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Marketing Ear Biscuits
25 minutes | Apr 2, 2021
How iOS 14 Changed the way EVOLVE SKATEBOARDS navigate Facebook Ads
How did an unstoppable brand navigate the iOS 14 Update? 📲 In this episode, Jaryd Neethling reveals how a brand at the top of its niche, navigates the changes to privacy tracking through iOS 14. Want to watch us on the small screen? Head to our Youtube channel here.
28 minutes | Mar 25, 2021
EVOLVE SKATEBOARDS Secrets to Building and Unstoppable Brand with Facebook Ads
What does it take to become an unstoppable brand? In this episode, Jaryd Neethling reveals all of Evolve Skateboards' secrets from Facebook Ads Strategies to creating brand awareness and grassroots brand-building tips.
26 minutes | Feb 25, 2021
Facebook Attribution Window Changes Explained! - iOS 14 Update
Are you confused by Facebooks' changes to Attribution Windows? In this episode of Marketing Ear Biscuits Podcast, Dave and Jay explaining the changes to Attribution Windows thanks to the iOS 14 update and how you should change your strategy to get the BEST RESULTS. This podcast goes in-depth quick, so buckle up, grab yourself a coffee and get ready to take some serious notes! Want to watch us on the small screen? Head to our Youtube channel here.
18 minutes | Feb 19, 2021
Busting the Myths of the iOS14 Update
Are you sick of hearing false information about the ios14 Update and how it will affect Facebook Advertising? So are we. In this episode of Marketing Ear Biscuits, Dave and Jay are Busting the Myths of the iOS14 Update and sharing with you exactly what you need to be doing and what you actually need to know about this update. No Fluff. No Bullsh*t. No Fear Mongering. Just Facts from an Agency.Want to watch us on the small screen? Head to our Youtube channel here.
20 minutes | Feb 4, 2021
Google Ads with Intent
What makes a Google Ad perform well? In this episode, Dave & Dean talk about the Intent behind your Google Ads and making sure you understand the intent behind your customers' search keywords. Head here to find out the questions your audience is asking: www.answerthepublic.com Want to watch us on the small screen? Head to our Youtube channel here.
24 minutes | Jan 28, 2021
The Insiders Guide to the Sales Matrix for E-commerce
Do you struggle with implementing a sales strategy? In this episode, Dave & James cover the Sales Matrix that will help you create a never-ending sales stream that will make you say "why didn't I do this earlier?" Head here to download the Free Sales Matrix PDF: Click here Want to watch us on the small screen? Head to our Youtube channel here.
32 minutes | Jan 21, 2021
IOS 14 vs Facebook. Everything you need to know for Advertising.
The iOS14 update to privacy tracking is the hot topic in every Facebook Marketing gurus mouth at the moment and were here to tell you everything you need to know about this update and how it will effect your advertising online. The question still remains, should we be worried? Frankly, if you have BidPixel on your side, theres nothing to be worried about, all Marketing Agencies and Freelancers are all in the same boat. This episode will cover everything you need to know about the update as Jay and Dave talk about the IOS 14 update, how this effects Facebook ads, and more.
26 minutes | Dec 18, 2020
Two Questions To Ask an Agency
Are you looking to hire a marketing agency? There are only 2 questions you need to ask them to know if they will be the best fit for your business. Curious? In this episode, Dave & Dean cover these 2 questions in-depth and discuss Google bidding strategies you should be using for e-commerce. Want to read more on the 2 Questions to ask an Agency? Click here. Want to watch us on the small screen? Head to our Youtube channel here.
21 minutes | Dec 9, 2020
2020 Year in Review: How 2020 Changed the Digital Landscape for E-commerce
We are back!!! We know you have missed us and we are now back on popular (or unpopular) demand. This episode is the perfect year-ender for everyone as we recap this year's most pressing issues and updates below: How the pandemic shifted everyone from brick and mortar to an online digital store. Facebook Ads updates and algorithm changes. Other bits and pieces of advice from BidPixel’s Dave (CEO) & James (Sales). Check out the full episode here and comment on our Youtube channel anything you want us to dive into. See you later!
25 minutes | May 6, 2020
Why you need to be writing longer Facebook ads copy?
Another week and another new episode with BidPixel's Dave Granfield and Chris Mott, as they talk about the following points: Long-form Facebook copy for brand awareness The importance of warming up your customers How audience targeting is significant in your Facebook ads Check out the full episode here and don't forget to subscribe to our channel for first dibs on everything marketing from BidPixel.
17 minutes | Apr 20, 2020
Shifting Marketing Objectives
This week, BidPixel's CEO Dave Granfield and Senior Ad Account Manager Chris Mott, share how shifting marketing objectives can help your brand survive and thrive. We discuss in-depth the strategies that BidPixel uses for Brand Awareness or TOF (top of the funnel) marketing. We also talk about how to portion a funnel out so you don't just focus on conversion and retargeting but also feeding the funnel for more possible buyers and leads. Check out the full video here and don't forget to subscribe to our Youtube channel here.
26 minutes | Apr 16, 2020
How Do You Get Contact Details When You've Never Tried to Before?
Here's to another week of learning from the all-star cast of BidPixel. Dave, Jay, Josh and Callum talk about the following guidelines for this episode: The importance of capturing customer details in any business Lead Generation Timing How Attentiveness with Leads can turn into Business Stay tuned for more exciting and jam-packed episodes.
34 minutes | Apr 9, 2020
COVID-19: How to Win At Marketing Right Now!
Join Dave, Jay, Chris and Dean as they discuss how small businesses can turn a virus on its head and make sure your business comes out the other side with a few actionable steps to capturing the hearts and contact details of more people than ever... Here are just some of the topics they tackled: How to transition from physical store to online eCommerce How to set up your online presence if you don't have a website yet Facebook Ads Manager setup
26 minutes | Mar 26, 2020
Facebook Testing Phases and Bidding Process Explained
Dave is back again answering some of the tough marketing questions coming from our community. Today’s questions include: - When running top-of-funnel ads on Facebook, what audience size and ad spend is appropriate? - What is the bidding process on Facebook? - PLUS the Auction and Delivery Best Practices. It’s your last change to ask your toughest marketing question today for your chance to win $50,000: https://www.bidpixel.com/questions/
19 minutes | Mar 17, 2020
Long form copy or videos? Qualifying leads?
On today’s podcast, Dave answers some of the toughest marketing questions asked by our community. Today’s questions include: How to engage with an audience if it doesn’t come naturally? How to you warm up a cold audience? How do you say “no” to a potential customer? Ask your toughest marketing question today for your chance to win $50,000: https://www.bidpixel.com/questions/
21 minutes | Mar 3, 2020
Questions answered - Part 2 | Latest Strategies on FB ad structures & Creative Advices
In this weeks episode, Dave (CEO) tackles more questions sent in by our listeners. He will be covering what to expect when starting with a new agency, talk about the latest strategies when it comes to Facebook ad structure and also chats about how to up your creative game on your socials without spending the big bucks. Dave will also finish off with a couple of book suggestions that will help any business owner go next level. Don't forget, we are in the last month of our $50k giveaway. If you haven't already, make sure you head to bidpixel.com/questions to find out how to enter.
23 minutes | Feb 25, 2020
You ask, we answer! Today, Dave Granfield (CEO) and Jay Janus (COO) checks in today to answer the following questions sent inas part of our Toughest Marketing Question giveaway! Q1) When do you know the right time to scale up FB ads? Is there a right time? Q)2 How do you tackle an advertising campaign you started, which has the purpose of securing current clients for a small business, rather than trying to find top of funnel and awareness? Q3) How do you secure people who have already purchased from you before or are already in your nurturing sequence for the pure purpose of retaining them and making sure they don't go somewhere else? So if you're a small business or run an eComm brand, this episode is filled nuggets of wisdom for you!
33 minutes | Feb 24, 2020
SEO for Shopify Tips: How to nail off-page ranking
In this episode, Dave catches up with Josh Rimmington again. This time Josh is bringing is A-game to discuss how to use your 'Off-Page SEO' to improve the ranking on your website. Josh will discuss the footprint you leave around the internet and how Google can use that to improve (or tank) your search rankings. If you want to improve the SEO ranking for your Shopify store or any other website, then this episode is for you - and while you are at it, if you haven't done so yet, make sure you check out our previous episode where Josh talks everything 'On-Page SEO'. Combine the knowledge from these two episodes and you will be on your way to nailing your SEO!
30 minutes | Feb 13, 2020
On page SEO for Shopify
Every business can benefit from good SEO so you are ranked high in a google search, particularly if you are in eCommerce. In this episode, Dave Granfield (CEO of BidPixel) catches up with Josh Rimmington of JR Marketing Group to discuss the 6 best ways to improve the on-page SEO for your Shopify store. There are a lot of agencies out there selling overnight success when it comes to SEO but in reality, it is a long term process. If you run an eCommerce store and want to improve your SEO then this episode is for you!
34 minutes | Feb 10, 2020
The avalanche leads formula - John Dwyer Guest
"If we acknowledge that the front cover of a magazine or a book is the most important page in that magazine or book, then what do you think is the most important component, of course, of a website? It's the home page." Let's have fun while learning a lot from the WOW Expert himself - John Dywer! In this episode, Dave and John banter on all things related to marketing and strategy plans plus a list of steps in attracting a stampede of new leads. Plus a FREE e-book from the master himself!
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