?, Lisa Murray, Founder - Creativity Lab
Welcome to the first in a new series of podcasts on Creativity.  Today I am joined by Lisa Murray. Lisa is the Australian founder of Creativity Lab, a thriving international business which invites you to nurture your ideas into life. MBA qualified, Lisa is an unconventional business coach, prolific writer and creative adventurer. Her book 'Stop Waiting, Start Creating' launched in 2016 and her next book ‘Creating Beyond Burnout’ will launch in November. Lisa offers innovative online programs and live events for entrepreneurs, change agents and creatives who are willing to create beyond the status quo.  Find out more at www.CreativityLab.tv www.StopWaitingStartCreating.com and www.BusinessAlchemyLab.com  In this podcast we discuss the nature of creativity, what can block it and how we can encourage it to thrive. We all are creative beings and sometimes we need to reset that mojo within us at times.  Lisa also discusses her upcoming FREE webinar - Stop Killing your Creations! which she will be running on the 1/9/16. 
30 minutes | Aug 3, 2016
Episode 21: Do you have a brand or just a logo? Brendon O'Sullivan - Big Blue Digital
IN this podcast, recorded from BLAB, Brendon and Leanne chat about the differences between thinking of your business as a brand and not just the mindset of a 'logo'. This difference creates a distinct difference in how you approach what you do and how you get that message out there. 
23 minutes | Jul 21, 2016
Episode 20: Entrepreneur Series - Jo Bendle - Insights into become more productive
Today's podcast is with Jo Bendle - Productivity expert & Coach chatting to me today revealing some insights into Productivity and why we might struggle with getting things done - even when we have so much to do! If overwhelm and underperformance are on your radar - have a listen and visit her website as she has new course starting August - designed to make you more productive in 90 days than you have been all year.
21 minutes | Jul 3, 2016
Episode 19: Letting go of your fear of Livestreaming
In today's podcast, I chat with Brendon via BLAB on how we can let go of our fear of Live streaming and a great place to start with that is using BLAB. Even easier than have phone - can broadcast, today we look at have desktop, can speak, can live stream. No one is perfect and the beauty of blab is that you don't need to be. Trust that you can connect with your community in this way and just start. 
14 minutes | Jun 14, 2016
Episode 18: 5 min with Nicki Hauser - Marketing & BD Manager - ALPMA
How timely given Microsoft's announcement just yesterday that they are intending to buy LinkedIn. I for one think this is a smart move and one that shows that Microsoft really understand their target market and where their 'peeps' actually are. So today's podcast is focussed on a LinkedIn group success story for ALPMA as I chat to Nicki Hauser - Marketing & BD Manager for ALPMA about how she has grown their LinkedIn community from 70 members to over 2000. 
19 minutes | Jun 6, 2016
Episode 17: 5 min with... Urszula Richards - Community Manager - Kathryn Hocking eCourse Launch Formula - Community Manager
Today's 5 mins podcast is with Urszula Richards, Community Manager at Kathryn Hocking's eCourse launch formula. Urszula managers the growing and very active Facebook group for the eCourse Launch Formula, which takes in new members at regular intervals and includes members from all over the world. 
25 minutes | May 23, 2016
Episode 16: Entrepreneur Series - Paul and Melissa Knaggs - Can a married couple stay married and grow a business?
In today's podcast, I am starting a new series on Entrepreneurs. Real ones like you and me. In this first interview I am speaking with Paul and Melissa Knaggs, Blueridge Projects who have a long history of developing large scale industrial and commercial projects across NSW, WA and into QLD. Listen to their insights on how they kept going, what they have learnt and whether you can actually stay happily married and grow your business at the same time, it is a challenge in every sense.
25 minutes | May 18, 2016
Episode 15: 5 mins with... Al Rayner, RaynerAg discussing the conversation that you create via Twitter with your audience
Alastair Rayner is the principal of RaynerAg an agricultural consultancy based in Tamworth, NSW. Alastair has been committed to the beef industry for 20 years, including 17 years as a Livestock Officer (Beef Products) with NSW DPI. He also has a rather large twitter following. He discusses his twitter journey as well as his golden rule of twitter - Don't Tweet Drunk" in this podcast with Leanne. Words to live by indeed!
20 minutes | May 12, 2016
Episode 14: The internet of things, the Jetson's have finally arrived.
Brendon is a hard core early adopter of most things, in this recording of our most recent blab, we discuss the internet of things, where it has come from, where it is going and road test our latest little toy, Amazon's echo - Alexa. She is a fun joke teller!
18 minutes | Apr 28, 2016
Episode 13: 5 min with Kim Goldsmith - Ochre Communications, get organised with your blogging
In today's episode I am discussing the transformative power of being organised when it comes to your blog. Not everyone can spontaneously bang out 500 words that makes sense, nor think up that great idea on the spot. Kim and I discuss the benefits of a content calendar and why you need to have one. 
26 minutes | Apr 20, 2016
Episode 12: 5 min with Nathan Shooter - Thrive Media discussing the power of video
Join me in this episode as I discuss the benefits and tricks to watch for when you start using video in your business. This may be an area to bring in the experts. 
20 minutes | Apr 14, 2016
Episode 11: 5 min with Graeme Rees - KLR Marketing - Podcasting
In this episode I am joined by Graeme Rees to discuss the rebirth of Podcasting and why audio is and remains such a powerful medium to build connections
14 minutes | Mar 20, 2016
Episode 10: 5 mins with... Kelly Reynolds, Lazy River Estate discussing building a relationship with your customer via Instagram
In this episode of 5 mins with, Leanne discussed Instagram with Kelly Reynolds, Functions & Events Coordinator at Lazy River Estate. Kelly has some great information about planning. scheduling and promoting her posts to her target customer. She also discusses how important building relationships with her customers via Instagram has been and how successful. 
14 minutes | Mar 17, 2016
Episode 9: 5 min with Brendon O'Sullivan - LinkedIn for your small business
In this episode, Leanne catches up with founder and CEO of Big Blue Digital, Brendon O'Sullivan to discuss the importance of LinkedIn and how he has successfully grown his connection base and helped generate '000's during that time. 
17 minutes | Mar 14, 2016
Episode 8. 5 mins with Kate Wright - Facebook and Blogging
Kate discusses a little of the background behind Inspired Mood with Leanne, focussing on how she has managed to add to her Facebook community, despite working full time in other areas.
12 minutes | Feb 29, 2016
Episode 7: 5 mins with Jo Otto - Maths Rockx, a small business story of the APP creation world
Listen to Jo Otto from Maths Rockx speak with Leanne O'Sullivan from Big Blue Digital about her decision to develop an APP and the process of making that happen for her start up and not just any APP, the number one education APP on ITUNES! She chats briefly about why an APP, apple vs android and that vexed matter of cashflow!
16 minutes | Feb 29, 2016
Episode 6: 5 min with David Duffy - Business DNA, Rebranding your business, what do you need to focus on in the digital space
David Duffy from Business DNA speaks with Leanne about some of the thinking behind how they choose various elements of their digital ecosystem and how these are aligned with their customers and business goals. You don't need to have every choice on offer, just like a smorgasbord, if you include everything without thinking, it often does not work.
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