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25 minutes | Nov 26, 2020
S1 E8: Stupid Stuff Marketers Say
The marketing world is full of platitudes. New marketers that don’t know any better eat them up. The reason platitudes are so insidious is that they seem logical. For example, “people only buy from people they know, like, and trust.” Sounds true, right? But if you really stop and think about the things you buy, you’ll see that it’s not that simple. Phony goo-roos know how effective this stuff is, and they use it to line their pockets with cash from those that don’t know any better. In this episode, I slaughter these marketing sacred cows and show you how to see through the lies of people who just want to sell you something. Here Are The Show Highlights: The surprising reason it doesn’t matter if people know, like, and trust you (you can still make all the sales you need) (4:56) What you can learn from an authoritarian leader about success and likability (8:52) Why “the fortune is in the list” is a damn lie (9:46) The Ryan Deiss lesson on why you can’t trust “stats” shared by goo-roos (11:10) How to dramatically slash your conversion rate but still boost your revenue (12:28) Why Amazon doesn’t give anything away for free (you even pay for “free” shipping) (14:52) How Apple completely blows up traditional definitions of value… and still wins (18:37) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
28 minutes | Nov 19, 2020
S1 E7: How To Be a S.M.A.R.T Marketer
Internet marketers fail every day due to a lack of structure. Unclear goals and endless hours spent learning instead of doing are poison to businesses. So how do you break out of this vicious cycle? You need a framework for accomplishing the tasks that will get you the results you’re looking for. In this episode, I discuss how the S.M.A.R.T. goals framework will take you from being a dreamer to a doer, and build the successful, sustainable business you want. Here Are The Show Highlights: The non-woo woo way to manifest your dreams into reality (5:10) How to break out of the endless learning loop and use your knowledge (7:43) The topline KPI that eliminates all unnecessary tasks in your business (10:38) Why a goal of “making more money” will keep you broke forever (12:14) The counterintuitive reason focusing on negative outcomes leads to success (18:38) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
28 minutes | Nov 12, 2020
S1 E6: Key Findings of a $100M+ Ad Agency pt. 2
Most business owners have developed impressive technical skills and knowledge of their craft. But they make a huge mistake when they assume that clients pay for these skills. Have you ever lost a sale to a competitor that was nowhere near as skilled as you? While skills are important to doing the work, your prospects don’t care about them. Your clients care about the results you get for them. In this episode, I discuss why simplicity is the key to success and how to grow your business while doing less work than ever before. Here Are The Show Highlights: The most important decision you can make as the CEO to propel your company to the next stage of growth (2:06) The counterintuitive reason simplicity leads to massive success (9:19) Why bragging about how many leads you get will bankrupt you (10:23) The shocking truth price objections reveal about your offer (and why selling harder won’t work) (11:27) The only 2 things you need to show a business owner to skyrocket your closing rate(18:50) How your children can help you make more sales than you ever dreamed possible (20:20) Why firing yourself is the quickest way to grow your business (26:15) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
23 minutes | Nov 5, 2020
S1 E5: From Killing My Mum to CEO pt. 1
There’s always a reason not to do something. Many people believe perfectionism is a virtue, but in reality, it’s a form of procrastination. Winners show up consistently, day after day. Even on off-days they get stuff done. In this episode, I discuss the importance of community for staying motivated, why sharing your struggles helps you win, and why repetition is a great thing for your business. Here Are The Show Highlights: The “Bulking” strategy that makes your most difficult tasks a breeze (2:03) Why community can help you crush the obstacles that are blocking your way to progress (11:38) How the “Rule of 7” magically frees you from the pressure to be original every single time you produce content (11:54) The surprising way being obnoxiously repetitive makes you more creative and memorable (14:11) Why sharing your struggles helps you build a rabid following that would kill to work with you (18:42) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
22 minutes | Oct 29, 2020
S1 E4: How To Create Marketing Offers More Addictive Than Cocaine
You know you have a killer offer. If only buyers could see it, they’d be sure to snatch it right up. But how do you get those buyers? Start by focusing more on your audience and less on yourself. When you understand exactly what your market wants you’ll never have to wonder about how to get eyes on your offer again. In this episode, I discuss why your offer is invisible to your ideal prospects and how to fix it instantly. Here Are The Show Highlights: The counterintuitive reason you should never need to actively generate traffic to your business (2:18) What a flashlight can teach you about entrepreneurial failure (2:59) Why everything you’ve been taught finding a niche is wrong and what to focus on instead (4:30) The power of “ing” words to take your business from pathetic to profitable (6:53) A can’t-miss market-defining framework that will bring you more customers than you can handle (10:32) How to quit the endless cycle of course buying that leaves you broke and more confused (16:44) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
20 minutes | Oct 22, 2020
S1 E3: How To Turn $100 Into a $1 Million Dollar Empire
If you believe online marketers, earning astronomical returns on your money is common. They lead you to believe that if you’re not making hundreds of times your initial investment back, you’re failing. Lies. Believing these liars puts hundreds of entrepreneurs out of business every day. The truth is, you can get massively wealthy with single-digit rates of return. Just ask the mortgage industry! In this episode, I discuss why slow growth makes you rich faster and how to achieve consistent, long-term financial success with a CEO mindset. Here Are The Show Highlights: The surprising reason the most boring industries provide the sexiest opportunities for wealth (7:28) Why the rate of return you need to get rich is lower than you think (11:03) How to make the CEO Mindset shift that turns $100 into a $1 Million empire (14:49) Why unrealistic rate of return expectations are keeping you poor (16:20) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
20 minutes | Oct 15, 2020
S1 E2: The Mindset That's Keeping You Broke and Overwhelmed
Are you an employee, manager, or CEO in your business? Everyone likes to think they’re a CEO, but a look at your business tells a different story. The reason you’re not getting the results you want is that you’re approaching your business like a manager (or worse yet… an employee). In this episode, I discuss how to think like a CEO and set the goals that will launch your business to new heights. Here Are The Show Highlights: Why 2-comma-club members are the worst people to learn marketing from (7:29) The 2 step “CEO approach” to skyrocket your business without distraction or overwhelm (8:19) An unconventional (but extremely effective) quote to motivate anyone to achieve results (9:23) The CEO Mindset question you need to ask to decide if an activity is worth your time (10:57) How you can use the “90 Day Window” test to stop pursuing worthless ideas (12:07) A simple trick that tells you when it’s profitable to hire someone to take tasks off your plate (13:42) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
19 minutes | Oct 8, 2020
S1 E1: The Internal Ramblings of an Insane Marketer
The online marketing world is full of liars and thieves. They prey on inexperienced entrepreneurs with smoke and mirrors designed to part you from your money. But if you arm yourself with some basic information, you can protect yourself (and your wallet) from the frauds. In this episode, I share obvious signs that a “guru” is not what they claim, why marketing platitudes are poison, and the most important number to track for exponential business growth. Here Are The Show Highlights: Why 99% of internet marketers’ “accomplishments” are worthless and the only thing you need to look at before you give them any of your hard-earned cash (3:12) The surprising reason marketers fail despite having all the data they need to succeed (5:02) The one number to focus on if you want to explode your business results without wasting tons of time (7:37) Why tried and true marketing strategies are killing your business (8:59) What Jewish Rabbis can teach online marketers about building a phenomenal business (11:11) A simple email any business can use to boost open rates and sales instantly (14:03) If you’re an online marketer tired of struggling, go to JaysMastermind.com and get your copy of The Billion Dollar Framework today.
0 minutes | Sep 22, 2020
The internet marketing show for smart marketers only. If you're easily offended, or a guru fanboy, then this isn't the marketing show for you. If you can stomach Jay's cultural insensitivity, sarcasm, and completely inappropriate dark humor, then he'll give you the success secrets behind the $1B companies he's worked with, and show you how to systematically scale your affiliate marketing and internet marketing businesses.
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