Episode 321 - July 16, 2018
Research into HCP behaviors shows that they love email (we knew that) and they want more education materials (we knew that too). They also are warming to patient mHealth devices and think that these could help. Also in this issue, digital and in-person support works best for weight loss, pharma lags in digital spend, Fitbit activity data correlates with survival in cancer patients, and much more.
