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Latinas From The Block To The Boardroom
39 minutes | Jul 20, 2022
S3 Ep37: Letting Go of Our Past To Pursue Our Dreams with Denise Soler Cox of Project Eñye.
In this episode, we discuss the power of healing the belief systems that we have grown up with as Latinas to help us pursue our dreams without guilt. Denise Soler Cox, a first generation talking to a third generation, Theresa E. Gonzales, who both grew up in the United States, discuss the guilt and shame that is often tied to our cultural norms if we don't speak fluent Spanish or we want bigger career opportunities to leave our home and cities. Our identities to our Latinidad culture is everything to us, but to our families and to our culture, being selfish in wanting more is sometimes seen as "whiteness" or betrayal, not greatness. We discuss how our power is tied to our culture and the opportunities we are provided here in the US, and as Latina women, we are stronger together when we can heal from the past by sharing our stories. For more information on Project Eñye, you can follow on IG and please subscribe to the Latinasb2b.com newsletter and follow us on Latinasb2b on IG and Facebook. Thank you Robert Lopez for audio engineering.
49 minutes | Jun 15, 2022
S3 Ep36: Noelle Silver, AI Executive and Founder of AI Leadership Institute Shares Her Vision For Design Justice And Ethical AI
Noelle Silver has been in the tech ecosystem for over 20 years and an AI executive at IBM. We discuss how technology companies are reaching new AI based product designs but still not being inclusive of communities that make up a third of the population that uses all technology products. How do you build for the future when the door is not open wide enough for community members to be on the product teams or when the C-Suite layers of leadership are not diverse to be considered inclusionary on product design. It's time for accountability and to be inclusionary in product design and the create a pathway of ethics for the new AI technology. Gracias Noelle Silver and her website talking all things AI, Theresa E. Gonzales of 5-E Leadership & Marketing and Robert Lopez of Latinasb2b.com. Sign up for our Newsletter at Latinasb2b.com and Follow us Instagram, Facebook, LinkedIn and Twitter @Latinasb2b.
42 minutes | May 27, 2022
S3 Ep35: Gael Aitor, Host of Teenager Therapy Podcast, helps Gen Z feel connected through the time of Covid.
Gael and I connected at Podcast Movement Evolutions in Los Angeles, March 2022, and talked about how podcasting has been making an impact into our communities. I wanted to learn more about his podcast, Teenager Therapy and the collaboration began. Gael Aitor, host of Teenager Therapy started his podcast before Covid-19 at the age of 15, with his friends, because he saw the power of social media technology at a very young age to leverage connection for teenagers who needed to talk about what they were experiencing and what they like talking about in their social circles. Gael and his co-hosts created a talking space for teenagers to not feel alone, to laugh, to connect while being at home for months during Covid-19! Gael, now 18 years of age, and I also discuss how Generation Z is the going to be the latest generation to up-end all things that we know today in marketing, technology and health. Gael tells us that this journey is not a one time thing for him and his Teenager Therapy co-hosts, who are continuing the conversations post Covid-19. Gracias Gael, you are truly making an impact to future generations from The Block To The Boardrooms! Special thanks for audio engineering, Robert Lopez of Latinas From The Block To the Boardroom Podcast @ Latinasb2b.com and Producer and Host, Theresa E. Gonzales of Latinasb2b.marketing. Follow us on IG @Latinasb2b and Twitter @LatinasB2B and stay informed from our Newsletter by signing up here.
34 minutes | May 5, 2022
S3 Ep34: 25 years as a Latino Owned IT Services Family Business, Principal Michelle Londoño shares how "Supporting the small business community is an extension of our family values."
Latinas From The Block To The Boardroom podcast is very excited to share this Small Business Week 2022 collaboration podcast, with Proactive Network Consulting. As a Latina from New York City, Michelle Londoño, wife, mother of 3 children and principal of Proactive Network Consulting services of San Francisco, shares with us how her entrepreneurial journey started by her grandmother immigrating from Colombia. She tell us the unexpected journey of transferring her nursing skills that she acquired through USF, here in the Bay Area, into a skill set to help her husband, Lawrence Flores, start and keep an IT services company growing for the next 25 years. How she managed to support her family and business clients through some of the most disruptive times, and for any small business, relied on the family values that she grew up with through her grandmother, her strong partnership with her husband and her nursing education. As we discussed in this podcast with Michelle, and in previous podcasts with Latinas who are building and or working in technology companies, the skill level for technology knowledge is absolutely a new requirement in any job market or small business. Today, many small businesses struggle to keep up their knowledge of new technology applications or platforms that can help support their small business and it can be overwhelming. This is where a small IT services firm, such as Proactive Network Consulting can help and they offer technology assessment services. As we are in the month of May for Small Business Week, it's also graduation time. Now is a great time for any college grad to look into a small business IT services firm as an entry way to start a new profession. Muchas Gracias to Robert Lopez for Audio Engineering and 5-E Leadership & Marketing for Small Business Week Collaboration. Sign up for our newsletter at Latinasb2b.com and follow us on LinkedIn and IG *(Correction from the podcast) The IT services industry is expected to grow up to 354 billion dollars in revenue by 2026, due to all the new businesses that are starting out of the pandemic, adoption of cloud technology solutions and the need for data security.
53 minutes | Apr 29, 2022
S3 Ep33: Founder and Social Justice Attorney, Monica Ramirez of Justice for Migrant Women, Alianza Nacional de Campesinas, Co-Founder of Poderistas and The Latinx House is amplifying the Latinx community to the next level.
Monica Ramirez, Activist Organizer, Founder of Justice For Migrant Women, and Co-Founder of Poderistas, The Latinx House and Alianza Nacional de Campesinas, talks to us through her journey that inspired her to ask questions at a very young age to her migrant farm working parents, “why are farm workers not celebrated when it's time to work in the fields, but fisherman in our town are welcomed back with celebration?” She pursued that question to become “ The Voice of The People” in her hometown newspaper at the age of 14 when someone gave her that shot to write a column that would give visibility to the farm workers who came every year. What started as her curiosity and passion for writing, led her to her life’s purpose as the daughter of migrant parents to be a social justice attorney for migrant farm workers and her projects, “The Humans That Feed Us” and her 15 year anniversary of “The Bandana Project”. Monica has also created pathways for change to the way Latinx is seen within the larger media lens, through The Latinx House and Poderistas, which has created a powerful advocacy circle of Latinas in Hollywood, such as America Ferrera, Eva Longoria, and Alexandria-Martinez Kondrake. As April is known as Sexual Assualt Awareness Month, (SAAM), she tells us of her protest letter for Time’s Up Movement, which was later published in Time Magazine as “Dear Sisters” that became the reached into Hollywood's storytelling foundations, such as Sundance and Netflix, that will be creating more open door opportunities for the Latinx community to be the writers and producers of our own stories. We need to tell our own stories, and now is our time. Monica is listed on Time’s 100 list for 2021 and she is bringing us all with her. Muchas Gracias to Monica Ramirez and her teams for making this podcast possible for Latinas From The Block To The Boardroom and our audio engineer, Robert Lopez of Latinasb2b.com to content editing and audio. -Theresa
40 minutes | Apr 11, 2022
S3 Ep32: Liliana Aide Monge CEO of Sabio.la is skilling up communities for the "new collar" tech jobs.
We are moving into more tech job opportunities for 2022 as the online experience of purchasing goods and services has exploded during Covid-19. Liliana Aide Monge, CEO and Co-Founder of Sabio.la says, "We can't go back to how we were engaging online before the pandemic." It's true, we are now using more technology to manage our lives, our education, delivery systems and how we want to stream content. Many companies today need more tech workers to support their internal systems due to the increased usage of online services and products. There is a New Collar labor force that is emerging and they are trading in low wage hourly jobs for new technology skills that don't require a college degree. Enterprise companies to small businesses won't be sustainable without this new collar work force. Special thanks to Robert Lopez for Co-Production and audio creation at Latinasb2b.com and Theresa E. Gonzales CEO and Founder of Latinasb2b.marketing.
40 minutes | Feb 2, 2022
S3 Ep31: Lucy Pérez, Senior Partner at McKinsey & Company, dropping knowledge on “The economic state of Latinos in America: The American Dream Deferred.”
Latinas From The Block To The Boardroom is not holding back in 2022! There was a lot of chatter late last year about the great resignation, and what that mean for people quitting their jobs in record numbers! Why were brown and black folks mostly impacted by economic fall out from Covid? What will be the impact for future generations and why are we not talking about wealth creation for our communities moving forward?Latinas and Black women have had the most financial set back during Covid, and it's time we ask for higher wages and level up our skill set. Let's get into BeastMode! Latinas and Black women are creating more businesses, and have the greatest opportunity to create jobs. Right now, we are at a great reset for 2022, and we want to bring to you for 2022 the right business information, how to pursue higher education, build financial confidence and bring amazing thought leaders to our podcast to help us build a community that rises together. Gracias. Special Thanks to McKinsey & Company Sr. Partner Lucy Perez, for co-writing the white paper on the future of the Latino Economy, "The Economic State of Latinos In America, The American Dream Deferred" which we discussed in this podcast and to Robert Lopez of Produce Podcasts, for audio editing and engineering for Latinasb2b.com podcasts.
38 minutes | Dec 22, 2021
S2 Ep30: Jenn Diesi, CEO and Founder of Geek Girl Tech, Is Creating Social Impact, Equity and Protection for Women In Small Businesses
Women in Business is a stat that most large enterprise organizations are trying to understand in their Business Strategy and they should. However, when you don't hire enough women or women of color to mentor into the C-Suite or put on strategic product teams, they will never get it right. So, we move on and create our own boardroom tables, yes plural with an S, as we invite everyone! As a 20 year tech veteran, Jenn Diesi CEO and Founder of Geek Girl Tech, understands how it is to be the only one in the room. As a single mother, growing up in Texas, Jenn brings tenacity, expertise and empathy to her information services company that drives social impact by protecting Small Businesses against Cyber Threats. As we say from the block, "listen up y'all, cuz this is it!" As we close out 2021, with this episode, we are getting ready for full on Beastmode for 2022 with Women in Business leading the charge for economic growth and community strength. Thank you to Latinasb2b.marketing and Robert Lopez for Audio Engineering and editing on all episodes for production, sponsorship management and curation. Gracias Mi Gente!
45 minutes | Dec 3, 2021
S2 Ep29: Andrea Delgado Olson, Executive Director Of Natives In Tech, is building the digital bridge for indigenous communities.
Everyday is Native American Heritage Day and Andrea Delgado Olson, Executive Director of Natives In Tech, is unapologetically native within the digital platforms where Indigenous communities are the least scene or heard. Her mission is to help bring indigenous languages and story into the design and preservation within these new technology platforms for future generations to understand their history, their strength, their languages. The identity and presence of native populations and languages, will not be erased into the world of technology, as they "Cultivate a tech ecosystem Native technologists crafting free and open source technology for Native Communities"- Special thanks to Latinasb2b.marketing for sponsorship and Robert Lopez for Audio Editing and Mixing.
42 minutes | Nov 3, 2021
S2 Ep28: Raquel Velez CEO & Founder of Alpine Parrot Building Sustainable Outdoor Trek Pants For Women of Color
Raquel Velez, Puerto Rico born and 1st generation CEO & Founder of AlpineParrot.com, is changing the outdoor fashion industry for women of color, one pair of Trekking pants at a time. She knew she wanted to create something amazing from the moment she saw a women show her classroom how she built a robot. Her journey from mechanical and software engineering gave her the confidence to break-fix the outdoor fashion industry by showing up as a plus size Latina with skills to tackle an industry that does not represent people of color in the outdoor space. "We love our full figured bodies and the outdoors", says Raquel and whoever you are and however you describe yourself, nature is ready and waiting for you to join them. Gracias Raquel. Special thanks to Robert Lopez for Audio Engineering at Mixed By Crates and Host and Producer, Theresa E. Gonzales of Latinasb2b.marketing.
35 minutes | Oct 16, 2021
S2 Ep27: Latina Engineer Diana Iracheta Is Changing What Engineering Looks Like
Representation matters in all industries and building a global community is how Diana Iracheta is changing the mechanical engineering game! She started LatinaEngineer.com as an international Latina Engineering community through her social media, one pink post at a time! The stereotypes of engineering and STEM fields are being broken with Diana's tenacity and energy to change the 2% of Latinas in employed stem fields. When we bring our community into the spaces that are least represented, we are building the bridge from the block to the boardrooms! #SiSePuede! Special thank to Robert Lopez, of Mixed By Crates, for audio production and editing. Gracias.
32 minutes | Sep 30, 2021
S2 Ep26: Ana Consuelo Matiella -CoFounder of De Las Mias Creates Health and Wellness Bilingual Digital Platform for Latinas by Latinas
Latinas are one of the largest market segments with an influencing power that is inspiring. Tech and VC's need to wake up and smell the cafecito! We are a market force to be reckoned with as we build brand loyalty and trust. Ana Consuelo Matiella and her daughter, Sada Naegelin, of De Las Mias, decided to take the health issue of Diabetes within the Latino community into their own hands by researching data on Latinas, Diabetes and Obesity. The research study they created was the fire they needed to commission a 1 million dollar grant from the NIHNCI to build the bilingual digital health and wellness platform of De Las Mias, which is available through iTunes and Google Play App stores. Mother and daughter, using their combined skill sets, understood the power of Latinas using technology as a way to influence a healthier lifestyle and food choices for Latinas by using generational wisdom. SiSePuede! Special thanks to MixedbyCrates, Robert Lopez for Engineering and Co-Production on this Podcast. Latinas From The Block To The Boardroom is a production of Latinasb2b.marketing and 5-E Leadership & Marketing LLC. Gracias.
43 minutes | Sep 14, 2021
S2 Ep25: The tipping point of tech to hide behind the "pipeline issue" is over with social justice from Frances Coronel, Technology Director of Techqueria
How do you build a Latinx Tech bay area meet-up group into a global organization of 15,000 Latinx/a/o BIPOC/LGBTQ members in 3 years? Techqueria was born from the need to have safe conversations in tech, safe networking and leadership discussions that would hold technology companies accountable to their DEI policies and recruitment transparency. The tipping point of tech to hide behind the "pipeline issue" is over with social justice from Frances Coronel, now the Technology Director of Techqueria, and she is holding the line with a #NoTechForICE policy, along with MiJente who are brining our voices from community to the front lines in powerful movements of technology and politics. Follow us on IG, Twitter and LinkedIn to learn more about Latinas From The Block To The Boardroom and Latinasb2b.marketing for technology in small business. Special thanks to Robert Lopez, for sound engineering and co-production. NOTE: at the time of recording, Frances was holding Executive Director position. Gracias.
44 minutes | Aug 18, 2021
S2 Ep24: Destiny DeJesus of Veggie Mijas wants to Decolonize your diet through Instagram Live
When you grow up in the Bronx and decide that your food sources are coming to you through fast food or liquor stores, you get activated. Destiny DeJesus tells us how she found Veggie Mijas as a way to get involved with activistas de la tierra, by creating a local chapter as her way to help folks learn about food justice and creating healthy meals. Her own food transition to decolonizing her diet was a journey that motivated her further to bring it through Instagram Live, with cooking shows and healthy food hauls on a budget. Destiny's social impact also discusses the way mainstream veganism is not inclusive to BIPOC communities and she deconstructs that message by leveraging her knowledge of how to shop on a budget to purchase fresh vegetables and fruit through discount variety stores, such as Dollar Tree and Grocery Outlet. The education Destiny brings from Veggie Mijas to her Live IG cooking shows demonstrates her social impact to folks globally who want to decolonize their guts. Follow her at eatyodestiny on Instagram and follow the Veggie Mijas for more information as they are activating a new food revolution for our communities to stand up for food justice. Special thanks to Robert Lopez, of Mixed By Crates, for engineering and mixing this episode of Latinas From The Block To The Boardroom, Latinasb2b.com. Gracias.
48 minutes | Aug 2, 2021
S2 Ep23: Central Valley Voice of Change For Healthy Communities, Genoveva Islas, Executive Director & Founder of Cultiva La Salud
During Covid-19, California farm workers kept our tables full, the doordash deliveries coming and yet, they are paid below wages, and pay taxes and have limited access to healthy foods, healthcare and parks. Genoveva Islas, the Executive Director of Cultiva La Salud is a champion and voice of change for the central valley essential workers and for healthy communities, by giving us hope and advocacy in the the central valley. Tune in as she shares her story of becoming a teen mother, limited access to healthy foods, to graduating from Fresno State University and Loma Linda to being on the board of trustee to Fresno Unified School District. As the Founder of www.cultivalasalud.org for policies on healthy food access, improvement on physical activity planning of parks for low income communities, Covid19 distribution and leadership development for community driven policies, she is providing community a seat at the policy tables. Si Se Puede! Special Thanks to Robert Lopez for audio mastering the California Endowment for the guest introduction.
63 minutes | Jun 28, 2021
22: Social Justice AI Data Distribution From Marie Smith CIO and CoFounder of Data360Networks
How does an Afro-Latina who went to USC film school create the most social justice AI data platform for small black and brown businesses? Marie had vision, determination and resilience! Marie Smith CIO and CoFounder of Data360Networks.com brings us the realities of coming from the Mid-West to USC film school knowing she's on her own team. By building her technology arsenal early on from the mid 90's, as a founding contributor to 50 tech and wellness companies, she was shaken to her purpose by Silicon Valley. Now partners with the largest tech companies fueling her platform, she is doubling down on AI for community. The long game is what wins and she has her eye on the prize. Time to level up for 2022 and plug into the change! Extra special thanks to Robert Lopez, Mixed By Crates Studios, for taking Latinasb2b to the next level. Gracias Mi Gente.
55 minutes | Dec 30, 2020
S2 Ep8: Dare To Dream To Build A Technology Company. CEO and Founder Geetha Vallabhaneni
The end of 2020 closes with this inspiring conversation with Geetha Vallabhaneni, Technology CEO and Founder. She has 18 years of computer science engineering and built her own software company, Luminix Inc., here in Silicon Valley, on her own dime! Her life lessons and experience growing up on a farm in rural India and coming to college here in America with only $500 in her pocket, is the all about her perseverance in her journey. Sound familiar to any Latinas or Latinos out there? To bring the relevance of her immigration journey as inspiration, she introduced President Obama at the Silicon Valley Leadership Group, regarding immigration reform spearheaded by the California Strawberry Growers and how it needs to be fixed. We brought it all into this discussion, from human migration as an evolutional significance, to metaphysics! Yes, women can get together and nerd out on the meaning of life, have babies and build software companies! However, what we found in our conversation was the different meanings of entrepreneurship and how resilient we are as human beings by our risks and failures. You can read her entrepreneur's tale on her Luminix blog, it's like an epic movie playing out in your mind. Thank you Geetha for this inspiring conversation leading into a hopeful new decade. Gracias.
48 minutes | Nov 27, 2020
S2 Ep7: The Power of Authenticity with Elaine Montilla AVP CIO The Graduate Center, CUNY
Let’s talk about the power of mentoring POC within the ranks of corporate America to bring about change. Women of color can’t stand in line to be picked for leadership roles, we have to ask for the opportunities and not be afraid to take that step. Elaine Montilla has put that power into her TEDx Talk, The Value of Mentoring Women and Minorities in Tech. and also stating that staying feisty in tech is a strength. In this podcast, we talk about the journey into tech, coming from the Dominican Republic at age 16 not knowing English, to the lack of leadership within ERG’s groups at big tech, which Elaine has written about on her website, 5xminority.com, as a Forbes Technology Forum contributor writer. As strong women in tech, our challenges to our ascent into leadership roles, C-Suite or just starting our business, is so exhausting that we need to find our support communities that are led by mentors or internal leadership that are not always within your company, University or household! As she has stated, “we need new voices at the table or bring the table you built with you!” YES! We are both aligned in this purpose as our path, to keep building the confidence bridge and to be mentors to those who have a hard time seeing themselves going into leadership roles or opportunities that are not reflected in the tech industry or in STEM. We ended on Elaine’s poetry “How Dare You Get Angry”, which summed up our whole conversation, be your authentic self and challenge the status quo! We agreed that we need to trust ourselves more and that you can do what you put your mind to, and ask for support in those larger opportunities. We See YOU and keep going! We got you! Gracias.
44 minutes | Nov 2, 2020
S2 Ep6: The Podcasters Audio Experience With SquadCast.fm CEO Zachariah Moreno
Why is podcasting growing at such a phenomenal rate in the last 3 years? It's the intimate environment between your ears, that we can captivate your attention, one on one, and people want it. In this episode, Zachariah Moreno, CEO and Co-Founder of Squadcast.fm, tells us why his love of story and art, helped him create a recording studio audio experience for the global internet podcasting community! The goal, 'to amplify collaboration with your guests by having meaningful conversations without compromising quality in a remote conversation." He takes us on his start-up journey, from his ideation of Squadcast.fm from his love of painting and listening to fictional stories online, to Google. Technology was not the goal, but later became the destination for the audio collaboration experience. As podcasting is becoming very competitive for your ears, the evolution for quality sound and story telling is really separating the podcasting realm from the hobbyist to the professional who is monetizing a brand as a business. It's time to level up and Squadcast.fm is building that audio platform for anyone to record globally with the quality experience of a recording studio. Yes, you can create products that can help transform an industry from your love of creating art and then building it through technology. Its the process, patience and the journey of learning along the way. Podcasting with Squadcast.fm will take your podcast to the next level. Pod On and Muchas Gracias!! Special thanks for mixing and editing to Robert Lopez of Mixed By Crates.
35 minutes | Oct 7, 2020
S2 Ep5: The Legal Truths of Making Your Business Legit with Andrea Sager, Trademark Attorney
You can knock us down 9, but we get gotta get up TEN! As the small business community has been crushed by COVID-19, which has left many communities wondering about their future, it's time to get back into the online business game, level up and become a phoenix from the ashes! How? By putting a game plan together, aka... business plan, and use legal contracts, get some strong online marketing and trademarks that will protect all that hard work you've accomplished, even if it's a side hustle. The good news is it doesn't take piles of money to do it, if done right! Andrea Sager Law, Trademark Attorney and I talk about how both of us are on a mission to help small business navigate the online presence and understand the legal game with your business. The time is now to STOP the appropriation of our culture, our ideas and our food, etc. from being hijacked and made into millions without our communities. It's time we profit off our own labor of creation. This will be a continued series of business mini podcasts, so legalize that brand, your side hustle, your company and get back in the game for 2021! Level up, I got you!
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