Episode 3 - Susan Sandler / PopUpSummer!
Shopping in stores might not be your move of choice right now, and we respect that. But not shopping at all? Get. Real. (We know you better than that.) Which is why we're super psyched to host Susan Sandler on our podcast. Susan is the founder and CEO of PopUpSummer!, a company dedicated to setting up just the sort of virtual shopping experience with up-and-coming / indie brands that is just so perfect for these COVID-affected times. On Saturday, July 18th, 2020, you'll be able to virtually participate in a shopping event called HamptonsLive! via, of course, Instagram Live. The event, produced by PopUpSummer! and hosted by our homie DJ Nicole Rosé via her @supbabepod IG, features some amazing brands / products that are must-haves for Summer 2020. On this episode of the podcast, we sit down with Susan to talk about how she got started producing pop-up shopping events, the future of branding (hint: focus on authenticity), the HamptonsLive! event, and, of course, her Hamptons faves. 01:00 – Introducing Susan! 02:43 – The future of fashion post-2020 06:30 – Storytelling, digital presence & the importance of authenticity 07:37 – HamptonsLive! 13:29 – Susan gets out east 15:29 – Nightlife in the Hamptons over the years 17:20 – Susan's Hamptons faves 18:35 – Event space and decorative planning 20:31 – HamptonsLive!'s philanthropic component 22:43 – VIP tickets (pro-tip: must have) 23:46 – Hiking in the Hamptons