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Girl Get Visible Podcast: SEO Traffic, Marketing, and Business
36 minutes | Apr 18, 2021
Building a Sustainable Business Model with Membership Sites- Guest Stu McLaren
Many coaches, course creators, and entrepreneurs need help with creating a membership site and recurring revenue business. Recurring revenue model is important because having a membership builds a sustainable business that allows you to make revenue and serve with less stress. In today’s episode, I talk with guest Stu McLaren about how to build recurring revenue businesses with membership and subscription businesses. Memberships is a widely used sustainable business model and practice, but keeping members and not getting overwhelmed creating content every month is always a challenge for membership site owners. I've been a membership owner for almost 4 years now. I started with my retailers’ membership and shifted to my current SEO membership. Many people hear about building membership and think all they need to do is throw their content on a membership site on WordPress or membership site on Squarespace and they will magically make money every month. I learned from our guest today Stu McLaren that a membership site needs strategy and to build a community to continue to grow and thrive. We talk with Stu McLaren the Owner of Tribe and Master of Memberships at Tribe. Stu McLaren has been running and working with memberships sites for a few decades, starting as one of the founders of membership plugin Wish List members, working with Michael Hyatt on platform University, and now he is the force behind 1000s of memberships working with membership owners in his Tribe program since 2016. We had a great time talking about recurring revenue model and how it will build a sustainable business that allows you to make revenue and serve with less stress Here's what you'll learn in this episode: how to create a membership site that keeps members engaged and excited? How Stu use affiliates and JVs to help with his Tribe launch What business will have a lot of success with membership sites the truth about how and what you can price your membership site how to start a membership even if you don’t have a large audience? Resource shared in this episode: Join Stu's free Membership workshop on April 22nd https://girlgetvisible.com/tribeworkshop
39 minutes | Apr 10, 2021
Growing a Successful Business with Tasha Booth
Every entrepreneur has a story behind their business. Take a moment to think about your unique story and walk through the journey that has led you to where you are today. The virtual space can feel overwhelming, with every business owner trying to market themselves the best. Here at Girl Get Visible, we always want to stand out from the ‘sea of sameness’ and be visible to our ideal clients. When trying to grow your business, it’s important to build a strong foundation and gain positive growth. We figure out what we love to do and what clients are contacting us for, our ‘zone of genius’. Introducing our Guest Speaker, Tasha Booth Founder and CEO of The Launch Guild Agency, Tasha Booth is passionate about helping service providers, such as Online Business Managers and Virtual Assistants, start and grow their own successful businesses. As a past Virtual Assistant, Tasha has real life experiences to use in coaching and services that resonates with entrepreneurs. Entrepreneurs face new obstacles constantly. For example, an entrepreneur may struggle with getting found by their ideal client. Or maybe you are struggling with balancing all of your workload alone? Having a steady foundation and compassion for what you do, can help with growing a business. How to grow your business? Tasha talks about creating a virtual support business with a strong foundation, agency growth and what working in your ‘zone of genius’ means. For example, Tasha hosted coffee chats and invested in paid programs to add value and business growth. Are you interested in becoming more visible by successfully marketing to your targeted audience? Do you know if you are currently working in your “zone of genius”? Do you currently have a team or are you looking to create a team to assist in the growth of your company? Are you a new entrepreneur having a difficult time with being more visible to others, especially on social media? Resources Tasha has amazing services/resources that can support you in your business. Check them out below: For a free opt-in from Tasha Booth, please email email@example.com If you are looking to receive services and system support for your business, you can check out Tasha Booth’s services by heading to: https://thelaunchguild.com/ If you are a Online Business Manager or Virtual Assistant looking to kick it up a notch: tashabooth.com Also here are additional ways to reach out: FB: https://www.facebook.com/thetashabooth IG: https://www.instagram.com/thetashabooth/ About Tasha Tasha Booth actually began her journey in the online business space four years ago as a VA when she decided she was tired of living an ‘ordinary’ life on someone else’s terms. Now, as the Founder and CEO of the Launch Guild agency, business coach to virtual support professionals, and host of the ‘How She Did That’ podcast, Tasha is passionate about helping service providers start and grow successful businesses so they can make the life of their dreams a reality.
54 minutes | Mar 17, 2021
Manage your money as an entrepreneur with Belinda Rosenblum
Many entrepreneurs, course creators, coaches need help with managing their money as an entrepreneur and their small business finances. Learning how to manage money as an entrepreneur is important because managing money will help you save more and take home more money from your business. In today’s episode, we talk with Belinda Rosenblum, CPA and Money Strategist at Own Your Money Belinda Rosenblum has spent years working in finance and in the last 4-5 years has created programs to help entrepreneurs better understand and manage their finance. We had a great time talking about how to manage money as an entrepreneur and how managing money will help you save more and take home more money from your business Here’s what you’ll learn in this episode about small business finances and entrepreneur finances: How to make money as an entrepreneur? What you need to know to manage small business finances and entrepreneur finances. when you should start managing and budgeting in your new business how to make more from your business without just increasing sales and raising prices How to pay yourself as a business owner? What is profit clarity? How to create predictable income in your online business? Resource shared in this episode:Download the freebie 5 EASY WAYS TO MAKE MORE BANK IN YOUR ONLINE BUSINESS: Stop Leaving Money On the Table And Create Predictable Income (So You Feel Secure Paying Yourself Every Month!) – Join the MAKE BANK BOOTCAMP: Get the 3-Step Blueprint To Increase Profits In Your Business Without Needing To Increase Your Revenue Here are some of the videos we discussed. You can charge more. Here’s how: https://upload.facebook.com/watch/live/?v=178391640550985&ref=watch_permalink Freedom. Choices. Why I care… https://upload.facebook.com/watch/live/?v=425326695238138&ref=watch_permalink Video: Good news… it’s not your fault! Did you ever learn how to be great with money? — includes the “Own Your Money” dance by Belinda’s children (111k views) https://upload.facebook.com/watch/live/?v=10155829141086519&ref=watch_permalink
33 minutes | Mar 8, 2021
How SEO gets people to buy
When you hear about SEO, the ending tagline is always just, it attracts more traffic to your site. But I am here to tell you that SEO is much more than that. In this episode, I talk about how SEO attracts the right traffic to your site, grows your brand and makes residual income. When you have good SEO, it prepares people to buy from you. It helps people along their buying journey when they are checking out your products, so it’s important we focus on doing this process right. I am always looking for a way to increase my clientele and sales, without having to become a salesperson, and I am sure there are other entrepreneurs who feel this same exact way. After years of studying, using and teaching SEO, I have found 5 reasons on why having good SEO is essential to your business. I am sharing them within this episode, so that you can win too. Do you want to attract the right traffic to your site? Do you want to educate people on what you have to offer? Are you looking for an easier way to introduce your offers? Do you think people would like and trust your products but don’t know how to get them to see? Are you trying to gain more traction and be more shareable on social media? If you’ve answered yes to any of the above questions, this episode is just for you. Want to learn more on how to keep building on your SEO the right way. Please see some great options to check out below: My March Magnetic Content Challenge, also begins today, March 8, 2021 and it is a 5 day program that transforms your content to attract the right client. It will also help you with understanding how these 5 results work together for your benefit. It is not too late to join the challenge at girlgetvisible.com/challenge Join our SEO Growth Mob Facebook group: SEO Growth Mob Facebook Group Enjoy the episode!
29 minutes | Mar 2, 2021
Number 1 Backlink Strategy for 2021
I am here to provide you the secret sauce of SEO..... Everyone has been on social media, creating new businesses and just getting out there! Because of this, we now need to strategize to not get caught in the “sea of sameness”. Being visible using SEO is more than just getting your business posted everywhere, being on clubhouse or having a lot of followers! In this episode, I talk about a backlink strategy that I know is going to be successful in 2021. As opportunities are starting to expand, getting backlinks are starting to get more difficult. You are probably wondering, why are backlinks so important to SEO? Great question, in this episode I break this down for you. Are you interested in standing out with SEO? Do you want more information around backlinks? Do you want your customers to find you quicker and easier? Then you are at the right place and on your way to being a trusted and popular brand in the eyes of search engines! Interested in joining our March Magnetic Content Challenge? Register today at www.girlgetvisible.com/challenge
31 minutes | Feb 9, 2021
The mindset blocks that are stopping your SEO
Hey Guys, I am back again with another LIVE podcast episode, this time using Instagram LIVE! If you have been an avid Girl Get Visible listener, you will know that I am passionate about the overall wellbeing of entrepreneurs. I have so many amazing past episodes where I’ve spoken or have had guest experts speak about taking care of ourselves as a business owner because quite frankly ---- it can be A LOT! I’ll add some links to those episodes, for you to check out. In today’s episode, I am talking about 6 habits that can block you from creating good SEO content and driving traffic to your site. As business owners, we can sometimes struggle with getting ourselves out there and really showing our clients that we are the experts in our space. We struggle with believing that no matter what we do, we won’t get to the level we need to be. I am here today to tell you, that you are blocking yourself. Are you tired of waiting for your business to “kick-off”? Do you struggle with SEO? Do you believe you don’t have the time to do all that you need to do to be successful with SEO? Have you been doubting yourself and your business? If so, I am speaking to you in this episode. You need to stop and listen now. Don’t forget to check out some goodies below, that was mentioned in the episode to support you in your SEO Journey! MY SEO WRITER: myseowriter.com/demo FB Group: https://www.facebook.com/groups/SEOGoodyMob Past podcast episodes to check out: Episode 41: https://girlgetvisible.com/stop-sitting-at-tyler-perrys-table-and-make-your-own/ Episode 56: https://girlgetvisible.com/episode-56-the-other-syndrome/ Episode 58: https://girlgetvisible.com/how-seo-can-help-against-business-burnout/ Episode 63: https://girlgetvisible.com/breaking-through-the-myths-of-mental-health/
87 minutes | Jan 28, 2021
Can every business thrive on clubhouse
Are you on Clubhouse or do you know what Clubhouse is? Clubhouse is an invitation-only, audio-chat social networking platform that has taken over the internet! I have been engaging on clubhouse for quite some time and have had the amazing opportunity of hosting rooms, being a moderator and cultivating relationships with clients and other entrepreneurs. For this episode, I wanted to give you LIVE access into my very own Clubhouse room….. and the category is: Can your business thrive on this platform? Being that Clubhouse is such a buzz, I have seen some really great reviews and success stories, but I would be remiss to not share that the experience of success is not shared by everyone. Some business owners are really struggling to see the value of using this platform. In this episode you will hear some real feedback from business owners that use or have tried to use Clubhouse as a strategy to support their business objectives and goals. Being that this was not a typical podcast, but a LIVE streaming of a Clubhouse room, I was successfully able to have 4 moderators and 16 guests share their experiences. Each moderator and guest provided an introduction of themselves and their business. We had quite a mixture, from product based businesses to service based businesses. Thank you to everyone who generously provided amazing tips, strategies and experiences. Are you curious to know if EVERY business can thrive on Clubhouse? Are you curious to know what NOT to do on Clubhouse to actually thrive? Do you have interest in gaining valuable tips/strategies to get started? If you’ve answered yes to any of these questions, listen to this episode! We are here to provide you some serious tea. So, do I think Clubhouse can help all businesses thrive --- my short answer is YES, and this podcast episode explains why. Make sure to show some support and love to all the businesses that were introduced in this episode!!
34 minutes | Jan 14, 2021
Top Episodes of 2020
If I could describe 2020 in one word, I would say it was UNPREDICTABLE! Not only because of all the events that occurred but there was so much that happened for us, the Girl Get Visible podcast family. This episode is a reflection of this years’ wins and lessons, including pointing out our TOP episodes that killed it with downloads (and why they did!). We used SEO (of course!) to communicate our content and talked about topics that had real time relevance in 2020. But most importantly, we could not have done this without you, our GGV podcast listeners and our amazing guests! Are you an avid GGV podcast listener? Are you interested in knowing what episodes did really well? Do you want to see which episodes resonated the most with other listeners’ businesses? Do you have questions on if having a guest on your show is REALLY worth it? Then this is a great episode for you to check out! Our TOP 10 episodes of 2020: #10 Episode 66 : Getting visible through podcast and community with Danielle Desir #9 Episode 1 : Three things to consider before starting an online boutique #8 Episode 58 : How SEO can help against business burnout #7 Episode 57: Boosting business growth with content first #6 Episode 56 : The Other Syndrome #5 Episode 72: Growing engaging groups with Sandra De Freitas #4 Episode 53: Serve, Sell and SEO better in a crowded market #3 Episode 55: SEO Beginners Guide #2 Episode 54: Focus pays- Why I didn't do the social challenge #1 Episode 69: Getting visible in a crowded market with LaShayla Simpson
20 minutes | Dec 24, 2020
Podcast Show notes that will increase your downloads
Many entrepreneurs need help with creating podcast show notes that add value and increase help to increase their downloads. Podcast show notes are important because creating good show notes will help your episodes get found in the search engine and drive traffic to your website. In today's episode, I walk you through my podcast show notes template and I go in-depth about how entrepreneurs can benefit from creating podcast show notes with SEO in mind. This the process I've used to get over 113k downloads even though I've only had 73 episodes. These downloads have been largely in part due to the SEO and show notes process I've created that continues to get episodes found and downloaded long after they have been published. I thought this was important to talk about in this episode because Show notes are one of the main ways people find new podcasts to listen and good shows will help you grow your podcast downloads much fasters. Here's what you'll learn in this episode: what you should put in your show notes? Why you shouldn’t use podcast transcripts in your show notes? how to write show notes that increase downloads? the big mistakes podcasters make with their podcast show notes Resource shared in this episode: Episode with Danielle Desir- https://girlgetvisible.com/getting-visible-through-podcast-and-community/ Video about Clubhouse https://youtu.be/Kys0902xNEY Automate your podcast show notes with My SEO Writer https://youtu.be/qPYsyDQ4lPA
55 minutes | Sep 30, 2020
Growing Engaging Groups with Sandra De Freitas
Facebook Groups are very common areas for a group of individuals to come together and build a sense of community. Now it’s become such a norm, that there is a FB page for everything, from talking about tv shows/movies to self-care tips! Even us here at Girl Get Visible have our own FB group, where we provide a lot of content to try to encourage engagement for our group members. The golden question is, do we know why sometimes FB groups tend to lose it's steam? Today, we are speaking to talented business owner and friend, Sanda De Freitas, of De Freitas Consulting, LLC - to gain insight on ways to increase engagement in your Facebook Groups. Sandra specializes in providing guidance on how to build your group members, maintain and retain their engagement, and prep them to buy your product in your next launch! Sandra has about 16 years of experience in this area and has assisted or been a part of 300 groups!! Engagement in FB groups are essential to the success of your business and product. Do you believe that building a FB group right now is essential? Are you curious to know what engagement in a FB group actually is or how it works? Do you want to know how to monetize your FB group? Are you curious in knowing how this can assist with creating successful content? If you are interested in learning more about how Sandra can help your FB group, visit: girlgetvisible.com/engagedgroups101 Also here are additional ways to reach out to Sandra to learn more! Email: firstname.lastname@example.org Website: www.engagedgroups.com FB 1: https://www.facebook.com/engagedgroups FB 2: https://www.facebook.com/groups/GroupsForEntrepreneursWithSandra/ IG: https://www.instagram.com/engagedgroups/ Sandra De Freitas is a community expert who helps entrepreneurs grow, engage and monetize their online communities. She has had her hands in over 300 Facebook Groups, been part of 6 and 7 figure launches and been an online entrepreneur for 16 years!
4 minutes | Sep 14, 2020
We're rewriting our story [Audio Experience Part 5]
This track is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood
4 minutes | Sep 14, 2020
Roll into your Composer Zone [Audio Experience Part 4]
We've crafter our message started to build who we are through our content and now it is time to Compose. Remember this is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood The composer begins to make your own music (or content for our journey LOL) You build consistency around what people will get from your business, the value your products service, and experience brings. Now you enter the Zone
5 minutes | Sep 14, 2020
What does your future content hold? [Audio Experience Part 3]
This track is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood We talk a lot about our past and loving who you are right now during this journey. But I don't want you to forget about your future self she/he should be part of your message too. Part of Content creation and content marketing is sharing our dreams and coals and helping as we help our customers to find theirs
6 minutes | Sep 14, 2020
Don't stay Anonymous [Audio Experience Part 2]
You can't visible hiding in the corner. In this part of the experience, we begin with a lot of self-love and confidence that it takes to really be a great content creator. This is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood
2 minutes | Sep 14, 2020
Enter the Crafter Zone [Audio Experience Part 1]
This is part of full audio experience words paired with music and song, to listen to the full experience at https://girlgetvisible.com/mood We kick things off jumping right into our crafter zone, the crafter zone is when you first begin the journey to becoming a content creator and start to formulate your message and who you want the world to experience you and your business.
4 minutes | Sep 14, 2020
Intro to Content to Creation Audio Experience
This is a lot different than our usual podcast episodes. the next 10 tracks on the podcast are part of an Audio Experience created especially for you listen to, vibe to, and motivate you through your content creation journey. These words are paired with songs and music from some of the top creators and motivators. Listen to the full experience at https://girlgetvisible.com/mood
70 minutes | Sep 4, 2020
The business of creating your brand with Stephanie Arnold
“We do hard things well” - Excerpt from Stephanie Arnold Our guest comes today, with a wealth of experience in journalism, strategic coaching, content creation and editorial architecture. Stephanie Arnold, CEO of Wash Creative Strategies is not only a fellow business owner, but is also my friend and sorority sister. I was very excited to get her on the show today, to speak about visual identity, finding your purpose, her podcast, and her book that should be coming out this month! A lot of times business owners and entrepreneurs struggle with their visual identity and their brand. This struggle can reduce your chances of visibility and being found by your intended audience. Stephanie shares with us the solution, which is understanding the importance of your business’s visual identity and finding your purpose. So, let’s dive into the business of creating YOUR brand. No matter the stage your business is in, you can always work on solidifying your brand. Our wonderful guest, Stephanie Arnold talks about one of the most important strategies to creating your brand, which is clearly identifying your brand's identity. This includes being consistent with your colors, logos and typography, so that it resonates with your audience when they are searching for you. Also, it is important to remember that content creation is a business and there is not one single way to be successful in how you create content to be successful in your business. Stephanie talks about her podcast, The Business of, which touches on realizing the creativity of others and highlighting the unique ways they have became influential or successful. This information can be a useful resource in seeing the various different ways to create content. Lastly, Stephanie opens up about her upcoming book, Break Up to Come Up: 8 Lessons to Navigate any relationship like a boss, which provides a first look into her personal life and how her experiences are relevant to her business. As an entrepreneur trying to create your brand, it is important to remember that everything in your life is connected, from your purpose, your business, and your personal relationships. At some point you have to identify what does not relate with your brand & purpose. So think about this: Are you having trouble with the branding of your business? Is your brand’s identity clearly identified? Are you concerned about your visibility to your audience? Have you reinvested in yourself and business The information provided by Stephanie would provide applicable resources and examples to help with the successful creation of your brand. Within this episode, we also spoke about some of Stephanie Arnold’s recommendations and favorites: Recommended Book: Upstream: How to solve problems before they happen by Dan Heath Podcasts to check out: The Nicole Water Podcast Favorite Software Program: Acquity Check out Stephanie Arnold today: Website: stephanielarnold.com Facebook: facebook.com/mssarnold Instagram: instagram.com/msstephaniearnold Email: email@example.com Podcast Inquiries: firstname.lastname@example.org Biography of Stephanie Arnold: Stephanie Arnold CEO of Wash Creative Strategies where she specializes in strategic coaching, content creation and editorial architecture for small businesses and non-profit organizations. Her suite of services include social media management and analytics, writing for publication, web branding and visual identity, and content management and development. Wash serves businesses at every stage of development.
23 minutes | Aug 31, 2020
Are you ready for passive income?
HEY GUYS - We’re Back! After coming from a mini summer break, I couldn’t wait to dive into this topic about passive income. As we start to emerge and embrace what is considered the “new normal”, entrepreneurs and business owners are becoming more interested in different ways to earn more income. My most recent conversations with some clients and even my own coach, have all been around passive income. To put it bluntly, the reason we may not be successful with passive income is because our mindset needs to change. We have this mindset that we need to always do more, which potentially cause business burnout. Entrepreneurs and business owners, like myself, tend to struggle with the thought that we must be actively creating something new or working a lot of hours to make the income we want. Have you ever thought about instead, focusing on maximizing the content and products you already have? Think about these questions as you dive into this topic: Are you ready mentally to start making passive income? Have you taken a step back and analyzed your business to see where you could maximize what you already have? Did you know SEO is a great way to potentially earn passive income? Remember. Do not focus on the quantity of what you do, but more importantly the quality. Quality of your content, your products and your business. You got this! Here are some previous Girl Get Visible Episodes to check out about burnout and mental health: GGV Podcast Episode 58: How SEO can help against business burnout GGV Podcast Episode 63: Breaking through the myths of mental health with Raven Waterman Also, if you’re looking for some quality blog content ideas, check out : girlgetvisible.com/blogs101
43 minutes | Jun 27, 2020
Getting Visible in a crowded market #RealSEOStories
Standing out in a crowded market is one of the biggest challenges and fears of our businesses. Well, there is a bigger market than the bridal industry. This episode's guest LaShayla Simpson of ellesdreamevents.com/lets-party tells her journey with finding her audience and attracting them with dope content that is unique to her business and her tribe.
28 minutes | Jun 24, 2020
Should you focus on SEO or Facebook ads?
Have you struggled with choosing between running Facebook Ads or focusing on SEO to get customers and clients to your business? We always hear from the gurus and the experts about what we should do, but in this episode, I talk to La'Shonda DeBrew, a business owner, just like you about her decision between the 2 and how here choice has helped grow her business, podcast, and made content creation so easy that she can focus on other things. Bonus we also talk about the cost and cost savings between the 2. Also, added bonus since La'Shonda is a virtual CFO (aka the money lady) she also talks about the cost and cost savings of choosing between the 2.
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