Episode 3 - Susan Sandler / PopUpSummer!
Shopping in stores might not be your move of choice right now, and we respect that. But not shopping at all? Get. Real. (We know you better than that.) Which is why we're super psyched to host Susan Sandler on our podcast. Susan is the founder and CEO of PopUpSummer!, a company dedicated to setting up just the sort of virtual shopping experience with up-and-coming / indie brands that is just so perfect for these COVID-affected times.
On Saturday, July 18th, 2020, you'll be able to virtually participate in a shopping event called HamptonsLive! via, of course, Instagram Live. The event, produced by PopUpSummer! and hosted by our homie DJ Nicole Rosé via her @supbabepod IG, features some amazing brands / products that are must-haves for Summer 2020.
On this episode of the podcast, we sit down with Susan to talk about how she got started producing pop-up shopping events, the future of branding (hint: focus on authenticity), the HamptonsLive! event, and, of course, her Hamptons faves.
01:00 – Introducing Susan!
02:43 – The future of fashion post-2020
06:30 – Storytelling, digital presence & the importance of authenticity
07:37 – HamptonsLive!
13:29 – Susan gets out east
15:29 – Nightlife in the Hamptons over the years
17:20 – Susan's Hamptons faves
18:35 – Event space and decorative planning
20:31 – HamptonsLive!'s philanthropic component
22:43 – VIP tickets (pro-tip: must have)
23:46 – Hiking in the Hamptons