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One-Minute Marketer with Mark Mathis
2 minutes | 21 hours ago
Do You Still Need to Be Above the Fold in a Digital World?
In this episode, Mark Mathis talks about why the term “above the fold” still has relevancy in today’s digital orientation.
2 minutes | 8 days ago
Do Not Attempt Bad PR At Home
In this episode, Mark Mathis talks about why organizations shouldn’t joke about their brand.
4 minutes | 15 days ago
What Can We All Learn from Bathroom Marketing
In this episode, Mark Mathis talks about why bathroom marketing works and why it’s important to consider the consumer journey, even when they are going potty.
5 minutes | 22 days ago
Is the Car Sales Business Driving Toward Disruption
In this episode, Mark Mathis talks about how digital is disrupting the car industry.
18 minutes | 3 months ago
Mark Mathis Discusses a Wide Range of Marketing Topics
In this episode, Mark Mathis talks about sponsorships, podcasting for internal audiences, verbose billboards, the paradox of power, the $50 no, and why most taglines don't work.
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