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Twitter is shutting down its tweet data “firehose” to third-party resellers. LinkedIn is launching a new app called Elevate to empower your employees to share content.  What does this all mean for your business? All this and more on this week’s Marketing Recap!   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/14.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   Be a guest on the roundtable: http://MarketingRecap.com/guest   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show! 

Today Twitter launched Periscope to take on the live video streaming sensation, Meerkat. Facebook is hosting its F8 developers conference and introducing some interesting new products. What does this all mean for your business? All this and more on this week’s Marketing Recap!   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/13.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show! 

Amazon makes it easy for users to host giveaway contests, Twitter acquires social talent agency Niche, and Facebook shows advertisers their Relevance Score.   We talk about these stories and more and what they mean for businesses, plus talk with people on the Twitter chat #MRcap.   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/7.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST  / 7:00pm PST / 3:00am GMT. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show!

We're big into Twitter news this week after the launch of their Quick Promote button and Videos. We also revisit last week's conversation and see how social media networks did during the Super Bowl.   We talk about these stories and more and what they mean for businesses, plus talk with people on the Twitter chat #MRcap.   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/6.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show!

We welcome special guest Jeff Sheehan to talk about his recent LinkedIn Pulse articles about Super Bowl ads and the right way to handle social media. We also get into new features in Snapchat that could help you get more engagement. What does this all mean for your business? All this and more on this week’s Marketing Recap!   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/5.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show! 

Question of the Week: Is Google helping MySpace make a comeback?   Topics: Google's new Structured Data Tool helps webmasters tell Google which information to show in search results including Social Media profiles.   and more from Google ...   Google Trusted Stores: Now it’s even easier to help shoppers buy online with confidence   We talk about these stories and more and what they mean for businesses, plus talk with people on the Twitter chat #MRcap.   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/4.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show!

Facebook is letting businesses create their own internal social networks with Facebook at Work. A teen's post on Medium goes viral when he reveals how he and his peers REALLY use social media apps. Are they really leaving Facebook in droves? Snapchat is asking for a minimum of $750,000 per day to advertise on their platform. Are they crazy?   We talk about these stories and more and what they mean for businesses, plus talk with people on the Twitter chat #MRcap.   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/3.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.   PS: Please subscribe and leave us a rating and review to let us know you enjoy the show!

Facebook is continuing to challenge YouTube with new Video pages and your car may soon influence your purchasing decisions. What does this all mean for your business?   View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/2.   In the past, it was typical for Page administrators to upload their video content only to YouTube and then share that link on their Facebook Page. For brands like PoolSupplyWorld with over 100,000 Facebook Fans, it made sense to try and convert those fans into some sort of engagement on YouTube. Unfortunately, this isn’t always practical application, especially with the new video tools offered by Facebook.   OnStar introduced AtYourService at CES this week. It’s a new “commerce and engagement offering that connects drivers with retailers and merchants on their drive, providing information, convenience and money-saving values tied to their specific destinations.” This could have SEO implications.   Join us next Thursday for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter. For a preview of the stories and episode notices, go to http://MarketingRecap.com/newsletter.   PS: Please subscribe to the podcast and leave us a rating and review to let us know you enjoy the show!

Happy New Year and welcome to the first episode of Marketing Recap! We're taking a look back at some of the most interesting things that happened in Social Media Marketing in 2014 and what that means for you in 2015. View the show notes for more stories and the video version of this episode by going to http://MarketingRecap.com/1. Key Takeaways Blake Understand that Facebook is a pay-to-play platform. You need to allocate budget if you want to use it. You don't need a massive budget to get good results on Facebook, especially small businesses. Blake has seen businesses be successful with budgets as little as $5/day. Stay on top of changes in social media and capitalize on it as soon as possible. That is one of the goals of Marketing Recap -- to let you in on the stories that keep you on the cutting edge of digital marketing while saving you hours of research time each week. Cynthia Remember that SEO is now an important part of social media. SEO is the process of removing obstacles to bring you the traffic you deserve. Build great content, play by certain rules and don't try to scam the system. BJ Beware of the growing disconnect between mediums. When creating campaigns, it is important to have a common message across all of your platforms (website, social media, email marketing, print, TV, radio, etc.). Social media is becoming very deep and we don't see the one person Jack-of-all-trades handling all social platforms like we did a year or two ago. Teams have grown and it is even more important today to maintain communications and make sure you have a strong leader to keep everyone on the same page. Join us next week, Thursday, January 8 for the Marketing Recap Hangout and Chat at 10:00pm EST/7:00pm PST. Use the hashtag #MRcap on Twitter.

This is a sneak preview of our show that will launch New Years Day 2015! Each week we recap our favorite stories in digital marketing adding in our own unique spin and telling you what it means for businesses. We'll give you some ideas that you can try yourself. It's interactive! The show will be viewable live over Google+ Hangouts and we'll be tweeting about it in a live Twitter chat. That means you get to interact with us during the show. We'll be taking questions and comments as we're talking about the stories. It's going to be crazy and it's going to be so much fun! Learn more at http://MarketingRecap.com Hosts:  BJ Smith (@bjsmithstrategy) Cynthia Johnson (@CynthiaLive) Blake Jamieson (@BlakeJamieson)