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31 minutes | 2 months ago
Anna Fogg and Min-Wei Lee on the Strategy Behind Experiential Marketing
Our final Meet the Makers episode features Mill Strategy Director, Anna Fogg and Associate Creative Strategist Min-Wei Lee. During this discussion with the two, we examine immersive experiences from a strategic point of view, ways to build authentic bonds between brands and consumers and effective creative tech usage approaches in experiential marketing.
28 minutes | 2 months ago
Indraneel Guha on India's Creative Culture
We're joined by Indraneel Guha, former Head of Studio at The Mill Bangalore who has recently been promoted to Executive Producer at Technicolor. From Indraneel, we'll gain insight into India's robust creative culture and position in the VFX industry.
32 minutes | 2 months ago
Jeffrey Dates on Changing Production in Real-time
In this episode, we're joined by Jeffrey Dates, Creative Director at The Mill to talk about the power of virtual production technology from efficiencies to its ability to visualize creative thought.
35 minutes | 2 months ago
Alex Wills on the Future of Experiences
This episode features Alex Wills, The Mill’s Global Chief Experience Officer. Alex will share his thoughts on the evolution of experiences and what changes are in store in this space.
39 minutes | 2 months ago
Sally Reynolds on Designing for Alternate Realities with Sally Reynolds
Our first Meet the Makers episode features Mill Associate Creative Director, Sally Reynolds. In this discussion we’ll delve into effective virtual design principles, the embodiment of avatars and the social responsibilities of these alternate realities.
51 minutes | 2 months ago
Disability Inclusion in the Workplace
In this episode we discuss disability inclusion with Graeme Whippy MBE, a disability consultant who helps organizations become better employers for disabled people, and consequently better employers for everyone.
64 minutes | 2 months ago
Celebrating International Women's Day with Women in Production
In this episode, three talented women sit down with Host Becca Falborn to share their professional experiences, thoughts on what gender inclusivity in the workplace really means and their assessment on how we move towards a more equal future.
33 minutes | 2 months ago
Creativity for Good
In this episode, we spotlight the incredible message, creative component and people behind the short film "Blood is Thicker" for The Gift of Life Marrow Registry. Find out more on https://terrell.giftoflife.org/
42 minutes | 3 months ago
Representation in the Media
This episode focuses on diversity and representation and how we as an industry can work towards a more inclusive ad space.
74 minutes | 8 months ago
Future of: Gaming Technology
In this episode, we explore the revolutionary technology of game engines. Real-time rendering and game engine technology has the power to deliver interactivity and efficiency across a myriad of platforms - so how will it transform how we work, create and play?
57 minutes | 8 months ago
Future of: Music
The role of music has grown in importance in the advertising world, conveying messages in creative ways that shooting can't. How has the impact of music evolved in the era of COVID? What does the future of live music events look like and will this pandemic forever change the way we engage with our favorite artists across streaming platforms, video streams and even gaming platforms?
54 minutes | 9 months ago
Future of: Experiential Design in the Time of Covid
This episode explores ways in which we can continue to build connected experiences without physically being together during the pandemic. We examine how we leverage technology to create meaningful social interaction and the value of experience in a post-covid world.
65 minutes | 9 months ago
Future of: Race in the Advertising Industry
This episode explores past ways in which advertising has helped perpetuate racism and prejudice and the role the industry plays in ending these injustices as we move forward. We look at brand reactions to the latest demonstration of the Black Lives Matter movement and how companies must continue the work to establish change even after #BLM is done trending.
45 minutes | 9 months ago
Future of: Advertising
This episode explores how agencies have learned from the impact of COVID-19 and are using key findings to grow their creative and production departments and ways of working. What does Covid mean for creativity? How have agencies evolved to become nimble? What does the future of Marketing look like?
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