27 minutes | Jul 15th 2019

Curiously Awesome

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Two-foot-long gummy worms, the world’s spiciest lollipop and the largest stress ball you’ll ever see.Those products sound more like the brainchild of well, a child, than the foundation for a thriving small business.However, the Vat19 story and its founder, Jamie Salvatori, are different. And we had to see for ourselves their formula for success.That’s why UPS Vice President of Global Marketing Chris Byrne traveled to the Vat19 headquarters in St. Louis to unpack how Vat19 is thriving in such an unconventional way.In this extended conversation about small business opportunities and pitfalls, Salvatori and Byrne dig into some of the most pertinent challenges for entrepreneurs today: how to hire good people, manage your time, ride the e-commerce wave and sell your products internationally.
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