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No Shortcuts with Edgel Groves Jr.
69 minutes | Jan 13, 2022
Episode 17 (feat. Steven Le Vine)
In this episode of the podcast, Edgel sits down with Steven Le Vine. Steven is an award-winning PR strategist, and founder of grapevine pr + consulting, based in Los Angeles, Austin, and Nashville, since 2006. The firm's clients include major tech companies and consumer brands, as well as high-profile experts and celebrities, including William Shatner, Grammy Award-winning singer-songwriter Lisa Loeb, and actor/activist Danny Pintauro ('Who's The Boss?').He has secured clients wide-ranging press from sit-down interviews with Oprah, The View, The Talk, NBC Today, CBS News and CNN to placements in Wall Street Journal, TechCrunch, Crunchbase, Entrepreneur, Inc., Rolling Stone, American Songwriter, Stereogum, SPIN, Yahoo Music, Fast Company, Forbes, Benzinga, NPR, Los Angeles Times, The New York Times, USA Today, HuffPost, Harvard Business Review, Associated Press, Men’s Journal, Business Insider, People, Us Weekly, The Hollywood Reporter, Variety, and more. Le Vine is a frequent media personality and contributor for prominent consumer and trade business publications, including Forbes and Entrepreneur, as well as a founding member of the Rolling Stone Culture Council. His firm has taken home dozens of awards, including for ‘Agency of the Year’ and ‘Campaign of the Year’ in the PR World Awards and Ragan's Media Relations Awards, as well as other awards programs.
32 minutes | Dec 16, 2021
Episode 16 (feat. Brandon Boyd of Incubus)
In this episode of the podcast Edgel speaks with frontman and lyrical architect of the successful rock band INCUBUS. Brandon has also been releasing his own music which will continue through 2022 in tandem with continued efforts from Incubus. Brandon recounts his earliest memories of music, sitting under the piano while his mom played and sang. They discuss Brandon's religious 'holy roller' type family and how that shaped his musical path. Brandon and Edgel also discuss the struggles of fame and how meditation has become integral in helping Brandon cope with the challenges that come along with it.
48 minutes | Nov 17, 2021
Episode 14 (feat. Brian Vander Ark)
In this episode of the podcast Edgel interviews Brian Vander Ark of the band 'The Verve Pipe' who is most recognized by their platinum song 'The Freshman' that dominated the charts and airwaves in the late 90's. Brian's story is inspiring and impressive. Enjoy!
58 minutes | Oct 29, 2021
Episode 14 (feat. Joe Trohman of Fall Out Boy)
In this episode of the podcast, Edgel speaks with Joe Trohman, founding member and guitarist of the multi-platinum band, Fall Out Boy. Joe got his start as a teenager in the east coast hardcore / punk scene and organically built Fall Out Boy from the ground up. You'll hear him talk about his humble beginnings and what it took to be a touring musician with no money, no label and just a few packs of ramen noodles. This interview took place just one day before the 2021 Fall Out Boy, Weezer and Green Day tour was set to take place. Ultimately some of the shows had to be cancelled due to members of the crew testing positive for Covid-19 but eventually they finished the tour with huge success. Enjoy!
43 minutes | Aug 6, 2021
Episode 13 (feat. Neil Finn)
In this episode of the podcast Edgel catches up with legendary singer-songwriter Neil Finn. Neil is most notably the frontman for the band Crowded House who's song "Don't Dream It's Over" has become one of the most recognized anthems in recorded music history. Neil talks about his humble beginnings growing up in New Zealand and eventually moving to London to join his brothers band Split Enz which served as the catapult for his illustrious career in music. Don't miss this incredible episode filled with Neil's sage wisdom and playful spirit.
39 minutes | Jun 27, 2021
Episode 12 (feat. Andy Kabamba)
In this episode of the podcast, Edgel sits down with Andy Kabamba. He is a music manager / executive who has worked with everyone from Lil Wayne, T-Pain, Sprngbrk, Dre Moon and many more. In this interview, Edgel and Andy unpack his career trajectory and the people who inspired him along the way. Recorded on location at: AMERICAN STUDIOS / HOM Podcast Network in Burbank, California
50 minutes | Jun 2, 2021
Episode 11 (feat. Tommy Stalknecht of Single Music)
In this episode of the podcast, Edgel sits down with Tommy Stalknecht, co-founder and CEO of Nashville based SINGLE MUSIC. SINGLE MUSIC is making huge strides in building tools for artists to go direct-to-consumer (D2C). Using their tools can greatly assist in building a meaningful business from your audience online. Some of the tools include; Digital Delivery, Livestream Events, Chart Reporting, Fan Analytics and much moreListen and learn!
47 minutes | Apr 27, 2021
Episode 10 (feat. Will Jay)
in this episode of the podcast, Edgel sits down with artist Will Jay to discuss his adventures in the music industry. Starting off in a successful boy-band and eventually navigating his way through the murky waters of music executives to end up with a one-way ticket to self sustaining exploration. Do yourself a favor and take the time to familiarize yourself with his music and videos.
53 minutes | Mar 29, 2021
Episode 9 (Fan Powered Royalties Explained! Feat. Mike Pelczynski of SoundCloud)
In this episode of the podcast, Edgel brings on Mike Pelczynski of SoundCloud to explain FAN POWERED ROYALTIES. This is a PSA for anyone in the music business! For more information please visit https://www.fanpoweredroyalties.com
36 minutes | Mar 12, 2021
Episode 8 (feat. Steve Dorff)
In this episode of the podcast, Edgel sits down with legendary producer Steve Dorff to discuss his winding road to success and all the incredible artists he's worked with over a 50+ year career. Steve has had 20 Top Ten hits across pop and country and scored dozens works for film and television. Some of the artists include; Celine Dion, Dolly Parton, Whitney Houston, Christopher Cross, Garth Brooks, Barbara Streisand, Clay Walker and more.
65 minutes | Feb 27, 2021
Episode 7 (feat. Dru Decaro)
In this episode of the podcast, Edgel speaks with successful producer & guitarist, Dru Decaro (aka. Falconry). He is best known as the lead guitarist for Grammy-winning R&B artist Miguel and has also performed with Snoop Dogg, Will.I.Am, John Legend, Ice Cube, Faith Hill, Lil Jon, Jojo, and Andy Grammer.Dru is also an incredibly talented producer, working with the likes of; Machine Gun Kelly, Vic Mensa, Christian French, Elle Verner, Gianni & Kyle, Poutyface and many more.
46 minutes | Feb 13, 2021
Episode 6 (feat. Eli Brueggemann)
In this episode of the podcast, Edgel speaks with the musical director of Saturday Night Live, Eli Brueggemann. Have you ever wondered what it's like to write a medley with Bruno Mars or create a custom jingle with Andy Samberg with only a few days or sometimes just a few hours before it airs to millions of viewers? Well, Eli is the man to tell you. This kind of musical prowess and ability to deliver is an incredibly unique skillset. Eli got his start as a jazz musician and worked his way up through the ranks learning lessons along the way. When Eli first started on SNL, he asked Andy Samberg, "Any advice?" to which Andy replied..."Just do what we want". And that says it all. You must be able to adapt to every scenario in order to survive in the SNL world.
48 minutes | Feb 3, 2021
Episode 5 (feat. Linda Perry)
In this episode, Edgel speaks with legendary songwriter / producer Linda Perry. We discuss her journey to stardom and the rollercoaster ride that comes along with it. After leaving her band 4 Non Blondes, Linda reinvented herself and became one of the most successful songwriters and producers in history. She was the lead singer and primary songwriter of 4 Non Blondes, and has since founded two record labels and composed and produced hit songs for several other artists. They include: "Beautiful" by Christina Aguilera; "What You Waiting For?" by Gwen Stefani; and "Get the Party Started" by P!nk. Perry has also contributed to music by Adele, Alicia Keys, Dolly Parton and Courtney Love, as well as signing and distributing James Blunt in the United States. Perry was also inducted into the Songwriters Hall Of Fame in 2015.
61 minutes | Jan 21, 2021
Episode 4 (feat. Kira Kosarin)
In this episode, Edgel speaks with Kira Kosarin. She sings, she dances, she acts and she kicks ass in her The Bachelor fantasy league. Yeah, Kira Kosarin is good at everything, and she talks to Edgel about the winding path she’s been on ever since she bailed on childhood to prepare for living her dreams.Some people are born with stunning talent, and some others are born with the drive and determination to reach for the stars. Kira Kosarin was born with both, and nothing is going to stop her. She grew up with music as her second language and thought she would be a singing, dancing broadway star, but her path took a different turn when she took her first acting class at eleven years old. Edgel and Kira talk about how she decided what she wanted (“that Hanna Montana Life”), and the steps she took to land her breakout role on Nickelodeon’s The Thundermans. Along the way Kira spent years writing music just for herself, amassing a stunning 25 million followers on TIK TOK, and building a network of like-minded, supportive (and “super nerdy”) friends and collaborators. She talks about what she had to give up in her childhood to realize her dream; how those challenges became fuel for her next chapter as songwriter and performer; and how she’s moved from just writing sad songs to a “joyful vulnerability” that means she doesn’t (always) have to suffer for her art. Kira takes everything seriously - even her love of ABC’s The Bachelor. The rapid-fire banter is smart and insightful, and Edgel takes the back seat while Kara drops enough knowledge bombs for a master class on the creative mind. Before the rollicking conversation is over, they’ve covered most of her life, the difference between auditioning for a job and treating an auditions as a job, the secrets to playing that TIK TOK game, and why having a few ride-or-die fans can be better than hitting number one on the charts. And that’s all before Kira shares her eight profound pieces of advice for up-and-coming creators — or anyone with something artistic to share.
51 minutes | Jan 15, 2021
Episode 3 (feat. Em Rossi)
In this episode of the podcast, Edgel speaks with the young & talented Em Rossi. She has accomplished so much at such a young age and shares incredible wisdom that artists at all stages in their career will want to hear. Em recently signed with Sony Music (Germany) and got her start on the music app SMULE. Topics include: The setbacks of being an artist during the COVID19 pandemic; Overcoming stage fright; The difficulty of singing the national anthem in front of thousands of people; Trying new approaches to garner attention and overcoming personal tragedy and transforming it into a tool you can use to empower yourself and those around you.
66 minutes | Jan 7, 2021
Episode 2 (feat. Bruce Waynne)
In this episode of the podcast, Edgel speaks with music industry heavyweight Bruce Waynne. Bruce Waynne is one-half of the multiplatinum production duo 'Midi Mafia' who have had hit records with everyone from Justin Bieber, 50 Cent , John Legend and Jennifer Lopez. Midi Mafia also played a crucial role in developing the incredible artist known as Frank Ocean, which we discuss in depth. Bruce talks about coming from the streets of Brooklyn and how he carved out his own path to success, and the life lessons he learned along the way. One in particular involves Pharrell that you should pay close attention to.
49 minutes | Jan 6, 2021
Episode 1 (feat. Zach Weinberg)
In this episode of the podcast, Edgel speaks with music marketing and e-commerce guru Zach Weinberg. Zach is Head of New Media & eCommerce at Tuff Gong Worldwide / Bob Marley Music, Inc. and runs all of the social media for the Bob Marley pages totaling over 75 Million followers and has recently published a book with Ziggy Marley called 'Portrait of a Legend'. We cover a wide range of topics including Zach's early career at an indie record label, artist management and the challenges he faced finding his place in the industry.
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