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Make The Shift
19 minutes | 2 days ago
9. Embrace Value Pricing and Your Relationship To Money
EPISODE 9 What is your money story? If you haven’t thought about this already, it will likely come up as you build your digital business. Your mindset around money has a direct impact on both the pricing of your course and your business revenue growth. Money is a hot topic and it can bring up feelings of self-doubt and fear. Taking financial risks can be scary, but money and pricing does not have to be complicated. Today we’re looking at how we can examine our hidden money stories so that we can get out of our own way and own our ambition. >>Watch my FREE training on the 5 myths that may be holding you back. >>For full show notes, head to destineeberman.com/podcast.
19 minutes | 7 days ago
8. How Micro-Steps Can Lead to Big Results in Your Online Course Launch
EPISODE 8 Have you ever heard that voice in the back of your mind saying “you’re not cut out for this?” I would venture to say that almost everyone has at one point or another. When we make changes in our life and business, self-doubt tends to creep in. That’s normal. It’s what you do about it that will set you apart from the rest. This is why developing and maintaining our confidence is so crucial when it comes to building a successful business. So much of your journey as an entrepreneur comes down to your confidence in the day to day. The truth is, we all get blocked by self-doubt and insecurities, whether it is conscious or subconscious. It can paralyze us in any stage of our business. So, how do we overcome this feeling? By taking action. Confidence is a discipline and a practice, so the more action we take, the more confidence we build. It’s important that you are taking micro-actions each and every day whether you are just beginning your online course business or scaling to a new level of impact. >>Head here to watch my FREE training on the myths that may be holding you back and learn how to break through your confidence blocks. >>For full show notes, head to destineeberman.com/podcast.
14 minutes | 9 days ago
7. The #1 Secret Behind 7-Figure Course Businesses
EPISODE 7 If you are ready to make the shift from offline to online, or feeling stuck with your current digital course strategies, this episode is for you. Be sure to get out a pen and paper because I am about to spill what I believe is the number one secret behind 7-figure course businesses. It is the very strategy that my private clients invest 6-figures or more in to learn from me. Trust me friends, it works! Did you know that it’s possible for online business owners to have a $200,000 + launch, yet still not walk away with much actual profit? The problem is that there is a difference between getting results and building out a successful profitable business. This growth strategy that will help not only with gross revenue, but also helps you keep money in your pocket. When it comes to building out a 7-figure course business, my course offer stack approach will give your customers more of a reason to stick around and purchase your deeper offers. Better yet, it creates community and profitability. If you want hands on, done with you support from myself and my launch team , you can learn more HERE: https://go.destineeberman.com/apply-now For full show notes, head to destineeberman.com/podcast.
15 minutes | 14 days ago
6. 3 Steps to Shift Your Mindset About Starting Your Digital Course Business
EPISODE 6 You may have everything in place when making the shift from offline to online. From great strategy to a a solid team, these are all important aspects. However, if you cannot break through certain mindset blocks, you cannot move forward. This is why I believe the willingness to put time and energy towards personal growth is so crucial to achieving success as an entrepreneur. Looking at our inner world is just as important as our outer world. When it comes to course launches, I call this a birthing process. Whether you are creating your first digital course, or growing and improving a previous one, transformation has to happen. Your business is an extension of you, and will continue to evolve as time goes on, as will you. Let’s begin to step into the role of CEO and get your life’s work out into the world! For full show notes, head to destineeberman.com/podcast. Connect with me on Instagram @desberman.
18 minutes | 16 days ago
5. Reinventing Your Career In The Passion Economy
EPISODE 5 How would your life change if you were to earn income that was no longer directly linked to your time? Depending on where you are in your career, this may seem impossible, but it’s not. Today I’m diving deeper into understanding what the passion economy is, and how you can use this new model to completely reinvent your career and life. As an offline business owner or professional who is working one-on-one with clients, the passion economy can solve several problems for you. Most importantly, it can allow you to build a successful business centered around your passions. Tune in to hear how you can turn your specialty into a digital asset that works with your unique needs and desires. There are endless amounts of opportunities awaiting you in the passion economy. Now it’s your turn to take action if you are feeling the calling. For full show notes, head to destineeberman.com/podcast. Connect with Destinee on Instagram @desberman.
12 minutes | 21 days ago
4. The Five Questions to Ask Yourself to Nail Down Your Next Course Topic
EPISODE 4 Today I’m going to address the things to look at for yourself in order to get clear on your next course topic. When business owners are making the shift from offline to online or moving from one-to-one to one-to-many, the most common question is “which program should I launch?” Whether this is for your first launch or your next launch, determining the answer to this is what often gets people stuck in taking their next steps. From my experience of working with hundreds of online business owners, this block is caused by a few things such as the pressure that we put on ourselves. The other resistance may be that you either seemingly have no ideas or too many ideas for what you want to create next! Neither of these extremes set you up for success. I’m giving you several things to consider to help you determine your unique plan of action. Once you get on the right path, the clarity will come one step at a time. For full show notes, head to destineeberman.com/podcast. Connect with Destinee on Instagram @desberman.
16 minutes | 21 days ago
3. 5 Course Marketing and Launch Trends in 2021
EPISODE 3 Today we’re looking at the top five 2021 course marketing and launch trends that we are seeing in the online space. Regardless of where you are in your journey, it’s important to look ahead so that as business owners, you can determine a plan of where to focus your time, attention, and energy as you expand. These trends will be helpful for you to know and understand whether you are just starting your online business or you have been launching for some time. In my opinion, these trends will continue for years to come. The discussion today will focus on hybrid formats and having multiple touch-points in order to reach your ideal clients. Leveraging automation while also adding in live events will put you on the path towards success and getting known for your specialty. For full show notes, head to destineeberman.com/podcast. Connect with Destinee on Instagram @desberman.
14 minutes | a month ago
2. How to Identify Your Unique Specialty and Stand Out in The Booming Economy
More than 50 million people have become creators in the last 10 years. The e-learning community is only going to grow in the years to come. With that, the big question becomes, how do you stand out among the crowd and get in front of your ideal clients? How do you attract customers and build your authority when so many others are doing similar work? Your first step is determining what your specific specialty is by thinking about your mission, your experience, and who you are serving. To help make this process clear, I'm breaking down how I developed my unique specialty and marketing based on my passions and career experience. Contrary to what many believe, when you are willing to go deeper into your unique specialty, the faster you will become known in your industry. For full show notes, head to destineeberman.com. Connect with Destinee on Instagram @desberman.
19 minutes | a month ago
1. The Top 3 Mistakes Offline Business Owners Make When Launching Their Digital Course
Welcome to the very first episode of Make The Shift! To kick things off, we're talking all about transforming your expertise, passions, and specialties into a digital course so that you can leverage what you have to serve more people, make more money, and create the freedom that you so desire. Even if you have been teaching or working with clients 1:1 for a long time, you have to think about things differently when you move online. A launch is so much more than your course content and an enrollment page. It's all about getting crystal clear on who you are speaking to and reaching new people. For full show notes, head to destineeberman.com. Connect with Destinee on Instagram @desberman.
2 minutes | a month ago
Welcome to Make The Shift with Destinee Berman
Are you ready to make the shift? Whether you are taking your business from offline to online, scaling from one-to-one to one-to-many, or leaving your traditional career to follow a new path, this podcast will be your guide. Each week, Destinee and her guests will bring you the inspiration, actionable steps, and industry secrets you need to launch, grow, and build your digital education business. Learn more at destineeberman.com
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