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Becoming a thought leader in your industry can be immensely valuable to your business. But, how do you become a thought leader? And what does thought leadership have to do with PR?

The life of a PR pro isn’t all sunshine and rainbows. It can feel like we’re constantly putting out fires to keep our clients happy. Here are some tips on how to overcome the 5 most common issues plaguing modern PR agencies.

The results are in. Managing client expectations is the #1 issue faced by today’s PR agencies. The good news is, there are steps you can take to manage those expectations and reduce client turnover.

You can be the best PR person in the world, but if you don’t have clients, you’re dead in the water. This episode is great for PR teams who are struggling to get sales, struggling to stand out from their competition, or PR teams who just want more clients and more money; in other words, everyone!

Great media coverage isn’t the 'end all' to PR and marketing. As a matter of fact, it’s just the beginning. Smart PR people know that what you do AFTER the press coverage is just as important as the publicity itself.

Special Guests: Alison Podworski, former TV reporter turned PR Pro and Madeline Johnson, founder and PR pro at The Market Council