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Lead to Grow
25 minutes | 2 years ago
32: Stories Matter. Here’s How Smart Leaders Use Them to Inspire Action w/ Jill Pollack
The power of storytelling is undeniable. When you speak at a conference, or with your friend one-on-one, notice how much they remember of the conversation when it’s attached to a story. Likely, they (and you) will forget much of your conversation, except those pieces that revolved around a particular event, with specific people and places. Humans remember stories, and further, we share stories. As leaders, we must learn how to wield these powerful tools to inspire action on our teams. For this topic, we found someone who’s, quite literally, a professional storyteller. Her name’s Jill Pollack, Founder of StoryStudio Chicago and “Chief Story Wrangler” at Story Mode. At Story Mode, she helps corporations tell better stories to compel audiences to action. We interviewed her on our Lead to Grow podcast, where she dropped these gold mines of truth about storytelling:
25 minutes | 2 years ago
31: 4 Steps You Can Follow Now To Build Your Legacy w/ Mark Podolsky
It’s true: robots are taking our jobs. Well, at least to some degree. As if being a leader in business wasn’t challenging enough, we have to worry about artificial intelligence learning more than us at an accelerating rate. Luckily, there’s something humans — namely entrepreneurs — have over AI: We have the power to leave a legacy. You say you’re not an entrepreneur? That’s exactly what The Land Geek founder and Dirt Rich author Mark Podolsky thought before he discovered his true potential. In our latest interview with Mark, we discuss four ways to uncover your entrepreneurial spirit, create value, and build a lasting legacy.
32 minutes | 2 years ago
30: Transparency + Culture = Better Talent, Faster Decisions w/ Reid Rasmussen
Transparency and culture may be keys that unlock greater profits, better talent, and faster decision-making. But don't take our word for it. Listen to Reid Rasmussen; he's seen these key ingredients in action. He’s the CEO and Co-founder of freshbenies, where they help employers balance their benefits program. He came on this episode to give details on how he’s seen transparency and cultu
29 minutes | 2 years ago
29: 5 Ways to Create a WorkForce People Are Dying to Work For w/ Michael Brannock
There are so many elements that create an enduring WorkForce, but here are 5 that no company can afford not to have. Special guest Michael Brannock came on our recent episode of the Lead to Grow Podcast and explored 5 elements of workplace culture. Michael is the CEO of WorkForce Unlimited, a company started by Michael’s mother in 1987. Michael worked in commercial banking for nearly a decade before coming on board as the CFO in 2011, a position he held until he became CEO in 2014.
32 minutes | 2 years ago
28: How Leaders Can Take Their Influence to the Next Level w/ Julia Deaver
The idea that there's only certain people with influence — Instagram influencers, or celebrity influencers — is incorrect. We all are influencers. So, how can you take your influence to the next level? How can you really use it to grow and develop others? That’s something Julia Deaver is all about. The latest guest on the Lead to Grow podcast, Julia came on the show to talk about how you can take your influence to the next level. These are her top five strategies for influencing by design and leading to grow
31 minutes | 2 years ago
27: How To Create a Truly Differentiated Sales Experience for Your Buyers w/ Chad Sanderson
In this episode of the Lead to Grow podcast Chad Sanderson, Managing Partner at ValueSelling Associates tells us how to ask great questions that help create a truly differentiated sales experience for buyers.
16 minutes | 2 years ago
26: Storytelling: A Business Skill, Artform, And Leadership Quality w/ Michael Cardwell
Storytelling. It’s a business skill, an artform, and a leadership quality. If you are struggling to shift the energy, change the focus, or impact your employees or your customers, maybe you should take a good look at your storytelling skills: They may be the hidden key to unlock your organization's success. This week’s guest has won multiple Emmy awards for his unique storytelling, or, as he would want it said: His team has multiple Emmy awards for their storytelling. Michael Cardwell joined us on this episode of the Lead to Grow podcast to share about leadership and storytelling. Michael is the Founder & Creative Director of Digital Brew, a visual storytelling agency that creates animated and live-action video content for their clients. Since 2011, they’ve won 16 Emmy awards, eight Tellys, and two Daveys.
13 minutes | 2 years ago
25: How Community Banks are Changing Merchant Funded Rewards w/ Tina Giorgio
Community Banks fund over half of the small businesses in the US. They are an essential and often overlooked part of the economy. Tina Giorgio is the President and CEO at ICBA Bancard. Tina has been in this role for a little under 2 years, but she has spent the last 30 years in community banking. “Community Bankers, at our core, are about serving our local community. There’s a lot of communities in the United States who would not be properly served if it wasn’t for their local community bank.” Many community banks simply can’t compete with larger entities. They need representation, especially in the evolving world of payments. So Tina and her team are advocates for these banks. They have specifically been working in the area of merchant funded rewards. ICBA Bancard provides benefits through these reward programs to both merchants and their customers. Merchants see a higher number of transactions by implementing these programs, and merchants get to support both national and local business while getting rewarded. It’s a win for everyone. Tina joined us for this episode of the Payments Innovation Podcast to talk about community banking, merchant funded reward programs, and overcoming challenges in her role.
20 minutes | 2 years ago
24: Leading Your Entry-Level Sales Representatives w/ Dan Gottlieb
Leading millennials, new sales representatives, or other employees in entry-level positions has unique challenges. Dan Gottlieb has some helpful answers to those challenges, and they all come from a massive amount of experience. Dan is an industry analyst at TOPO Inc., specifically for Sales Development, & Account-Based Growth Organizations. Yes, that’s a bit of a mouthful! Essentially, Dan helps sales development companies utilize world-class strategies and tactics. He came on the Lead to Grow podcast to share some of his best practices on working with entry-level sales development representatives (often called SDRs). (He even gave us the inside scoop on working with millennials!)
23 minutes | 2 years ago
23: Use The ‘7 Systems of Influence’ to Dramatically Increase Your Business Productivity & Your Personal Fulfilment
What initially appears as failure, can often be the catalysts to our greatest discoveries. Josh Steimle had an apparent failure — in 2013, he was nearly out of business. A bad hire at his marketing agency had brought him to the brink of bankruptcy. Fast-forward to the present, and his agency (MWi) is thriving, he started a second business (Influencer Inc.), and he’s now publishing a book called The 7 Systems of Influence, to show others how they can copy his successes (and avoid his failures). We invited Josh on the Lead to Grow podcast to share the premise for his new book, and what he’s learned about leveraging your skillset to influence others.
28 minutes | 2 years ago
22: 5 Reasons Every Company Should Specialize w/ Jon McGinley
Have you ever found yourself chasing down every dollar that comes your way? Many business owners and leaders have been there, thinking, “We’re saying ‘yes’ to everything, but the company still isn’t growing.” Jon McGinley says that maybe saying “yes” is the problem, not the solution. On this episode of Lead to Grow, Jon joined us to share 5 reasons every company should specialize, not generalize. Jon is Senior Partner at CloudKettle, where he helps companies build and optimize their revenue stack. Listen in to find out what he had to say about specialization:
20 minutes | 2 years ago
21: ‘A Company Is Nothing More Than Its People’: Lessons on Employees & Company Culture w/ Oded Carmi
“A company is nothing more than a group of people.” I started listening even closer as Oded spoke. His words resonated with me, for multiple reasons: We had similar ideas on leadership, plus, we’ve both owned companies in the moving business. (Oded is the President of DN Van Lines.) Lastly, we both believe this: The right person is far more important than the perfect skill set. On our Lead to Grow podcast, Oded talked about expanding your company into other Lines of Business, and gave three reasons to focus on the person, and hire from within your company whenever possible.
23 minutes | 2 years ago
20: The Five Keys To Making Smarter Decisions Faster w/ Josh Feinberg
One of the things that we, as leaders, need to do be able to make smarter decisions faster. When we have a decision to make, we usually spend too much time thinking. How much time in your day is being taken up by just thinking and not actually make a decision? How much time could you save every day if you could make smarter decisions and make them faster? Well, that’s what we talked with Josh Feinberg about on today’s episode of the Lead To Grow podcast. Josh is the President and CEO at Everlasting Capital, a nationwide business financing company. On the show, Josh shared his five keys to making smarter decisions faster. Check it out.
24 minutes | 2 years ago
19: Everything Todd Palmer Learned From Nearly Losing His Business
Failure is sometimes a better teacher than success. But too often, when we run into failure, we don’t see the learning opportunity. We believe the lie that it’s the end. The world is thankful Todd Palmer didn’t stop after his “failure”: He joined us on the Lead to Grow podcast to share what he’s learned from the brink of bankruptcy about failure and humility as a leader. Todd is the President of Diversified Industrial Staffing, a 6-time member of the Inc. 5000. He’s also the Founder and President of ExtraordinaryAdvisors.Com, a keynote speaker, and author of The Job Search Process.
18 minutes | 2 years ago
18: 3 Reasons Your Business Needs to Build an Organization of Ambassadors w/ Amy Franko
Ambassadors are essential to any institution: They are bridge-builders, key communicators, and interpreters. They translate between one entity and the rest of the world: They communicate ideas and philosophies and garner support with outside individuals, or even countries. Every institution needs ambassadors. Businesses are no exception. On this episode of the Lead to Grow podcast, Amy Franko joined us to show how ambassadors can radically impact your customer base, your ROI, and your employee retention. Amy is an author, keynote speaker, and Founder and President of Impact Instruction Group, a sales consulting and sales leadership business.
35 minutes | 2 years ago
17: The Three Keys to Achieving Success Without Regrets w/ David Ridley
“Do you really think you can build this business?” That’s what someone asked David Ridley during the early stages of his startup real estate investment firm. Well, David was able to build the business. The firm he founded and lead as CEO, Invesco Real Estate, grew to over $65 billion in assets under management with 20 offices scattered around the world. But that’s not the most important part of the story. The most crucial part of David’s story is not that he was able to achieve success. It’s that he was able to achieve success, without regrets. In the early days of company formation, David sat at a conference table with his partners. That day, they made a pledge they were not going to pay the price that so many pay to be successful. They weren’t going to sacrifice their families. They wouldn’t give in to alcoholism or pride. How’d they do it? Well, that’s what David came on the latest episode of the Lead to Grow podcast to talk about. Here’s what he had to say about the three pillars of achieving success without regret.
38 minutes | 2 years ago
16: How to Leverage Customer Referrals to Unlock Exponential Growth w/ Bill Cates
Here, we love providing value to others. It’s in the name of our company (Values-Driven Leadership). It’s an amazing day when we get the chance to speak with someone else who loves bringing value as much as we do. We sat down with Bill Cates, a Hall of Fame speaker, best-selling author, and founder and head of Referral Coach International. He came on the Lead to Grow podcast to deliver a few secrets on customer referrals. The biggest secret is this: Referrals aren’t a side dish to your business. Referrals are your business. Check out what Bill said about exponentially growing your business through referrals.
26 minutes | 2 years ago
15: Lean Innovation secrets: Which mode are you in? w/ Aaron Eden
How do you innovate faster and at the same time be more customer-centric? We spoke with Aaron Eden is Co-Founder and Chief Operating Officer of Moves The Needle. Moves the Needle "ignites entrepreneurial action within large organizations so their people can be closer to customers, move faster, and act bolder." He gave us tips on how innovators like Steve Jobs lead their teams to victory.
24 minutes | 2 years ago
14: Marketing Metrics: The Numbers You Should Be Paying Attention To w/ Andy Crestodina
Andy Crestodina. He’s a cool guy with a track record that includes earning a degree in Mandarin and working as a teacher in China. In 2001, Andy and his friend co-founded Orbit Media, a company that has grown from zero to about $4.5M in revenue. Totally organically. Now, Andy is the CMO at Orbit Media and he’s a marketing metrics expert. Our latest guest on the Lead to Grow podcast, Andy talked with us about his experience and his company. He also shared his metrics expertise, focusing on the metrics you should care about the most. And the ones you should care about the least.
28 minutes | 2 years ago
13: What This Founder Learned When His First Business Fell on Its Face w/ Babak Azad
Babak Azad had planned this for over a year. He had quit his eight-year career at Beachbody, where he helped excel their revenue from $100MM to $1B. But after three months of working together ... he and his business partners split up. Babak’s wife had just given birth to their second child. With a growing household, no job, no business, Babak had to do something. This is his story and his lessons on leadership. On this episode of the Lead to Grow podcast, we get a chance to hear from the founder of Round Two Partners. He discusses how his view on leadership has evolved since starting his own company, where he now helps businesses within the $15 to $20MM range scale.
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