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You're listening to Music Marketing Club where we bring you ideas, strategies and guests with knowledge that can help independent musicians build more fan base that become loyal followers and also for the musicians to make a profit from their music and creativity on the Internet. Here at Wivvu Music, our goal is to be instrumental in your musical success. So for this episode, I'm going to share with you a simple digital marketing strategy you can use to sell albums or other products on the internet. 

Hello, hello hello... You're listening to Music Marketing Club where we bring you ideas, strategies and guests with knowledge that can help independent musicians build more fan base that become loyal followers and also for the musicians to make a profit from their music and creativity on the Internet.  Here at Wivvu Music, our goal is to be instrumental in your musical success.  So for this episode, I'm going to give you 5 ways you can turn your life around that no one really talks about and it doesn’t involve money. Just some imagination and time to figure out what you want and commit to going after it. 

A short podcast about how to convert listeners and fans into customers and promoters of your music. Listen to this episode to see how you can turn people from being unaware of your music to liking it, sharing it, buying it, and promoting it to their friends, families and social media followers.....................You're listening to Music Marketing Club Podcast where we bring you ideas, strategies and guests with knowledge that can help independent musicians build more fan base that become loyal followers and also for the musicians to make a profit from their music and creativity on the Internet. Here at Wivvu Music, our goal is to be instrumental in your musical success.  So, in my last episode, I shared my story and the purpose of this podcast with you. I'm touched by the responses I've received, I also received some questions about what courses I took, what can I share that they can use and a few similar questions.So, in this episode, we are talking about a marketing concept adapted to getting more customers on the internet.This concept is very fundamental in the success of selling music and any other product online, in fact. it's called the Customer Value Journey right, and it moves people from visitors to becoming loyal fans that can't wait to listen and talk to their friends about you or your new song.And this may be a brand new concept for you to understand but I will try and keep it short and digestible in this episode.

Hello, hello, hello. You're listening to Music Marketing Club where we bring you ideas, strategies and guests with knowledge that can help independent musicians build more fan base that becomes loyal followers and also for the musicians to make a profit from their music and creativity on the Internet.  Here at Wivvu Music, our goal is to be instrumental in your musical success.  So for this first episode, I'm going to give you a backstory on who I am, what I've experienced, where am at and why you should keep tuning in to see where we are going with this show.  There was a time when I was a musician and homeless working in Starbucks and sofa surfing from at my friends' houses. During that time I was also recording songs and releasing mixtapes. I had some on datpiff.com, some on iTunes at the time and other mixtape channels and of course, I also sold some physical CD copies. So I really lived the struggling musician lifestyle too.  I also had a girlfriend at the time, who was my supervisor that I worked with in Starbucks. She was a good woman. After some months of being together, she raised the discussion on getting a place together. Long story short, we decide to go for a place together, so we rented a studio flat in London. At the time I still had dreams of being a successful musician that earns a lot of money for each verse they record.  But in reality, I was struggling. I release songs and mixtapes and only a few people will engage with it, whether it was online or in the real world, but I would receive good reviews on the mixtapes or songs from those that actually listened.  One day it hit me that it meant I had to learn how to promote my music so more people can discover and listen to them. 1 problem though, I was still broke, I couldn't afford to buy adverts in magazines or posters on buses, TVs and other places like the musicians with record deals could. I mean I couldn't afford anything else after the rent was paid. At the time I went to work in some slip-on shoes that I bought from Primark. 3 months after moving into the studio flat our bags were still unpacked. No TV. No furniture. Just the sofa bed that came with the place. Things then started to become a burden on me. I felt like as a man I was failing to provide my woman with the bare minimum essentials to make a house our home, had no money to treat her or go on dates, and my music wasn't reaching more people and people weren't buying neither. I would go out to meet friends and wouldn't eat because I wasn't hungry, really because I couldn't afford to eat. I felt depressed with all this going on. She broke up with me and decided to leave the country to go live back home. I felt like a failure. But I kept going to work. I then started having writer's block every time I would sit to write. I lost the passion to record music. Sounds so cliche saying this but In fact, I didn't know what I was going to do with my life.  Then, as if by chance, something amazing happened...  I saw