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Will Google's new Search Generative Experience (SGE) help or harm site owners? Spencer and Jared kick off the latest episode of Niche Pursuits News pondering this question with some interesting findings as they look at various examples of search queries. They also reflect on a recent Twitter poll by Lily Ray and contemplate whether or not SGE seems to be an improvement over the existing Google search experience. For instance, in the event it turns out to be a glorified featured snippet and not so much AI as it is displaying site content directly on the SERPs, will Google provide attribution to site owners? They also consider how this GSE may work in YMYL niches. But in hopeful news, Bing AI has added links to sources of information within their AI results which could help put pressure on Google to do the same. The discussion then moves onto their shiny object shenanigans. Spencer shares some recent troubles he's run into with his faceless YouTube channel and what they're doing to fix it. Plus, he discusses how his upcoming plugin Rank Logic is coming along after beta testers finally got to use it. Then Jared gets into how he decided to jump into the Amazon influencer program and how he and his 201 Creative business partner Kaitlin managed to create 100 videos within a few days reviewing items in their homes. And as always, they close things out with some great niche site discoveries. Jared starts with Snake Dreams, a site that focuses on interpreting dreams about snakes. And although it's not doing so well these days, according to Ahrefs - back in 2017 it was receiving an average of 56,000 organic monthly visitors. Then it's onto Spencer's site highlight, Dimensions.com. This is a reference database for product dimensions founded by an architect that provides dimensions for various objects and people, including celebrities and fictional characters. The site is monetized via display ads and a subscription service that offers 2D and 3D downloads, no ads, easy download access, and support. And it appears the site is getting lots of traffic! So, it makes you wonder what's an problem or issue that people like have that could be turned into a helpful niche site! Overall, it's another helpful episode to wind down for the weekend, hope you enjoy.

Ready to take a bunch of notes that could help give your site a competitive advantage in the SERPs? Tony Hill joins the Niche Pursuits podcast to share his experience recovering a website from a Google update. Tony's been building niche websites since 2005 and is very familiar with core updates. For instance, he had some health sites doing big numbers wiped out by the Medic Update. However, it was the May 2020 core update that was particularly devastating, causing his main 18-year-old site to lose almost half its traffic in just a few weeks. To recover from the update, Tony and his 10-person team formulated a bullet-proof game plan to recover the site. The strategy included a comprehensive process to improve the site's existing 1200 pages. They started by using Google's NLP API to analyze their content and improve its salience score. They found that word order is crucial to help the algorithm better understand your content. So at the sentence, paragraph, and article level, they made a deliberate effort to put the subject first. An academic tool called Sketch Engine also helped them to analyze language patterns in top-ranking articles on some of the biggest sites in the world. And found that using second-person language and specific, confident wording can improve content quality. So Tony and his team then reviewed their content to make it clearer and more confident, using specific and directive language. They didn't delete any articles but rather cut out fluffy sentences and paragraphs and added more information when needed. Other specific tactics included improving readability, adding more visuals, and updating outdated information. They also added more categories and subcategories to their website to help users navigate content. By focusing on updating content one category at a time, they continuously experimented and tested to see what worked. They also read competitor's articles word for word to see how they structured their content to make improvements to their own. They also worked with expert writers and editors to ensure quality and establish a persona for the site. They also created a contributor's page, an Ask an Expert section on the site, and paid experts to answer questions on Quora and Reddit. He also made a point to flesh out the schema of every article, going above and beyond the typical author schema and entity data. They also made great use of internal linking, aiming to include at least one internal link in every paragraph of an article, sometimes even linking to the same article twice in an article. Considering their substantial success in Google Discover, they also analyzed their most successful articles and found that related topics were being featured, so they created new articles on related topics and grew their success in Google Discover. And after a year of consistent effort and multiple Google updates, Tony's site not only recovered its lost traffic but experienced significant growth, now receiving nearly 8 million page views per month. Tony's interview is a high-level masterclass in site operations and site recovery that can help site owners at all levels. The way he thinks outside the box to improve the strength of his content will not only inspire you to do the same but also give you actionable steps you can start using today! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Welcome to another great episode of Niche Pursuits News. This week Jared is joined by his 201 Creative agency co-founder Kaitlin Cooper to unpack all of the latest developments from the week that may impact online publishers. And there was surprisingly a lot to go over. They start by discussing the integration of ChatGPT and Bing, which is powered by Microsoft's Prometheus and offers current results. Kaitlin highlights the composition feature in Bing, which allows for AI writing prompts, while Jared dives into the Expedia and Zapier plugins and their various, exciting use cases. The conversation then turns to Google's public acknowledgment of topical authority in the context of news sites but most certainly all kinds of sites. And they share some interesting takeaways you won't want to miss. They also discuss some of the unfortunate issues happening this month regarding video searches. A reported Google search bug has caused a drop in video traffic, and Google seems to now only show video thumbnails next to search results when the video is the main content of a page. Google's testing reportedly shows that the recent change in video thumbnails will have minimal impact on publishers, but there is still debate about the actual impact. But in more hopeful news, Google Bard is now including relevant images in responses and highlighting the source of the image. Bard is emphasizing the importance of images in communicating ideas effectively. And as a reward, Bard is even sourcing smaller sites for queries that larger websites typically dominate in image search or regular web search. This a potentially cool development if publishers can manage to improve their images for Bard. Next up, they dive into their shiny object shenanigans. Jared shares an update on their newsletter where they've managed to surpass their goal of reaching 1,000 subscribers in 12 weeks. And they get into how it is they're able to average 40-50% open rates and what their next goals may be. Kaitlin shares how she's transitioning her side hustle wedding photography business site Kaitlin Cooper into a content affiliate site, and discusses some issues that others may relate to. As always, they close out the show by discussing a couple of fun and weird niche sites found. Kaitlin shares Hold The Magic, which is certainly not your typical niche site. It's a site created by a mom who wanted to give her daughter something other than money from the tooth fairy. The website sells tooth fairy gifts, has an influencer program, and they even set up booths at dental conferences. Jared then shares his website which specializes in treehouse rentals. Treehouse Trippers is a site dedicated to finding good treehouses to rent for vacations. At first they debate what qualifies as a treehouse and whether some of the site's offerings fit the bill. But then they praise the site's targeted approach to SEO. The site does a good job of producing long-tail targeted content specific to certain states and types of vacations and monetized by offering affiliate links to online booking platforms. But as always, it's possible that these sites are leaving money on the table and so the hosts brainstorm some ways they could boost monetization. Overall, it's another great episode of Niche Pursuits News, covering a wide range of topics related to SEO and niche websites. So be sure to watch the full episode below! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Ever wonder how to improve your affiliate content and boost conversions? I'm sure we all do. That's why we asked Kevin Meng to join the Niche Pursuits podcast today to share his insights. Kevin's been a web content and copywriter for 7-8 years. During that time, he's honed his skills and reputation for writing content that sells. He's worked with some of the biggest names in the industry, and today, he lets us in on some secrets you don't want to miss. Things like: The general checklist he follows for affiliate content A formula for describing the benefits of features Importance of clarity in web content How to sprinkle in personality And much more... He also explains the importance of being honest with readers and not presenting a product as perfect. Allowing you to build trust and overcome consumer objections. The discussion also includes tips on how to find the sweet spot between writing for Google's algorithm and actual humans. Plus, ways to scale this out with a team using SOPs. And of course, AI is brought up regarding content production and velocity. Kevin shares how the job of an SEO content writer may likely evolve to become more like an editor for quality assurance, with some hopeful and comforting perspectives for writers in the industry. Overall, this episode provides valuable insights and techniques for improving your web content writing regardless of whether humans or AI creates it. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Want to learn about the new ChatGPT plugins and other new updates that could affect for site owners? Don't miss this week's episode of Niche Pursuits News! Spencer and Jared kick things off by discussing new ChatGPT plugins brainstorming the various ways they can help users automate everything from email to SEO. Plus, the new opportunities for entrepreneurs with plugin ideas. They also discuss OpenAI CEO Sam Altman's hearing before Congress earlier this week concerning the possible risks and implications of AI. A four and a half hour testimony covering everything from the dangers of misinformation to political fallout, with one conclusion being that 'AI is more dangerous than you think'. But since Google Bard is now available to the public, the guys were able to test it out with some fun prompts including asking it to compare itself to ChatGPT with some surprising results. They also unpack Google's upcoming Core Web Vitals metric InP, which will offer insights into the 'interaction to next paint' rather than just 'first input delay', which could change the game in user experience metrics. Then it's onto the side hustles, where Spencer unveils his year in the making WordPress plugin, Rank Logic, a powerful tool for tracking keyword rankings and content performance which is now open for a limited number of beta testers. Meanwhile, Jared introduces his new service on Weekend Growth that creates email newsletter funnels for niche websites and is already receiving orders and positive feedback! And as always, they wind things down by looking at peculiar niche sites starting with Unnecessary Inventions. A site created by an inventive content creator who turned his unique thinking into a profitable business followed by millions of fans on YouTube and Instagram. They also discuss Reality Steve, a site dedicated to spoiling the results of the dating reality show The Bachelor. In both cases, the sites have sparked interesting careers for their creators but the guys ponder the various ways they could boost their monetization. So, sit back and enjoy another episode of industry insights, personal projects, and peculiar niches to help you get ready for the weekend! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Want some unique insights on what's working for high-earning affiliate and lead gen sites today? Shane Dutka joins Niche Pursuits podcast to discuss his journey going from an accountant to a successful site owner making $50k+ per month. He discusses how he's sold sites for 7-figures, and what he does now to grow sites as VP of SEO for a company generating $100-200 million from affiliate and lead generation offers! You'll learn the interesting story of how he got into the business and how he's managed to consistently grow successful sites faster than most. He shares how to uncover a keyword goldmine through data analysis and tracking conversions on affiliate platforms. Plus how he's managed to compete even in tough niches like jewelery by focusing on the fundamentals of high-quality content and links. And Shane is very generous with tips on what strategies you can use to get both! Shane shares invaluable insights on serving diverse user avatars and the SEO benefits that come along with this. He emphasizes the significance of matching keyword intent and targeting one keyword per page and sheds light on the importance of fresh content and routinely updating to maintain relevance. He also shares how he builds engaging, newsworthy content for successful link-building, helpful to mitigate the potential pitfalls of paid links. When discussing paid links, Shane shares strategies to overcome toxic links with the use of 410 and 404 pages. And really a ton of helpful and actionable tips and tactics to help sites of all sizes grow. So don't miss this awesome episode. You'll learn what's working today, from someone with unique access to massive data and exactly what you as an independent site owner can do to grow and profit! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

They say once you've got the winning formula, the sky's the limit, and that's very true for Amanda O'Brien. In this interview, Amanda talks to me about how she created her travel site and grew it into a profitable business. When Covid hit, she pivoted and started a second site in a completely different niche: pets. After that one took off, she created a third site around a similar topic. And as that site found success, she created a fourth site in the informational niche. Amanda shares insight into creating and running 4 different sites in 3 different niches, all of them monetized with Mediavine and bringing in a total of $25k per month. She talks about the importance of SEO as well as E-E-A-T, and how she infuses authenticity into her content. She shares her unique strategy for getting her travel blog off the ground and she tells me what she did when she discovered that another site had copied all of her work. Amanda tried to fast-track her growth, so she built out two of her sites on domains she purchased on Flippa. In this interview, she shares what she learned from that experience. She also talks about her link building strategies, her thoughts on topical authority, and why she has the best boss in the world. Don't miss this fantastic episode with a seasoned blogger in a wide variety of niches, as Amanda has a lot of great advice and great tips to share. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Curious how Google's upcoming AI search engine may affect site owners? Today's episode of Niche Pursuits News has you covered with an in-depth and wide-ranging discussion between hosts Spencer, Jared, and guest-host and MarketMuse founder Jeff Coyle about Google's recent unveiling of Magi. The guys consider how this new generative AI search feature will account for: Intent Links Biases Learning curve Authenticity And more... And, of course, they brainstorm how these changes may impact site owners and the display ad networks that so many rely on for income. The discussion then goes to the increasing importance of brand and community building through various channels, such as email and social media marketing. And the benefits these technological evolutions bring for those willing to persevere. And as a special bonus, listeners can sign up for MarketMuse using promo code 'niche20mm' for a 20% discount! Spencer also shares an exciting update about his faceless YouTube channel and how it's now consistently earning over $100 per day - far exceeding his expected earnings of $80 in the entire month of May. And Jared discusses how he recently launched a free tool during his latest interview on the Niche Pursuits podcast, which has had some excellent results. The discussion then gets into weird niche sites where Spencer shares a super niche site called Western Mining History with a DR 59 and monetized with both Mediavine ads and a membership option. Jared then shares his niche site find PenVibe.com, which focuses on pens and related products. The site has a basic design and appears to have quite an interesting history, but it started picking up traffic in 2018, with a surge in March and April 2023. Overall it's a fascinating discussion with lots of nuggets of wisdom forecasting the future of blogging and search in the age of AI. So make sure to listen to the full episode to learn more! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Thomas Jepsen joins the Niche Pursuits podcast today to share insights and findings from 12 years of SEO experience, some of which may differ from what you typically hear on topics like: Topical authority E-A-T And structured data Overall, it's a thought-provoking discussion covering a wide range of topics regarding on page, off page, and technical SEO concerns. Thomas explores the secrets behind low DR, high traffic websites and how they can be used as models for content structure. Sharing the importance of internal linking, recommending Link Whisper to quickly help for improve crawlability and avoid orphan pages. He shares a glimpse into his site audit process, including understanding clients' goals, analyzing their website and competitors, and presenting his findings. He also addesses issues of bloat – like tags, category pages, and thin content pages being indexed. Shares insights into indexation issues found in Google Search Console, like crawled currently not indexed, discovered currently not indexed, and duplicate pages. And advises when it's best to delete or improve content that doesn't drive organic traffic or impressions from any keywords in Ahrefs. You'll also learn about the Google Sandbox and its connection to core updates, link accumulation, and quality content creation. In a nutshell, Jepsen's expertise on website quality and optimization offers indispensable knowledge for website owners and SEO professionals alike. In the age of AI he emphasizes the importance of white-hat practices, believing high-quality content, natural links, and internal linking to enhance crawlability and site structure, will help. And don't overlook indexation issues – delete or improve content that fails to drive organic traffic or keywords. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Want some tips on how to succeed with affiliate marketing? Mark sat down with me to share tons of valuable insights into how he's grown Aquarium Store Depot. He discusses how it was originally supposed to be a drop shipping and eCommerce store when he started back in 2017 but had to pivot to an affiliate focus to not compete with Amazon 2-Day Shipping. He followed some courses to learn about SEO, but it wasn't until he joined The Affiliate Lab by Matt Diggity that he started to find success growing an affiliate site. He eventually grew the site to generate more than his full-time job but has kept both. And today Mark shares his wealth of knowledge and experience in affiliate marketing and content creation, providing valuable insights for aspiring entrepreneurs. He discusses the importance of passion and quality in niche writing. And how being passionate about the topic you choose to write about is essential to creating engaging and high-quality content. He also dives into the differences between content sites and YouTube creators. And shares some of his thoughts about what the future of affiliate marketing will be like. Overall, it's an interesting discussion filled with valuable insights and strategies for those just starting out or even seasoned pros. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Want an in-depth look and summary of the key findings from Semrush’s State of Search 2023 report? Spencer and Jared sit down today to discuss it all, sharing key insights that are sure to help site owners and niche site enthusiasts in all sorts of ways concerning: Niche traffic trends The number of new sites indexed Google Update and search volatility trends Important CTR data And more. Plus, they highlight some interesting findings in the report about the differences between paid and organic traffic. The conversation then shifts gears to discuss their side hustles. Spencer shares how his Amazon influencer project is going, including diving into some of the numbers and discussing whether it’s likely to be a profitable niche pursuit.  Jared also touches on one of his side hustle successes, discussing how he reached 1000 email newsletter subscribers in just 8 weeks. And of course, they dive into interesting niche site finds, including BetterSheets.co, a site that offers a course on how to use Google Sheets that is making over $100,000 a year.  And a Mai Tai niche site that documents different types of Mai Tais from around the world, including recipes and history.  The guys suggest potential ways to expand the site, such as creating a directory of Mai Tai bars in Hawaii and other ways to better monetize the site. So make sure to listen to the full episode to gain lots of valuable info to help you kick off a productive weekend. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

The tables have turned! In this episode of the Niche Pursuits podcast, host Jared Bauman sits down with Spencer to share his latest niche site success story. Co-founder of marketing agency 201 Creative, Jared discusses how his company acquired a 20-year-old website making $2,500/month from a client and grew it to $9,000/month (and likely more soon) within two years. He discusses the pros and cons of the site when they decided to buy it and dives into all the changes they made to help it grow... including deleting over 3,000 articles! He then talks about how he and his team then shifted their focus to updating and publishing more content, growing traffic, and making more money. And as he shares in the interview, this wasn't always easy. It took over a year before traffic started to grow consistently. But luckily once it did, things started to take off. And Jared shares many great insights into the creative ways they continue to grow the site's revenue alongside its traffic, emphasizing the importance of testing and tweaking strategies to find what works and produces results. He discusses the significance and effectiveness of email marketing as a reliable source of income, estimating 25-30% of the total revenue comes from email. Overall it's a fascinating look into website building and improving monetization. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Eager to stay up to date on the latest news in the world of niche sites? Join hosts Jared and Josh as they dive into various topics related to website creation and traffic generation. First up is their discussion of the recent Google update, the April 2023 Review Update, which now includes local, travel, film, and other types of reviews. They discuss the importance of keeping your content up-to-date to get the most out of these Google updates. And Jared shares how updating his website's old content helped improve his rankings. Next, the hosts explore the adoption of AI and its implications for website creation and traffic generation. They discuss Hugging Face's new ChatGPT competitor, Hugging Chat, and ChatGPT's introduction of incognito mode with new data sharing and privacy controls. The guys also discuss their YouTube side hustle projects and share their plans to experiment with creating shorts from their long-form videos, emphasizing the importance of diversifying content and growing an email list to own your site's traffic. But that's not all! They also talk about the success of a site centered around donuts which ranks for over 700,000 keywords and gets close to a million visits a month. The conversation then turns to the use of AI in programmatic SEO, with the example site "How Many Syllables". With a DR of 44 and ranking for 138,000 keywords, this website gets an estimated 26,000 organic traffic per month from 35,000 pages. And they contemplate the potential of AI in programmatic SEO and the longevity of this particular website's traffic. This podcast episode covers a wide range of topics related to website creation and traffic generation, offering valuable insights and practical tips. So, what are you waiting for? Listen now and take your website to the next level! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Have you ever wondered what it takes to create truly engaging content that keeps your audience coming back for more? If so, you're in luck. Because the hugely successful and inspiring online entrepreneur and founder of Smart Passive Income (SPI), Pat Flynn, is back on the Niche Pursuits podcast to share his valuable insights. This time, it's all about YouTube and how to succeed on the platform. Pat's a family man and joined his kids down a Pokemon Rabbit hole. Eventually, his YouTube suggestions were monopolized by related content, and after reading through comments in the community, he discovered there was still untapped potential. So he started his Pokemon-focused channel Deep Pocket Monster in January 2021 and, within a year, had 100k subscribers. Fast forward to today, and his channel has well over 600k subs and has become his most profitable venture to date. In today's interview, he dives into how he did it. He provides tons of actionable advice on: Why he chose the niche The importance of community and connection in the age of AI How to hook an audience at the beginning and end of a video The 2-3 most important YouTube metrics to focus on Whether you should focus on long-form or short-form content And also deep dives into the power of story - and how it will always outshine production value. He recommends keeping a close eye on performance after publishing and gives tips on when to try different thumbnails and titles for a second wind in the algorithm. And Pat offers sage advice on what metrics really matter for your success. Pat's phenomenal success as a YouTuber in the Pokemon space can be (at least partially) attributed to his deep understanding of YouTube's inner workings and his audience's desires. His strategy of continually experimenting with video formats and analyzing data has paid off in spades. Even with a lean team behind his YouTube channel, he's managed to amass a loyal following and generate impressive profits. And this is an excellent interview to inspire you to do the same. Don't miss it! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

More good news from Google. They've announced they'll be removing the Page Experience report and mobile-friendly test from Search Console in the coming months. So how will this affect you and what workarounds can you use instead? We've got you covered! In today's episode of Niche Pursuits News, Spencer and Jared dive into all sorts of important developments in the world of online business and niche sites. The guys discuss the recent Google algorithm update - which has impacted an estimated 40% of sites, including some non-review pages. And of course, they delve into Google's decision to replace the page experience report and mobile-friendly test with a more holistic approach. You'll get some help on how to optimize your site for a great page experience, unraveling the confusion surrounding core web vitals, general page experience, Google Page, and speed insights. Including some important pointers on which alternative tools can help with website audits. Also important to site owners, AdThrive has rebranded as Raptive, shifting its focus to enterprise customers and possibly expanding into an influencer network. Learn how this company has evolved over the years, from CafeMedia's acquisition in 2016 to being acquired by private equity firm ZMC in 2018, and how it strives to meet the needs of creators and enterprise publishers. Spencer also shares his experience running the Boston Marathon, and why it's the most prestigious marathon in the US. We also get a sneak peek into their exciting new projects. Spencer shares an update on his faceless YouTube channel's monetization journey, while Jared discusses his newsletter. Finally, we learn all about two unique niche sites: cockroachfacts.com and marathoninvestigation.com. The former is a surprisingly well-developed site with a range of content on cockroaches, while the latter investigates and exposes marathon cheaters.  Overall, it's another great episode, full of insights and pointers to help you stay on top of things and make the most of your marketing efforts. This Episode is Sponsored by https://search-intelligence.co.uk/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

Do you want to know the optimal number of internal links you should build to new pages? Or how about which anchor texts will get you the best results? In this episode of the Niche Pursuits podcast, long-time SEO expert Cyrus Shepard shares some very interesting answers to these questions you won't want to miss. His findings come from an in-depth study he did on the impact of internal linking on a website's ranking and traffic. He analyzed 1800 websites and 23 million internal links and found a positive correlation between internal links and Google traffic. But there's a catch. After a certain point, the relationship between internal links and traffic diminishes. So, how can you make the most of your internal links? Cyrus emphasizes the importance of controlling both popularity and relevance in internal linking. He shares insights on Page Rank Sculpting and advises starting with a plan and adding links as soon as possible to avoid playing catch-up later. He also believes updating old content and internal linking should be a continuous part of your site management process. Cyrus then shares tips on where to place internal links and the importance of varied anchor text. Plus, he shares his thoughts on keyword cannibalization and an example of how linking multiple pages together using keyword-rich cannibalization keywords improved the ranking of all pages. But internal linking isn't the only factor at play. Redirecting 404 pages with a 301 redirect to a highly relevant page is important. Plus, he recommends automation tools like Link Whisper to help find internal linking opportunities.  Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter   Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper 

Get ready for an exciting episode of This Week in Niche Pursuits News, where we dive into a rollercoaster of digital marketing stories: From a $9 million employee theft scandal at Ezoic to weird niche websites and ad network comparisons. This episode is a treasure trove of interesting discussions to help close out another week! Things kick off with a jaw-dropping case of employee theft at the popular ad tech company Ezoic. The guys explore how one crafty individual tried to steal $9 million by altering the bank account details on the company's Google AdSense account. Luckily his plan was foiled, but not before Ezoic faced layoffs and cash flow struggles due to the incident. The conversation then switches gears to continue last week's discussion on Google's latest update, and how it's expanded to encompass all types of reviews, not just products. The conversation also gets into the fascinating world of weird niche sites, like sleepinginairports.net – a handy guide for those seeking a good night's sleep during layovers or as a hotel alternative. This unconventional site thrives on crowdsourced reviews and enjoys a whopping 46,000 organic traffic per month (according to Ahrefs, so for sure, their real traffic is much higher)! They also cover a mysterious travel site whose social media presence is suspended and a Lego site with untapped potential in email marketing and social media. And the question on every site owner's mind is: which ad network pays more? We tackle this question head-on, comparing Ezoic and Google AdSense, considering factors like ad setup, programmatic display, and site speed. Spencer then dishes on his latest side hustle – outsourcing product review videos for the Amazon Influencer program. With a team of five videographers and a video backlog, Spencer is set to rake in commissions from product page views. To wrap things up the guys discuss the perks of starting with ads on a website for that initial burst of energy and income and share an SEO tactic that involves hunting for unlinked mentions and requesting links. In a nutshell, this latest episode of This Week in Niche Pursuits News covers a wide array of digital marketing topics that are both fun and interesting for anyone involved with online businesses. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper 

Do you have e-Commerce or dropshipping experience and want to learn how to leverage your knowledge to grow profitable niche sites today? Or how about some tips and prompts to create great AI-powered content? If so, you're lucky because James Beatty is on the Niche Pursuits podcast with tons of golden nuggets to share. -----------------------------------------------------------------------------------------------------------Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter                              -----------------------------------------------------------------------------------------------------------Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper ---------------------------------------------------------------------------------------------------------- James has been building online businesses for years, mostly with dropshipping and YouTube. But when 2020 disrupted the global supply chain and Facebook ad costs, he started looking for something more passive and hands-off. And so, in 2021, his niche site was born, ticking all the right boxes for his ideal business model. He focused on tutorial-style articles, answering questions related to the niche, and later hired a writer to create affiliate content. The website's main source of revenue was Ezoic ads, with some income from Amazon. James hired writers to scale up content production and reinvest profits from the website. While James says he was in no way an SEO expert, his site reached 96,000 page views in its first year generating $3,000 in monthly profits. It eventually peaked at 365,000 page views, $7,700 in revenue, and $5,000 in profit. Then the site got hit by a Google update, and James decided it was time to sell. He soon after successfully exited for just over six figures, with an ongoing 6-month performance bonus. And in his interview, James shares lots of great advice and insights into: Why you should have a passion or some prior experience in your niche. How incorporating video content can boost rankings and engagement. Handling the emotional rollercoaster of growing and selling a site Deciding when to sell How he now decides what niches to go after in the age of AI And more... He believes anyone can create content if they are one step ahead of their audience and can provide value. He also discusses his use of AI in content creation. He's been testing out GPT-4 and shares some tips he's been using to produce surprisingly good articles. And he shares some great prompts you don't want to miss! So, tune in to the full episode to learn more and get inspired to scale your niche site today. Topics James Beattie Covers Why he transitioned from eCommerce to content sites Differences between paid and organic traffic How his eCommerce experienced helped his current work His first content site revenue numbers The ups and downs of SEO How he chooses a niche Being one-step ahead of the audience Using video content Creating helpful and logical topical silos The emotional involvement when building content sites Diversifying content types Selling after a Google hit Tips for using AI for written content And more... Links & Resources James Beattie (@jamesybeattie) / Twitter James Beattie on YouTube LowFruits : Analyze the SERPs faster Empire Flippers - Website Brokers | Vetted Marketplace

Ready for another update, 'This Week In Niche Pursuits News'? Guest hosts Jared Bauman and Josh Blackburn join the podcast while I'm away this week to cover a wide range of topics related to AI, content creation, and dive into some fun niche site discoveries! You'll learn how to use Google Trends as a tool for researching and creating content around landmarks and historical events. Also, in relation to my new faceless YouTube channel reaching the 1,000 subscriber milestone, the guys discuss the benefits of creating this style of channel, that focuses more on content rather than any personal branding. And if you're interested in improving your website's SEO and user experience, there's a deal for the Link Whisper WordPress plugin with a special coupon code offer for listeners you don't want to miss. The use of AI in content creation is also discussed at length in this episode. You'll learn how Midjourney V.5 can create realistic photos and can replace the need for stock photos. As well as discussing the AIPRM plugin, which provides expert prompts for generative AI tools. You'll hear about its success in the market, including some speculation on the potential for there to be paid prompts in the future. The winners and losers of Google's March 2023 core update are also discussed with tips on highlighting the relatively new Experience element of E-E-A-T on your websites. You'll also hear about unique niche websites, including a Canadian candy store that freeze-dries candy and a website dedicated to the Titanic. And, of course, the guys discuss the potential for creating content and building businesses around these niches! Overall, the episode provides useful insights and tips for creating successful websites and content using AI and other helpful tools. Hope you enjoy it!

Looking for tried-and-true tips for how to grow your business? Look no further than Steve Chou, online entrepreneur extraordinaire and master of email marketing, YouTube, SMS texting, and marketing online businesses in general. You may already know of him from My Wife Quit Her Job. And in today's podcast episode, Steve shares key insights into: Lead generation, Creating effective email lists, Using YouTube to grow your subscriber base Repurposing content And a whole lot more... One of his secrets to success is his focus on one thing at a time. He creates systems for each task before moving on to the next, allowing him to outsource tasks to a virtual assistant and streamline his workflow. He also repurposes content across different channels for long-term leverage. And if you're looking to grow your YouTube channel, Steve has some great advice. He recommends having a website as a home base to gather emails and using YouTube to grow your subscriber base. The most important part of YouTube? The title and thumbnail! Steve also suggests repurposing blog posts into YouTube content and switching up camera angles every 3-4 seconds to keep viewers engaged. And if you need help generating ideas or scripting your videos, Chat GPT using AI PRM can help. He offers tons of email marketing tips including building an email list before having something to sell and using it to get feedback from your audience. Plus he talks about how he uses SMS marketing to drive action, as he's found it to have a higher open and click-through rate than emails. Steve encourages cross-pollination of contacts across different platforms to increase the chances of reaching them, and he uses SMS marketing differently for e-commerce and content, sending offers and promotions for the former and event-related messages for the latter. But in the end, Steve's success comes down to his focus on building relationships, providing value to his audience, and staying consistent. And if you're interested in following in his footsteps and achieving financial freedom without sacrificing what matters most (who doesn't), be sure to check out Steve's book, The Family First Entrepreneur. So if you're looking to take your business to the next level, be sure to listen to this episode and take notes! Topics Steve Chou Covers How he got into online business His 3-pronged approach to growing his eCommerce store Targeting repeat customers His business portfolio How he grows his brand across multiple channels SMS marketing His email marketing strategy 'Build the list before you sell' Tips to make affiliate earnings from email How to build on YouTube How YouTube helps his business YouTube tips How he's using chatbots in his business How he optimizes his time and efforts Publishing his first book with traditional publishing The importance of taking a profit-first approach Links & Resources How To Start An Online Store And Spend More Time With Your Loved Ones - MyWifeQuitHerJob.com The Family First Entrepreneur - The Family First Entrepreneur How to Earn Your First Love Dollar – Steve Pavlina AIPRM for ChatGPT - Chrome Web Store