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It’s All in the BRA: Business–Revenue-Assets™ - Innovative ideas from today's most talented business women!
17 minutes | Dec 8, 2016
BRA32 Jill Lublin - Radical Influence: Help You Reach Your Goals Faster!
Having Radical Influence helps you stand out, be heard, and be seen like never before! When you have Radical Influence, people listen to you, respect you, care about you, and take your message to heart. People will automatically crowd around you, wanting to be part of your network. And most importantly, you attract other high level influencers who connect you with the people you need to know to bring your dreams to reality. Jill Lublin is an international speaker on the topics of radical influence, publicity, networking and referrals. She is the author of 3 bestselling books: Get Noticed...Get Referrals, Guerrilla Publicity, and Networking Magic. Her latest book, Profit of Kindness, will be released in early 2017. Jill is a master strategist on how to position your business for more profitability and visibility in the marketplace. She is CEO of a strategic consulting firm with 20 years' experience working with over 100,000 people plus national and international media. Jill teaches Publicity Crash Courses as both live events and live webinars. Visit publicitycrashcourse.com/freegift and jilllublin.com Visit: wendyhansonconnects.com Email: email@example.com @WendyConnects on Twitter Wendy on Facebook Wendy on LinkedIn
32 minutes | Dec 29, 2014
BRA_031 Mark Stiving - Let's Talk Pricing!
We all have pricing issues. We know we’re not charging the best price, but we don’t know what to do about it. We don’t even know how to think about it. Listen to our annual pricing show with Mark Stiving, Ph.D. where he dives into the pricing issues of a few small businesses. You’re sure to get a pointer or two for your business. Mark loves pricing. As a child, he often wondered why companies always used 99 cent price endings, asking himself this question: “Do companies think we’re stupid?” He had a chance to study this question during his doctoral program at the University of California at Berkeley and hasn’t looked back since. As an instructor for Pragmatic Marketing, Mark teaches companies and students around the world how to build, market and price products that people are excited to buy. As he says, “My biggest thrill is watching people experience the aha! moments.” In his “free time,” Mark writes about pricing. He shares his expertise in the highly readable book, Impact Pricing: Your Blueprint to Driving Profits, which has received a five-star rating on Amazon. He also publishes his always-popular blog, PragmaticPricing.com. Find Mark in these places: http://markstiving.com/ http://twitter.com/#!/MarkStiving http://www.linkedin.com/in/stiving http://pragmaticpricing.com/
33 minutes | Dec 22, 2014
BRA_030 Eilidh Milnes - Joyful Productivity - How Injecting Fun Makes for a More Resilient and Confident Workforce
Eilidh (that’s Ay-lee) Milnes is a teacher turned motivational speaker, author and coach. She’s the speaker for confidence, cited as Captain Positive! For 20 years, Eilidh’s been helping businesses and organizations develop ‘no-nonsense’ communication. Oh, AND she married her ski-instructor and is a bit of a girlie geek. If you’re looking for a fun and educational time, you’ve found it. No one can listen to Eilidh and not come away feeling more cheery, upbeat and possess a more positive outlook. Eilidh shares with listeners how to be more confident, productive and happy both at work and play. You’ll learn how confidence is the key to your happiness, why you should have enthusiasm when tackling tough issues and why you should think like a child and act child-like. Eilidh can be found at: Twitter here Facebook here LinkedIn here EilidhMilnes.com here
37 minutes | Dec 16, 2014
BRA_029 Hayley Foster - TED-style Brand Storytelling to Give Your Clients Goosebumps!
TED talks share important messages with power, soul and simplicity. Short Talk Expert Hayley Foster shares TED-style brand storytelling to give your clients goosebumps. Her experience as one of the original TEDx organizers produced a process for crafting original, compelling core messages. Most business owners and solopreneurs can use help articulating an awesome idea to those who will want to buy it. Learn how telling your authentic story TED-style magnetically attracts the clientele looking for your product or services. An original TEDx organizer, Short Talk Expert Hayley Foster has coached hundreds of TEDx presenters – CEOs, novices, educators, artists and astronauts – and over a hundred talks by speaking professionals. Hayley delivers keynotes, trainings, coaching services to individuals and to events as a whole. Hayley was the designated speaker coach for six TEDx NASA events, and four talks rising to TED.com. Hayley currently assists influencers worldwide to deliver messages that matter for the good of humanity. She mentors selected new TEDx organizers around the world. Hayley can be found at: https://twitter.com/hayleyfoster https://www.facebook.com/hayley.foster https://www.linkedin.com/in/talkexpert http://www.shorttalkexpert.com/
29 minutes | Dec 8, 2014
BRA_028 Trish Elste - Mantra: Healthy. Happy. Homes.
Healthy because homes can promote well-being, Happy because adding efficiency saves money, and Homes increasing in value by reducing our impact on the environment and our communities is the future! Trish Elste has a passion for real estate but in Trish’s case it is built on 25 years of personal experience in energy, sustainable building products and the whole health of a home. Trish’s background allows her to identify energy efficient construction made from sustainable sources, low HERS® rated energy-efficient appliances and landscaping that is as beautiful as it is sustainable. She works with local organizations and homeowners directly to help them take the small steps to more sustainable living painlessly and enthusiastically. Her personal mantra: Healthy homes promote your well being, are affordable to maintain and improve the value of your home. Trish can be found at: http://trishelste.com/https://twitter.com/realgreenhomehttps://www.linkedin.com/in/trishelstehttps://www.facebook.com/realgreenhome
30 minutes | Nov 20, 2014
BRA_027 Joan Sotkin - 5 Feelings that Can Ruin Your Business (and What to Do about Them)
Do you feel awful every time you look at your bank balance? Or do you struggle to reach your earning potential? Listen in to discover how feelings you learned in early childhood can be the reason why you are stuck financially in your business. Joan Sotkin is THE expert when it comes to understanding how emotions learned in early childhood can affect a person's earning capacity as an adult. For over 25 years she has helped entrepreneurs and practitioners experience freedom from struggle personally, professionally, and financially. Thousands have benefited from Joan's ground-breaking book Build Your Money Muscles: Nine Simple Exercises for Improving Your Relationship with Money and her ongoing support programs. Joan is a dynamic, inspiring speaker and coach who brings a depth of knowledge plus a huge dose of empathy and compassion to her work. Joan can be found at: Twitter: http://twitter.com/joansotkinFacebook: http://facebook.com/sotkinLinkedIn: www.linkedin.com/in/joansotkin/Website: http://ProsperityPlace.com/
29 minutes | Nov 5, 2014
BRA_026 Meridith Elliott Powell - Tips, Ideas & Innovative Strategies To Make This Economy Start Working For You!
Business growth expert, Meridith Elliott Powell, shares her ideas, strategies and proven techniques on how to get this economy to start working for you. Meridith sheds light on how the economy has changed, the major impact that has had on your customer, and the strategies and changes you need to make, now, to make this economy, a new economy, work for you! As a keynote speaker, strategist and internationally certified coach, Meridith works with organizations and professionals to create cultures of employee innovation and intrapreneurship. She is an award winning business professional whose experience includes executive and leadership positions in finance, marketing and sales, Meridith is the author of three books. Her most recent, Winning in the Trust & Value Economy, was nominated for three international book awards, and was named a finalist for the USA BEST BUSINESS BOOK AWARDS. Additionally, Meridith hosts the Secrets to Success Podcast on the award-winning, international Ambitious Entrepreneur podcast network and is a columnist for several publications, and has been featured in several others including American Banker, Investment News, and American Management. Her innovative webinar series The Client Conn
54 minutes | Oct 22, 2014
BRA_025 Rebecca Morgan - Making Money with Your Intellectual Property (Re-Broadcast)
When Rebecca Morgan, talks, even Oprah listens! As a best-selling author, Rebecca has appeared on The Oprah Show and she has created over 400 audio products. Two of her 25 books have sold more then 200,000 copies each and are translated into 9 languages. She is famous for “Making Money in Your Jammies.” Join us as we discuss how to create win/wins, get customers to opt-in happily, show you how to build your email list and whatever else comes up! With Rebecca, there’s never a dull moment or a lack of ideas.
30 minutes | Oct 14, 2014
BRA_024 Rose Keating - Charisma & Job Searching: Why Being Likable is More Important than Skill Sets
When conducting a job search, it’s not enough to be skilled at your craft, you also need to be skilled in developing relationships with people. Charisma is the quality that makes people want to talk to you and build a relationship with you. Rose Keating is a Certified Professional Career Coach who works in Boston with individuals in her private coaching practice, Rose Keating Career Consulting. She also coaches MBAs and Master’s of International Business Students from over 77 different countries at Hult International Business School in Cambridge, MA. Rose has a degree in Business from Boston University and is passionate about psychology. She has studied top performer’s mindset for many years and often applies those concepts to her career coaching. Rose can be found at: https://twitter.com/RoseKKeating https://www.facebook.com/RoseKeatingCareerConsulting www.linkedin.com/in/rosekeating/ www.rosekeating.com
26 minutes | Oct 6, 2014
BRA_023 Laura Yang Renner - 3 Secrets to Making Hiring Easy
Hiring is an effective and powerful way to grow your business but it is a difficult and daunting experience. Not only is it time consuming, but finding the right person requires deliberation, focus and energy. Too often, business owners struggle to find good people because of this. Many go too long without the help and support they need as a result. Knowing some "tricks of the trade" makes hiring easier and more effective. Laura Yang Renner founded Hiring Coach after working in corporate Human Resources, where she was responsible for hiring nearly 500 people a year. She graduated from the U.S. Air Force Academy with a bachelor's of science in English and a minor in Chinese-Mandarin. Laura served as a Public Affairs officer before leaving the Air Force to earn an International MBA from the University of Chicago Booth School of Business. She has worked for nearly fifteen years dealing directly with people, whether in public relations, foreign relations, education or human resources. http://www.hiring-coach.com/
25 minutes | Sep 29, 2014
BRA_022 Sharon Lechter - Women Are the Future of the Global Economy
The evidence is everywhere—from Warren Buffett’s 2013 declaration that women are the key to America’s financial success, to the nearly $30 trillion in intergenerational global wealth that women stand to inherit. While the steps to success may be the same for both men and women, we approach these steps very differently. Women are leading a quiet revolution for their families, futures, and personal fulfillment. In her book Think and Grow Rich for Women, Sharon Lechter discusses this current shift, how women can support each other and how to trade in the work-life balance guilt trip for one big life! Join Wendy Hanson and Sharon Lechter as they explore this concept together. www.sharonlechter.com firstname.lastname@example.org https://twitter.com/sharonlechter http://www.facebook.com/AuthorSharonLechter www.linkedin.com/in/sharonlechter/
25 minutes | Sep 22, 2014
BRA_021 Anke Corbin - Mobile ROI: Does your business really need a mobile app?
Why should your business have a native mobile app? What features should be a part of that app? How do you figure out the ROI on the investment? How do you get people to know about your app, down load it and use it? We'll explore this in detail and provide you with guidelines to get the return you want out of your investment. Anke Corbin is an award winning marketing professional with over 20 years BD, marketing and product experience varying from mobile and internet startups to enterprise companies including AOL/MapQuest, Time Inc., and Times Mirror Magazines. She is now SVP sales & marketing at Splick.it, a mobile and web ordering and payment SaaS platform for the multi-location restaurant industry. Clients include Jersey Mike's, Moe's Southwest Grill, Tully's, Fuddruckers, Pita Pit and many more. Anke frequently speaks and writes about mobile, payment and technology marketing, helping companies engage their customers and build relationships using technology. email@example.com twitter: @ankec linkedin: linkedin.com/in/ankecorbin skype: ankecorbin http://www.splickit.com/
55 minutes | Sep 15, 2014
BRA_020 Ginger Burr - Stop Settling for Good Enough in Your Wardrobe … and Your Life (Re-Broadcast)
Over the past 26 years, Ginger Burr, believing that your image is about representing the best of you (not making designers happy), has built a remarkable career as an expert personal image consultant working with women from all walks of life. Whether it’s the “dynasty” shoulder pad era, the never-ending confusion of business casual, or the low-rise pant controversy, she has helped women navigate through (and sometimes completely ignore!) the styles of the season and feel good about how they look. Be sure to listen if you’re interested in: Learning the 3 most critical components of any woman’s wardrobe. (These alone will change your wardrobe and personal style forever!) The hidden costs of settling for ‘good enough’ and how to break out of that rut to create an authentic personal style that increases your self-confidence and gives you the competitive edge! The #1 thing women do to sabotage their efforts to create a wardrobe they love and an easy time-tested solution. A notable speaker and leader in the field of fashion and style, Ginger’s adroit understanding of beauty trends and fashion has been celebrated by Fox TV News, The Boston Globe, MOREMagazine.com,cnn.com, Bloomberg Business Week, and Forbes Magazine. In addition, Ginger created a body image, self-esteem, and style coaching program “Who Taught You How to Dress?” used by women all over the world. This innovative program allows women to overcome internal obstacles and learn the practical (as well as soft) skills they need to create a wardrobe they love–all in the comfort of their own home—and with Ginger’s personal guidance. She is also the author of That’s So You! Create a Look You Love with Beauty, Style and Grace! Ginger has also been recognized by VegNews Magazine as one of the “25 Most Fascinating Vegetarians” in the world for her innovative and groundbreaking work as a vegan image consultant.
29 minutes | Sep 8, 2014
BRA_019 Nicole Sanchez - Diversity: A Critical Issue for Business Success
Companies and organizations will succeed or fail by their ability to shift with changing demographics. Diversity efforts are no longer optional; they are critical to successful business strategy. Listen to Wendy Hanson and Nicole Sanchez discuss the what, why and how of growing the diversity of your company. Nicole Sanchez, an organizational culture and management professional with 20 years of experience. She holds an undergraduate degree from Stanford University, where she studied the history of race and class relations in the U.S. Nicole also earned an MBA from UC Berkeley’s Haas School of Business, with an emphasis on Organizational Behavior. A self-described “people and culture geek,” Nicole spent several years at the Kapor Center for Social Impact where she served as Managing Partner. She has worked in both the public and private sectors on issues of engaging marginalized communities in education access, technology, and civic participation. Nicole firmly believes that all work should be enjoyable, fulfilling, and dignified. Nicole's website: www.vayaconsulting.com Nicole on Twitter: @nmsanchez Nicole on LinkedIn: www.linkedin.com/in/nmsanchez/
30 minutes | Aug 15, 2014
BRA_018 Lisa Orrell - Make Your Personal Branding Outstanding
Whether you’re a business owner wanting to excel, or a corporate employee seeking faster career growth, developing a unique Personal Brand is key. But what is Personal Branding? How can you create one? What are the benefits to your career? And how can you act as your own “Publicist” at work or in your industry to promote your Personal Brand? Lisa provides answers in this info-packed interview! If you’d like to create a unique Personal Brand, regardless of whether you’re self-employed or an employee, you don’t want to miss this interview! Our guest is Lisa Orrell, The Promote U Guru. She’s an in demand Branding Expert, Marketing Consultant, and Certified Success Coach with over 20 years of experience. Lisa is also a Professional Speaker and the award-winning Author of four business books. Plus, she was voted one of the “Most Influential Branding Gurus in the World” by over 22,000 industry professionals.
30 minutes | Jul 17, 2014
BRA_017 Shanny Ronald - Love or Fear: Which One Will I Choose?
Shannon Harder Ronald, and as her friends call her, Shanny, has had a variety of life experiences; from growing up on a cattle ranch, to living above the Arctic Circle with the Inuit people, to spending a week with Elizabeth Kubler-Ross, to having her own business as a Life Coach and Professional Organizer. Shanny is passionate about having a full, amazing life, and she loves to assist her clients to achieve the same desire. By Shanny’s own account she has only had one job, and that was when she worked at Kentucky Fried Chicken when she was 14 years old. All the rest of her professional life have encompassed her passions, her vocations. She has had the opportunity and at the same time she has worked hard to set up work and business situations that are in alignment with what she values and what bring meaning to her life. Shanny was an Executive Director of a non-profit organization which provided homes and work for people with developmental disabilities. This was a situation that was very challenging because of the complexity of all that it entailed. She cut her “professional teeth” at an early age in an organization that was complex to lead, and at the same time very stimulating and nourishing. During her tenure as Executive Director she received her Masters in Not-For-Profit Leadership. Entrepreneur was on Shanny’s 6th grade spelling list. This word jumped off the page and ignited a vision and a desire in her heart to be an entrepreneur. It was intimidating to think how that would come to be since at that time she lived outside a small hamlet of about 10 houses and hadn’t seen much of the world. Fast forward, Shanny eventually started Empowering Life, a Professional Organizer business. This was back at a time when people would ask her if that meant she was a community organizer. She then expanded her business to Life Coaching in the early years of the coaching profession. And the next evolution of her business included providing financial services in people’s homes, before Daily Money Manager become a common term. For Shanny, entrepreneurship for her means allowing your creativity and courageous to come alive as you follow your ideas and inspirations.
31 minutes | Jun 27, 2014
BRA_016 Karen Clark - Social Media 9-1-1 to the Rescue!
Have you been drowning in social media? Or have you been afraid to even dip your toe in the water, for fear of being overwhelmed? Or maybe you’ve gotten your gear ready but just don’t know what to DO with it to keep your head above water? In this podcast with Karen Clark, you will learn exactly where and how to effectively spend your time online to achieve lasting and meaningful relationships with your customers and prospects. With Karen’s 9-1-1 Code and her 3 step Social Media CPR system, you will get results you can feel good about!
28 minutes | May 29, 2014
BRA_015 Andreea Ayers - How to Become Your Own Publicist
Andreea Ayers is a successful entrepreneur who has started and sold three companies over the last few years. Now, as the founder of www.LaunchGrowJoy.com, she helps creative entrepreneurs who wish to launch a consumer product line through retail outlets and the media. A frequent contributor and guest author, Andreea has been featured in Yahoo! Small Business, Entrepreneur.com, and over 200 other media outlets. Tune in to hear Andreea talk about the different forms of publicity and how you can get your products, your services and yourself mentioned in the media.
28 minutes | May 20, 2014
BRA_014 Julie Gordon White - Run a Profitable Business and Plan a Prosperous Exit
Julie Gordon White is the Founder & CEO of growatthewell.com. After 25 years in the business world, and most recently after working with hundreds of business owners over the last 10 years, Julie felt called to share what she had learned from her clients about running, growing and eventually selling a million dollar plus business. Add in her personal experience of founding and growing her own multi-million dollar business brokerage firm, Julie knew in her heart that the time had come to spread the wealth and inspiration beyond the entrepreneurs she was already consulting with and mentoring. So from many to millions, The WELL journeys towards its mission of serving women entrepreneurs who passionately want to grow their business to a million and someday sell for a million (or more!). This is Julie's personal calling and mission for you, at The WELL. In addition to The WELL, Julie continues to work with a few private clients to facilitate the sale of their companies through her firm, BlueKey Business Brokerage Mergers & Acquisitions founded in 2003, specializing in companies with an enterprise value between $1 to $10 million. Julie also oversees BlueKey Media Group - the publishing and speaking brand extension of her Amazon bestselling book, EXIT! 12 Steps to Sell Your Business for the Price You Deserve. Julie isn't just a trainer, mentor and coach, she's a practicing entrepreneur, keeping her current and connected to business best practices in a multitude of industries.
15 minutes | May 14, 2014
BRAQuickie_001 Jill Lublin - Publicity to Build Credibility and Visibility
Jill Lublin is an international speaker on the topics of influence, marketing, publicity and networking. She is the author of 3 Best Selling books including Get Noticed ... Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity (Adams Media). Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace. She is CEO of a strategic consulting firm and has over 20 years’ experience working with over 100,000 people plus national and international media. Jill teaches Crash Course in Publicity as both live events and live webinars and consults and speaks all over the world. Visit www.publicitycrashcourse.com/freegift and www.jilllublin.com
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