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Get More Business Show
46 minutes | Oct 18, 2019
Build Your Tribe & Their Trust by Delivering Value Ahead of Time
"Are How and Where are You Preparing Value Ahead of Time?"Providing Value Ahead of Time allows you to: Create AwarenessShare Head-Turning Content that appeals to your Ideal ProspectLearn from Feedback - Audience EngagementCreate Familiarity with your AudienceDemonstrate knowledge or expertiseEstablish Trust Lead your ideal prospect through your process. Newbie - Provide information to people new to your product or serviceSkills - Help your prospect level up their skills with your product or serviceVeteran - Introduce original concepts to those who are experienced with your product or serviceOther Aspects - Describe different aspects of your product or serviceLife Milestones - Describe how your product or service can be used during different milestones.What not to do - Describe why someone would not get the same results without your product or service - which could be a disaster! My Favorites! Brooke Castillo - The Life Coach School - Training Profitable Life-Changing Coaches with The ModelTim Ferriss - has a huge following over 400 Million downloads of his podcast! Local - Salem Oregon Lucy Escobar - John Maxwell Leadership CoachMarcano Roofing - Kevin Marcano - Roofing & Air Ventilation specialist
44 minutes | Oct 12, 2019
Capturing & Engaging the Attention of your Ideal Prospect
It's like calling their name in a crowded room. Or a child's voice on a playground calling "Mommy!". The right person instinctively turns their head. Melody Campbell describes an example of using Donald Miller's SB7 Worksheet using the seven simple elements of a great story where your customer is the hero and you are the guide. This can be applied to the big picture of how you guide your customer to the success or solution they are seeking, as well as directed and multiple milestones on your customer's heroic journey to success. Your marketing message needs to speak to a specific customer avatar and address a specific problem or goal. If you're speaking to everyone about all that you can do then chances are no one is listening about anything. GET SPECIFiC. This episode will teach you how to engage a tribe of prospects who will volunteer to become your customer. Connect with Melody Campbell on LinkedIn - www.linkedin.com/in/melodycampbell Facebook - www.facebook.com/smbizguru1Twitter - www.twitter.com/smbizguruInstagram - www.instagram.com/smbizguru
52 minutes | Oct 4, 2019
Create Engaging LinkedIn Content
In a sentence - The best thing we can all do is create content that speaks to the problems for which your highly targeted audience is seeking a solution. There are five fundamental metrics (things that can be counted, quantified and are scaleable) that are key to your business growth. In this episode Melody Campbell, The Small Business Guru describes the 5 fundamental metrics and how to use them to create relevant content. Our ideal prospects are “digitally connected, social engaged, mobile attached, and video hungry.” (from LinkedIn with Sales Navigator Training by Vengresso – use coupon code TSBG100). Your business growth is dependant upon how well you use social selling to engage your buyers. Those that effectively use social selling to build a quality reputation will lead the market. Connect with Melody Campbell on LinkedIn - www.linkedin.com/in/melodycampbell Facebook - www.facebook.com/smbizguru1Twitter - www.twitter.com/smbizguruInstagram - www.instagram.com/smbizguru
54 minutes | Sep 27, 2019
Business Growth - Solve for X - A Simple Formula for Every Business
There is a simple formula that works to start a business and to scale it for growth. This formula works for every business at any stage. Melody Campbell, The Small Business Guru - Your Guide to Get More Business - gives the overview for the "Solve for X" formula for growing your business. Following weeks we'll discuss each variable in the equation that creates long term, exponential growth for any business.
47 minutes | Jul 19, 2019
How to Win at Social Selling using LinkedIn with guest Angela Dunz
In this episode we'll discuss; The top 4 things that every sales professional or entrepreneur should know about updating their LinkedIn Profile for effective social sellingHow you can “spice up” the Contact Info section with "calls to action" to draw prospects into a warm relationshipThe ingredients of the “secret sauce” for engaging your connections for effective social sellingThe best way to position oneself as an influencer or thought leaderLinkedIn Free or Premium? Why?The key features of Sales Navigator that you will benefit from when using LinkedIn for better prospecting and social selling Taking Action - Next Steps Connect with Angela on LinkedIn! https://www.linkedin.com/in/angeladunz/ Download The Ultimate Guide to LinkedIn Profiles for Sales Professionals https://hubs.ly/H0fbwkv0 Follow Vengresso's Social Selling Podcast - https://vengreso.com/podcast (one of my favorites!) Set up a 30-minute Initial Consultation https://vengreso.com/our-team/angela-dunz When you connect with Angela on LinkedIn personalize your request and let her know that you heard her on the Get More Business Show and what you liked best about this episode!
40 minutes | Jul 6, 2019
The Year Is Halfway Over…Do YOU Need To Step It Up In The Third Quarter?
The Year Is Halfway Over…Do YOU Need To Step It Up and Crush It In The Third Quarter? If you do, you’re about to learn some powerful ideas for achieving your goals, inspiring excellence and CREATING RADICAL RESULTS—FAST! We’re all staring down the barrel of the same reality…the FIRST HALF of the year is now complete and your results speak for themselves. You’ve had SIX FULL MONTHS to showcase your stuff…how did you perform? …did you knock it out of the park? …are you on pace for a record year? …are you even close? My guest today believes that the importance of how you execute the third quarter cannot be overstated. He will explain that expecting to get better results from the same old behavior will only succeed in perpetuating your current situation, and why it will never get you to a higher level of performance. I hope you have a pen and paper nearby, as we’ll be discussing… …the secret to rapidly and significantly increase your performance.…how to make progress by large jumps instead of small increments.…how to super-charge your career and dramatically increase your earning power.…how to make a huge dent in the world and rip the lid off of any past performance.…AND, how to finish the year strong! Get started on your next 100 Day Challenge Here and Finish Strong!
25 minutes | Apr 26, 2019
How to Get More Local Business
Host, Melody Campbell, The Small Business Guru, discusses the fundamental best practices using the tools of Internet Marketing to generate leads for local business. Many local businesses have invested in a website and have social media pages for their business but they lack an understanding of how to connect their online properties not just technically but strategically to turn traffic and followers into leads. In this episode, Melody describes an overview of the Online Presence Audit that she provides at no cost for local business owners. This audit looks at the top five factors that influence how the business is represented online and how the business stands out among its competitors. If you're a business owner who is looking to increase leads from traffic and wants to turn followers into new business then this episode will provide you with a plain language overview of the basic factors you must have in place to improve ROI. Click here to access the show notes
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