119: Transformation-Based Marketing with Kathryn Binkley
Kathryn Brinkley focuses on identifying what target audiences you are selling to, because yes, its likely more than just one, and how to sell the transformation to them. She explains how to determine what stages your audience is at and how to craft the best buyer's journey for your business. If you are tired of setting for the hustle heavy lifestyle of the entrepreneur and are raising your hand to consistent income that DOESN'T require you to work crazy hours, I created a free class and saved a seat for you here: http://profitplanner.co/grow. This class goes over the 3-part profit plan system so you can run a business that allows you to be laptopless - where you can work when you WANT to, not because you HAVE to.