Ep. 80: Moringa as a Multi-Vitamin with Misa & Geoff of Maruyama Jones Farm
Big Island Business Series Part I: In this episode, I sit down with Misa & Geoff of Maruyama Jones Farm to explore the powerful benefits of their “backyard multi-vitamin”, the moringa plant. We discuss their journey into farming as well as their deeply personal desire to serve their local island community through wellness. EPISODE HIGHLIGHTS & TOPICS DISCUSSED: Misa and Geoff share what they grow, create and cultivate on their family farm… moringa! What is moringa? — A highly nutritious plant with many health benefits that Misa and Geoff process into moringa leaf tea powder and moringa seed oil. While both Misa and Geoff were pursuing other career paths, their decision to re-direct their time and energy to farming and the family business was a deeply personal one. Misa shares how the moringa plant positively impacted her father’s cancer healing journey. When compared to other vegetables, moringa has more iron than spinach, more potassium than bananas, more protein than yogurt, more calcium than milk, more vitamin A than carrots. It is powerfully packed with nutrients and caffeine-free. Geoff shares the #1 objective of their company: to serve the community of people in Hawai’i first Misa shares the intention behind creating their moringa oil, “Our skin is our biggest organ and our interface to our environment, an environment that has become more and more ridden with toxins. This was just a natural way to develop a form of wellness that people can incorporate into their lives that allows them to not only feed themselves with this powerful plant but to be able to protect themselves as well." Using the entire plant and being as low-waste as possible is very important to Misa and Geoff, which is why they have (and continue to) explore all of the possibilities. Geoff gives us a glimpse into the working dynamic between himself and Misa and how their skillsets and personalities complement each other. Misa shares how they hope to remove the stigma the moringa plant might still carry around being a “famine food” and alter it’s consumer perception through their brand packaging and communication. Geoff shares how Hawaiian culture has impacted and influenced the way they do business and their hope to re-integrate the ahupua’a system to help re-direct the fresh food resources that exist on the island (the idea of sharing your gifts with other people). SHOW NOTES & REFERENCES: Connect with Misa & Geoff: maruyamajonesfarm.com | @maruyamajonesfarm This episode is supported by our monthly patrons. Head to patreon.com/ideaswithintention to learn more about becoming a show supporter or show influencer!